We believe that mental health is just as important as physical health. We recognize that mental health issues can be complex and multifaceted, and we are dedicated to treating the whole person, not just the symptoms.
We aim to create a world where mental health is no longer stigmatized or marginalized, but rather is embraced as an integral part of one's overall well-being.
We believe that by providing quality care that is both evidence-based and compassionate, we can empower individuals to take charge of their mental health and achieve their full potential. We are passionate about making a positive impact on the lives of those struggling with mental health issues and we strive to be a force for positive change in the field of mental healthcare.
Rula is a remote-first company. We currently hire in most U.S. states, with the exception of Hawaii.
About the Role
We are seeking a Healthcare Partnerships Associate who thrives in ambiguity and draws energy from building relationships and helping healthcare providers improve the outcomes of their patients. This person will be responsible for the full sales cycle including prospecting, outreaching, consulting, and closing providers within the SMB market. You will align the goals of Primary Care Providers with outcomes that drive business growth for Rula. You will be a high velocity sales professional getting commitments and subsequent referrals from multiple providers each week. Your role will be crucial in expanding our footprint, ensuring we succeed in our mission to make mental healthcare work for everyone. This role is currently 80% remote, with monthly travel required for team co-working. 100% of customer meetings are currently done remotely, but there is potential for a mix of in-person sales in the future. Candidates must be based in the Southern California market.
1 in 5 people are suffering from a mental health issue, and fewer than 50% of people are getting help. We need professionals with a track record of overachievement in outbound healthcare sales or business development that are committed to solving this problem with us and hungry to face the hardships of a 0 to 1 environment. You will join a fast-growing team that has already grown 10x this past year, at the ground level. You’ll be given the opportunity to make an impact on issues that matter in the world while improving your entrepreneurial skills.
Required Qualifications
2+ years carrying a quota in outbound sales, account management, or business development serving the healthcare industry, with a track record of top 25% performance
1+ years self-sourcing at least 50% of deals through outbound channels, including cold calling
Experience exceeding annual quotas >75% of career
Excellent written and verbal communication skills
Experience managing customer relationships and deals in a CRM tool
Preferred Qualifications
While having the preferred qualifications enhances your candidacy, having all of them is not mandatory. We encourage all interested applicants to apply, even those who may not meet every preferred requirement.
Proficiency applying curiosity and experimentation to solve ambiguous problems
Experience selling to a variety of personas in healthcare or health systems, from individual contributor users to executive decision makers
Ability to build and scale repeatable processes for driving growth
Experience selling at a startup and taking a business from 0 to 1
Been promoted internally in previous sales role(s)
While we are a fully remote company, we are only considering candidates who reside in Southern California
We're serious about your well-being! As part of our team, full-time employees receive:
100% remote work environment: Working hours to support a healthy work-life balance, ensuring you can meet both professional and personal commitments (must be based in United States, currently not hiring in Hawaii)
Attractive pay and benefits: Full transparency of pay ranges regardless of where you live in the United States
Comprehensive health benefits: Medical, dental, vision, life, disability, and FSA/HSA
401(k) plan access: Start saving for your future
Generous time-off policies: Including 2 company-wide shutdown weeks each year for self-care (for most employees)
Paid parental leave: Available for all parents, including birthing, non-birthing, adopting, and fostering
Employee Assistance Program (EAP): Support for your mental and physical health
New hire home office stipend: Set up your workspace for success
Quarterly department stipend: Fund team-building activities or in-person gatherings
Wellness events and lunch & learns: Explore a variety of engaging topics
Community and employee resource groups: Participate in groups that celebrate employee identity and lived experiences, fostering a sense of community and belonging for all
Our team
We believe that diversity, equity, and inclusion are fundamental to our mission of making mental healthcare work for everyone. We are dedicated to having a culture of inclusion that will support our employees in feeling safe, seen, heard, and valued.
Rula Compensation & Benefits Highlights
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Healthcare Strength — Employer-sponsored medical, dental, and vision coverage, along with mental health benefits and EAP access, are core parts of the package for corporate/W‑2 roles. Additional options like HSA/FSA, life and disability insurance, and wellness stipends are also included.
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Leave & Time Off Breadth — Two company‑wide shutdown weeks each year for self‑care complement generous or unlimited PTO, paid holidays, sick time, and bereavement leave. Remote‑first work with home‑office support further reinforces work‑life balance.
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Parental & Family Support — Paid parental leave is offered for birthing and non‑birthing parents, including adoptive and foster parents. Family medical leave is provided in line with FMLA guidelines.
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What We Do
Our mission is to create a world where every person can access high-quality mental health care. We recognize that mental health issues can be complex and multifaceted, and we are dedicated to treating the whole person, not just the symptoms. We’re building the future of mental health care; a comprehensive behavioral health solution that helps every person access high quality care from a licensed professional, at a time that works for them and at a cost they can afford. Our approach to care is evidence-based, outcome-driven and compassionate. We empower our exceptional provider network to track progress throughout the care journey to ensure clients achieve their full potential.
Why Work With Us
As a remote company, we're intentional about the culture we're building. We write things down, we communicate clearly, we follow-up, and we follow-through. We have high expectations for our team, and empower individuals with a high degree of trust and autonomy. In turn, we expect that individuals operate with a sense of ownership in everything.
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Rula Offices
Remote Workspace
Employees work remotely.
We do not have any offices and are a 100% remote company, with select Sales roles that have local travel requirements.



















