Customer Marketing Specialist (6-Month Contract)

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Austin, TX, USA
Hybrid
Cloud • Information Technology • Software
Empowering organizations with a single source of truth, through comprehensive asset visibility and actionable insights.
The Role
About Lansweeper
Lansweeper is the leader in Technology Asset Intelligence, providing a single source of truth for complete visibility across IT, OT, and IoT assets including software across the entire technology estate. Since 2004, Lansweeper has empowered organizations to stay competitive with accurate, actionable data that strengthens security, drives strategic decisions, and boosts operational efficiency. Trusted by over 20,000 customers including CMA CGM, Rentokil, Fiskars, Nestlé, and Nvidia Lansweeper serves enterprises, governments, financial institutions, NGOs, and universities worldwide.
Lansweeper recently announced the acquisition of Redjack, a pioneer in asset discovery using network traffic analysis. Lansweeper provides deep, detailed discovery across known assets. Redjack adds broad visibility across everything communicating on the network. Together, they deliver:
  • Complete technology asset intelligence across IT, OT, IoT, cloud, and hybrid environments
  • Full context and mapping for every asset, role, and application dependency
  • Enablement of BCDR, Zero Trust, and a wide range of strategic IT initiatives
  • Visibility into AI usage across public and private deployments
  • Actionable, continuously updated risk and compliance data

Remote Candidates
We strongly prefer Austin-based candidates, but we are open to considering remote candidates in the US Eastern or Central time zones who are an ideal fit for the role.
Reports to: Sr. Manager, Customer Marketing
Duration: 6 months (contract/temporary)
Position Summary
Lansweeper is seeking a Customer Marketing Specialist on a 6-month contract to support the go-to-market efforts of our combined Lansweeper + Redjack solution. This role is designed for a hands-on, campaign-savvy marketer who knows how to deepen customer engagement and drive adoption, upsell, and cross-sell within an existing base.
You'll plan and execute targeted customer marketing campaigns that highlight Redjack's advanced capabilities-such as passive network discovery and application dependency mapping (ADM)-for our existing customer base, with a strong emphasis on enterprise, global strategic, and mid-market segments.
What You'll Do
Customer Campaign Strategy & Execution
  • Plan and execute integrated campaigns focused on adoption, upsell, and cross-sell of the Lansweeper + Redjack solution
  • Build segmented programs aligned to customer profile, lifecycle stage, and high-impact use cases
  • Run campaigns across channels: email, webinars, digital ads, nurture streams, in-app (e.g., Pendo), and partner co-marketing
  • Focus messaging on use cases such as cybersecurity visibility, BCDR planning, AI usage tracking, and CMDB enrichment

Go-to-Market Enablement & Alignment
  • Work closely with product marketing and customer success to align campaign timing and messaging
  • Support field and account-based marketing to activate specific customer segments

Campaign Optimization & Reporting
  • Track and analyze campaign performance using Salesforce, Pardot, GA4, Discern, or Power BI
  • Drive improvements through testing, measurement, and iteration
  • Report on impact to customer engagement, product usage, and expansion pipeline

Cross-Team Collaboration
  • Partner with sales, account management, and customer success to align messaging with growth goals
  • Be the marketing point person for Redjack customer campaigns and GTM activation

Content Coordination
  • Help produce or adapt emails, landing pages, one-pagers, webinars, onboarding flows, and use-case-driven campaign assets
  • Ensure messaging clearly communicates the unique value of the combined Lansweeper + Redjack solution and resonates with both IT and security audiences.

What You Bring
  • 4+ years of B2B demand generation, lifecycle marketing, or campaign execution experience (SaaS preferred)
  • Proven ability to run customer-focused campaigns to midmarket and enterprise accounts that drive product adoption and upsell.
  • Experience with marketing automation tools (e.g., Pardot), Salesforce, and performance reporting tools
  • Strong grasp of the IT and/or cybersecurity buyer journey
  • Organized, proactive, and able to manage cross-functional input and deadlines
  • Clear communicator with a bias for action and optimization

What We Offer
  • Contract role with flexible, remote work structure
  • Collaborative, fast-moving team working on a high-impact product integration
  • Opportunity to help shape go-to-market execution for a strategic offering with strong customer demand

US: Diversity Statement - Equal Employment Opportunity
It is Lansweeper's policy to provide equal employment opportunity to all applicants and employees. Lansweeper disapproves of, and will not tolerate, unlawful discrimination against any applicant or employee because of race, color, national origin or ancestry, gender (including pregnancy, childbirth, or related medical conditions), gender identity, age, religion, disability, family care status, veteran status, marital status, sexual orientation, or any other basis protected by local, state, or federal laws.

What the Team is Saying

Ryan
Dustin
Ragan

Lansweeper Compensation & Benefits Highlights

  • Parental & Family Support Paid parental leave is positioned as up to 16 weeks for primary caregivers and four weeks for secondary caregivers in the U.S., with FMLA eligibility where applicable. Employer-verified benefits pages also highlight maternity and paternity leave positively.
  • Leave & Time Off Breadth Time off is described as generous in U.S. materials, including four weeks of paid vacation plus three personal days, alongside paid holidays, sick leave, and bereavement leave. Hybrid flexibility and company events complement the formal PTO structure.
  • Equity Value & Accessibility Employees have access to company ownership through equity and an employee stock purchase plan that offers discounted share purchases for eligible employees. These elements accompany performance bonuses within the total-rewards package.

Lansweeper Insights

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The Company
HQ: Merelbeke
404 Employees
Year Founded: 2004

What We Do

Managing a technology estate has never been a bigger challenge. Hardware, software, and users can be anywhere at any time, making IT environments extremely dynamic and often complex. A seemingly simple question has become terribly difficult to answer: ‘Who is using what device?’ CIO's, CTO's, IT managers, ... have to make decisions that are often based on scattered, out of date, and incomplete data sources. How can you effectively manage the technology assets of an organization, if you’re not 100% sure of what assets you have to manage in the first place? This question inspired Lansweeper and still drives us today. We believe that answering it is crucial to tackle and simplify many of the challenges companies face every day. Centralized technology asset intelligence enables every stakeholder who needs insights into your company’s IT landscape to speak the same language.​ Connecting and centralizing asset data to collaborate across silos, locations, and departments is essential. Eliminate the blind spots from your environment and discover assets you didn't even know about. Lansweeper provides you the means to achieve complete visibility into your IT, centralized into one solution, helping you gain an in-depth understanding of your entire IT estate. Lansweeper creates a substantial reduction in the measure of time IT teams would ordinarily spend on routine, yet key assignments, such as network discovery, inventory, software distribution, licensing and updates. This task automation is critical for organizations with restricted staff and IT spending plans. Reveal needless expenses, support budgeting decisions, and manage your IT cost-effectively with Lansweeper The basic premise of good cybersecurity is that you can’t protect what you can’t see. So the critical first step when it comes to basic cyber hygiene is to maintain visibility of your IT environments and develop the relevant daily routines to inspect and verify.

Why Work With Us

We are on a mission. How about you? We don't over promise, We Deliver! We empower courageous and the adventurous. The eager to learn and the keen to grow. The inventive and the exceptional. The misfits and the perfect fits. Together, we're writing our visionary story of ambition, growth, and top-notch tech.

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Lansweeper Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Flexible
HQMerelbeke, BE
Alicante, ES
Austin, TX
London, GB
Montréal, Quebec
Rome, IT
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