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Sonar is the trust & verification layer for AI and agentic coding, and the industry standard for automated code review.
The Role
Who is Sonar?
Sonar helps prevent code quality and code security issues from reaching production, amplifies developers' productivity in concert with AI assistants, and improves the developer experience with streamlined workflows. Sonar analyzes all code, regardless of who writes it — your internal team, genAI, or third parties — resulting in more secure, reliable, and maintainable applications. Rooted in the open source community, Sonar’s solutions support over 30 programming languages, frameworks, and infrastructure technologies. Today, Sonar is used by +7M developers and 400K organizations worldwide, including the DoD, Microsoft, NASA, MasterCard, Siemens, and T-Mobile.
We believe in developing great products that are supported by great internal teams and a strong culture. We are highly committed to and obsessed with the company, users, each other, and our open source community. We have high standards and hold each other accountable for acting with positivity, dedication, thoughtfulness, empathy, and passion daily.
We are deliberate with our decisions with high clarity of intention. At the same time, we feel extreme urgency and move forward quickly.
And lastly, we are highly effective and operationally efficient. We operate collectively as One Team to accomplish our goals.
At Sonar, CODE is more than just an acronym – it's a mindset that defines daily operations.
Why You Should Apply:
At Sonar, we’re a group of brilliant, motivated, and driven professionals working hard to help supercharge developers to build better, faster. Sonar helps to continuously improve code quality and code security while reducing developer toil. This means that developers can focus on doing more of what they love and less of what they don’t. Our solutions don’t just solve symptoms of problems – we help fix issues at the source – for all code, whether it's developer-written, AI-generated, or from third parties.
We have a dynamic culture with employees worldwide and hub offices in the USA, Switzerland, the UK, Singapore, and Germany. Team members should be able to come to work every day, work on a product they are proud of, love what they do, and feel energized by their peers. With our roots deep in the open source community, we’re all about the mission: supercharge developers to build better, faster.
The Impact You Will Have:
As the pioneering Sales Manager at Sonar SEA + India, you will be the cornerstone of our expansion into this dynamic market. Your role is pivotal in establishing Sonar's presence from the ground up, embodying our vision to supercharge developers, and laying the foundation for exponential growth. With your exceptional leadership and entrepreneurial spirit, you'll not only drive sales but also build a high-performing team that shares Sonar's vision. Your resilience, tenacity, and ability to thrive in ambiguity will be crucial as you navigate the challenges of establishing a new market presence. Your impact will extend beyond sales, as you'll be instrumental in shaping Sonar's culture and reputation in the Singapore office.
What You Will Do Daily:
- Spearhead Sonar's market entry strategy in SEA + India, identifying key opportunities and overcoming initial challenges
- Build and nurture a high-performing sales team from scratch, focusing on individuals with growth mindsets and can-do attitudes
- Develop and implement comprehensive sales strategies aligned with Sonar's long-term vision and growth objectives
- Conduct in-depth analysis of market trends, competitive landscape, and customer needs to inform strategic decision-making
- Lead high-level negotiations with key accounts and strategic partners to secure multi-million dollar deals
- Collaborate with global leadership to define and execute Sonar's overall business strategy in the SEA + India market
- Create and foster a resilient, adaptable team culture that can thrive in a fast-paced, evolving environment
- Oversee the development and implementation of advanced sales methodologies and processes to maximize team efficiency
- Actively network and build relationships with industry leaders to establish Sonar's presence in the SEA + India tech ecosystem
- Represent Sonar at industry conferences, speaking engagements, and high-profile customer meetings
- Provide regular performance updates to the global leadership team, including detailed forecasts and strategic recommendations
The Experience You Will Need:
- Minimum 15 years of progressive experience in technology sales, with at least 8 years in senior leadership roles managing large teams and driving significant revenue growth
- Proven track record as a builder with a growth mindset, capable of scaling operations and adapting strategies in a rapidly evolving market
- Proven track record of successfully building sales organizations from the ground up, particularly in new or challenging markets
- Exceptional ability to attract, recruit, and retain top sales talent with growth mindsets and can-do attitudes
- Demonstrated resilience and tenacity in overcoming obstacles and achieving results in high-pressure, ambiguous environments
- Strong entrepreneurial spirit with the ability to operate effectively with limited resources and support
- Deep understanding of enterprise sales cycles, solution selling, and value-based selling methodologies
- Excellent communication and interpersonal skills, with the ability to influence and negotiate at the C-suite level
- Willingness to "run hard" and maintain a high level of energy and commitment in building the business from the ground up, deliver performance every quarter
- Humble yet confident leadership style, able to inspire and motivate teams while remaining open to feedback and continuous learning
- Extensive experience working with Partners, RSI/GSI, Commercial, and Enterprise segments in the SEA + India market
- Strong analytical skills with the ability to translate complex data into actionable insights and strategic plans
- Advanced knowledge of CRM systems, particularly Salesforce.com, and other modern sales technologies
- Willingness to travel extensively within SEA + India and occasionally internationally
- Deep understanding of the SEA + India technology market and its unique challenges and opportunities
- Fluency in English and at least one major India language
- Demonstrated thought leadership in the field of software development or related areas
- Ability to work effectively across cultures and align global strategies with local market needs
- Proven experience in building strong professional networks and leveraging them for business growth
Why You Will Love It Here:
- Our culture and mission set us apart. We have a dynamic work culture that values respect and kindness and embraces the right to fail (and get right back up again!).
