Ready to join a team that’s all in? At Imprivata, we deliver unified access and security management programs that eliminate friction, empowering healthcare and mission-critical organizations to work smarter, faster, and more securely.
We believe work can be more than a job or task—it’s a collective spirit; the type that emboldens creativity, embraces challenge, and fosters excitement. We are constantly raising the bar on what’s possible, owning the outcome of our triumphs and trials, staying nimble amidst change, and cultivating an environment where we win together. Here, your ideas matter, your differences are celebrated, and your work drives real results—for your career, your teammates, and our customers.
When you join Imprivata, you embark on a shared journey of ambition and growth. We’re committed to building an inclusive workplace where everyone feels valued and supported. If you’re looking for a place to match your passion with purpose—and where every day you can make an impact—you’ll find it here.
Imprivata is seeking an Interim Revenue Marketing Contractor to support demand generation across the DACH region, with a primary focus on Germany.
The role will be responsible for the execution and optimisation of regional marketing programs designed to generate qualified demand and marketing-sourced pipeline. Working closely with the VP International Revenue Marketing, regional Sales, SDRs and the wider Marketing organisation, the contractor will help deliver priority H2 programs.
The successful candidate will combine strong execution skills with the ability to contribute new ideas, identify opportunities to improve campaign performance and support the continued development of the regional marketing plan.
Key responsibilities
- Execute regional demand-generation programs across healthcare and commercial markets in Germany and DACH.
- Support the development and execution of the H2 regional marketing plan.
- Manage campaigns across ABM, digital demand generation, telemarketing, webinars, third-party lead generation, direct marketing and events.
- Recommend new campaign ideas and tactical approaches to strengthen demand generation and pipeline creation.
- Translate regional priorities into executable campaign plans with defined target audiences, messaging, channels, timelines and performance objectives.
- Work closely with Sales and SDR teams to align marketing activity with priority accounts and ensure effective lead follow-up.
- Coordinate campaign delivery with Product Marketing, Marketing Operations, creative teams, agencies, partners and external vendors.
- Manage campaign timelines, localisation, target lists, assets and follow-up activity.
- Monitor campaign performance, SQL generation, marketing-sourced pipeline and budget utilisation.
- Identify underperforming activities and recommend adjustments to improve results.
- Support priority account-based marketing initiatives within the German healthcare market.
- Provide regular status and performance updates to the VP International Revenue Marketing.
Experience and qualifications
- 3-5 years' relevant experience in B2B field marketing, demand generation or revenue marketing, preferably within the technology sector.
- Fluency in German and strong business English.
- Demonstrable experience executing integrated marketing campaigns across multiple channels.
- Strong project management and organisational skills, with the ability to manage multiple concurrent programs.
- Experience working closely with Sales and SDR organisations.
- Strong commercial awareness and a results-oriented approach to marketing.
- Ability to contribute ideas and recommendations while working within an agreed regional strategy.
- Experience with Salesforce is desirable.
- Experience in healthcare, cybersecurity or enterprise technology would be advantageous.
- Experience working with agencies, vendors and third-party marketing providers is desirable.
Success in the role will be measured through:
- Delivery of priority H2 demand-generation programs.
- Consistent generation of qualified demand for the DACH sales organisation.
- Contribution to marketing-sourced SQL and pipeline targets.
- Effective execution and optimisation of regional campaign investment.
- Strong alignment and coordination with Sales and SDR teams.
- Delivery of campaigns to agreed timelines and objectives.
At Imprivata, we have a top-notch work environment, developmental opportunities, a competitive total rewards package, and the desire to have fun. If you have the skills and qualifications as we have described above, we want to hear from you!
Imprivata provides equal employment opportunities, regardless of race, religion, age, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Skills Required
- 3-5 years of relevant experience in B2B field marketing, demand generation, or revenue marketing
- Fluency in German and strong business English
- Experience executing integrated marketing campaigns across multiple channels
- Strong project management and organizational skills, including managing multiple concurrent programs
- Experience working closely with Sales and SDR organizations
- Strong commercial awareness and a results-oriented marketing approach
- Ability to contribute ideas and recommendations within an agreed regional strategy
- Experience with Salesforce
- Experience in healthcare, cybersecurity, or enterprise technology
- Experience working with agencies, vendors, and third-party marketing providers
What the Team is Saying
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Imprivata Compensation & Benefits Highlights
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Healthcare Strength — Medical, dental, and vision coverage are paired with company funding of half the medical-plan deductible via an HSA or HRA, plus wellness reimbursements and EAP resources. Public benefit descriptions also note BCBS plan options and strong preventive dental and vision coverage.
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Parental & Family Support — Fully paid parental leave for birthing parents with additional paid bonding leave for adoptive, foster, and non-birthing parents is highlighted. Family-focused perks such as a free Care.com membership and domestic partner coverage reinforce caregiver support.
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Leave & Time Off Breadth — A flexible time-off policy (no set vacation bank) and paid holidays are emphasized. Hybrid and remote support through monthly tech and home-office stipends further underpins flexibility.
Imprivata Insights
What We Do
For more than two decades, Imprivata has been redefining how life- and mission-critical industries secure and manage digital identities. We empower healthcare and enterprise organizations to enable fast, compliant, and secure access to technology—allowing clinicians and staff to stay focused on what matters most: patient care and operational excellence. Our digital identity platform is purpose-built for complex environments where every second counts and security can never take a back seat. From authentication and access management to device, application, and identity governance, Imprivata provides a unified approach that balances usability with protection. Trusted by the world’s leading healthcare systems and enterprises in over 45 countries, we deliver solutions that improve efficiency, safeguard data, and drive digital transformation. At Imprivata, our commitment goes beyond technology—we partner closely with our customers to ensure their success, every step of the way.
Why Work With Us
At Imprivata, every voice matters. We’re a global team driven by innovation, compassion, and collaboration. Together, we live our values—Raise the Bar, Own the Outcome, Stay Nimble, and Win Together—while making a real impact on healthcare, technology, and the communities we serve.
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Imprivata Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Imprivata offers a flexible hybrid work model with three in-office days and two remote. Collaboration is key, and schedules are coordinated with managers to balance flexibility and connection.
