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We believe that mental health is just as important as physical health. We recognize that mental health issues can be complex and multifaceted, and we are dedicated to treating the whole person, not just the symptoms.
We aim to create a world where mental health is no longer stigmatized or marginalized, but rather is embraced as an integral part of one's overall well-being.
We believe that by providing quality care that is both evidence-based and compassionate, we can empower individuals to take charge of their mental health and achieve their full potential. We are passionate about making a positive impact on the lives of those struggling with mental health issues and we strive to be a force for positive change in the field of mental healthcare.
About the Role
At Rula, every day brings a new opportunity to make mental healthcare work for everyone. Affiliate partnerships are a key part of that mission. In this role, you’ll build and grow relationships with organizations like Psychology Today, Zocdoc and many others, helping hundreds of thousands of people discover Rula to receive the support they deserve. You’ll join a collaborative, thoughtful, and mission-driven Patient Marketing team that thrives on impact, experimentation, and innovation. This role sits at the intersection of marketing, partnerships, analytics, and operations. It’s ideal for someone who enjoys both building strategy and rolling up their sleeves to make it happen. If you’re excited by the idea of making care more accessible while leading a team and shaping how we grow, we’d love to meet you.
Required Qualifications
7+ years of marketing experience
2+ years experience managing affiliate marketing programs and/or healthcare directory partnerships (ex. Psychology Today, Zocdoc)
Proven track record of improving acquisition channels
Strong analytical skills and comfort working with performance data to make decisions
Excellent written and verbal communication skills, especially when working across teams
Familiarity with affiliate tracking tools and platforms such as Impact Radius, Commission Junction, Rakuten, etc.
Experience managing at least one direct report or a small team
Preferred Qualifications
While having the preferred qualifications enhances your candidacy, having all of them is not mandatory. We encourage all interested applicants to apply, even those who may not meet every preferred requirement.
Experience scaling affiliate programs at a growth-stage company
Experience negotiating contracts and managing external partners
Experience working remotely and managing remote teams
Experience with no-code workflow automation tools
Experience working in healthcare, mental health, or another regulated industry
Experience managing Psychology Today and/or Zocdoc partnerships
We're serious about your well-being! As part of our team, full-time employees receive:
100% remote work environment (US-based only): Working hours to support a healthy work-life balance, ensuring you can meet both professional and personal commitments
Attractive pay and benefits: Full transparency of pay ranges regardless of where you live in the United States
Comprehensive health benefits: Medical, dental, vision, life, disability, and FSA/HSA
401(k) plan access: Start saving for your future
Generous time-off policies: Including 2 company-wide shutdown weeks each year for self-care (for most employees)
Paid parental leave: Available for all parents, including birthing, non-birthing, adopting, and fostering
Employee Assistance Program (EAP): Support for your mental and physical health
New hire home office stipend: Set up your workspace for success
Quarterly department stipend: Fund team-building activities or in-person gatherings
Wellness events and lunch & learns: Explore a variety of engaging topics
Community and employee resource groups: Participate in groups that celebrate employee identity and lived experiences, fostering a sense of community and belonging for all
Our team
We believe that diversity, equity, and inclusion are fundamental to our mission of making mental healthcare work for everyone. We are dedicated to having a culture of inclusion that will support our employees in feeling safe, seen, heard, and valued.
Compensation Range: $153.8K - $171.9K
#BI-Remote
What the Team is Saying
Rula Compensation & Benefits Highlights
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Healthcare Strength — Benefits for W‑2 employees include medical, dental, and vision insurance, mental health support via EAP, and options such as HSA/FSA, life, and disability coverage. Feedback suggests this breadth is strong for a remote‑first healthtech employer.
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Leave & Time Off Breadth — Time‑off policies highlight flexible PTO alongside two company‑wide shutdown weeks each year for self‑care. Feedback suggests these practices support sustained work‑life balance.
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Parental & Family Support — Paid parental leave is available for birthing, non‑birthing, adoptive, and foster parents. Feedback suggests the scope of leave is a notable advantage for eligible employees.
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What We Do
Our mission is to create a world where every person can access high-quality mental health care. We recognize that mental health issues can be complex and multifaceted, and we are dedicated to treating the whole person, not just the symptoms. We’re building the future of mental health care; a comprehensive behavioral health solution that helps every person access high quality care from a licensed professional, at a time that works for them and at a cost they can afford. Our approach to care is evidence-based, outcome-driven and compassionate. We empower our exceptional provider network to track progress throughout the care journey to ensure clients achieve their full potential.
Why Work With Us
As a remote company, we're intentional about the culture we're building. We write things down, we communicate clearly, we follow-up, and we follow-through. We have high expectations for our team, and empower individuals with a high degree of trust and autonomy. In turn, we expect that individuals operate with a sense of ownership in everything.
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Rula Offices
Remote Workspace
Employees work remotely.
We do not have any offices and are a 100% remote company, with select Sales roles that have local travel requirements.