- Great people make a great company. We value people skills as much as technical skills and strive to keep things friendly while still being passionate leaders in our domains.
- We have a flexible work policy that includes 3 days in-office and 2 days work-from-home each week for those located near our office locations; some locations such as Dubai, India, Japan and Australia operate fully remotely.
- We have a growth mindset. We love learning and believe continuous education is critical to our success. In an ever-changing industry, new skills are necessary, and we're happy to help our team acquire them.
- As the leader in our field, our products and services are as strong as our internal team members.
- We embrace transparency with regular meetings, cascading messages and updates on the growth and success of our organization.
Benefits of Working With Sonar:
- Cigna for employees and dependents (WW or WWE). (In-patient, out-patient, maternity, preventive care, dental).
- We encourage usage of our robust time-off allocations with 27 PTO days for our employees based out of the Geneva region, plus additional days based on seniority and circumstances.
- Generous discretionary Company Growth Bonus, paid annually.
- Commuting: Public transport reimbursement of 60% for monthly subscription.
- Global workforce with employees in 20+ countries representing 35+ unique nationalities.
- We have an annual kick-off somewhere in the world where we meet to build relationships and goals for the company.
We Value Diversity, Equity, and Inclusion:
At Sonar, we believe that our diversity is our strength. We are a global company that values and respects different backgrounds, perspectives, and cultures.
We are committed to fostering a diverse and inclusive work environment where everyone feels valued and empowered to contribute their best. We are proud to be an equal opportunity employer and welcome all qualified applicants, regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
All offers of employment at Sonar are contingent upon the precise results of a comprehensive background check and reference verification conducted before the start date.
Applications that are submitted through agencies or third party recruiters will not be considered.
What the Team is Saying
Kim
Commercial Expansion Executive
Elizabeth
Manager, Commercial Expansion
Katie
Senior Integrated Communications Manager
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Jeff
Sales Engineering Lead
Brian
Sales Engineer
Will
Corporate Controller
Varsha
Global Account Manager
Max
Manager - Global Enterprise Sales
London
Customer Marketing Manager
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Sonar Compensation & Benefits Highlights
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Healthcare Strength — Healthcare coverage includes 90% employer-paid premiums for U.S. employees (60% for dependents), fully paid life and disability insurance, and 100% telemedicine for eligible employees. This breadth positions health protection as a clear standout in the package.
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Leave & Time Off Breadth — Time off is described as 25 PTO days in the U.S. with additional days based on seniority or circumstances, while other sources cite roughly 18–23 days in practice. Overall, the vacation offering is portrayed as generous relative to common tech norms.
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Retirement Support — Retirement benefits feature a 401(k) match up to 4% of gross salary in the U.S., with some postings noting day-one vesting. This provides a solid baseline for long-term savings support.
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The Company
What We Do
Sonar provides the essential verification layer for the AI-driven development era, ensuring all code—whether human-written or AI-generated—is code you can trust. Today, AI coding tools are generating explosive volumes of code. This has created an "engineering productivity paradox" : faster code writing doesn't automatically lead to faster, safer software delivery. The new bottleneck is verification. Sonar solves this. Integrating code quality and code security into a single platform (SonarQube), Sonar is the foundation for high performance software engineering, analyzing over 750 billion lines of code daily to ensure applications are secure, reliable, and maintainable. As an independent verification platform, Sonar enables organizations to securely develop at the speed of AI. We are driven by a deep belief in our people, a commitment to excellence, and an unwavering dedication to delivery. We operate as a united group where our collective success is the sum of each individual's contributions. Our company culture is driven by the values of CODE: Committed, Obsessed, Deliberate & Effective. This mindset reflects our culture of creativity, collaboration, and pride in the work we do. Rooted in the open source community, Sonar’s solutions support over 35 programming languages, frameworks, and infrastructure technologies. Today, Sonar is used by 7M+ developers worldwide, including ServiceNow, Booking.com, Deutsche Bank, AstraZeneca, and Ford Motor Company. Sonar is headquartered in Geneva, Switzerland with additional offices in Austin, Texas; Bochum, Germany; London, Singapore, and Tokyo. The company is rapidly growing with over 800 employees! Join us in our mission to solve the trillion-dollar challenge of bad code!
Why Work With Us
We are a product-first company, with a people-first culture. Every employee has the opportunity to grow and learn. We promote from within, provide regular feedback and professional development opportunities, value the right to fail along with respect and kindness and work with team members to achieve their full potential.
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Sonar Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
At Sonar, we require employees to come into the office 3 days/week.
Typical time on-site:
3 days a week
