Brand Designer

Posted Yesterday
Hiring Remotely in United States
Remote
118K-137K Annually
Senior level
Healthtech • Social Impact • Software • Telehealth
Do the most fulfilling work of your career. Rula is making mental healthcare work for everyone.
The Role
Create brand and campaign designs supporting B2B marketing, digital experiences, print, events, sales enablement, and partner marketing. Translate audience insights and messaging into compelling creative, independently own campaigns from brief through delivery, collaborate with writers and marketers, present design rationale, and maintain brand consistency. Preferred work includes healthcare experience, motion design, AI-assisted workflows, and modular design systems.
Summary Generated by Built In

At Rula, we are a remote-first company that believes mental health is just as important as physical health. We recognize that mental health issues can be complex and multifaceted, and we are dedicated to treating the whole person, not just the symptoms.

We aim to create a world where mental health is no longer stigmatized or marginalized, but rather is embraced as an integral part of one's overall well-being. 

We believe that by providing quality care that is both evidence-based and compassionate, we can empower individuals to take charge of their mental health and achieve their full potential. We are passionate about making a positive impact on the lives of those struggling with mental health issues and we strive to be a force for positive change in the field of mental healthcare.

About the Role

Great design can make a complex story clear, turn an introduction into a trusted relationship, and help someone take the first step toward mental healthcare. We’re seeking a Brand Designer to join Rula’s Creative Studio team, bringing that thinking to work that connects Rula with employers, healthcare providers, and the people they serve. You’ll primarily support B2B marketing, translating audience insights and strategic messaging into compelling creative across campaigns, digital experiences, print, and events. You’ll also contribute to projects across the Creative Studio, helping shape how the Rula brand shows up as we work toward becoming the most trusted brand in behavioral health.

Required Qualifications

  • 5+ years of professional experience in brand, visual, or marketing design within an in-house team, agency, or freelance practice.

  • A portfolio demonstrating strong design fundamentals, including typography, composition, hierarchy, and use of imagery, across digital and print work.

  • Proficiency in Figma and Adobe Creative Cloud, with experience preparing files for digital delivery and print production.

  • Experience collaborating with writers, marketers, and other designers, presenting your thinking, and incorporating feedback.

  • Ability to manage multiple projects, explain design decisions and tradeoffs clearly, and maintain consistent quality within agreed timelines.

  • Experience independently owning campaign design from an audience-informed brief through concept, production, and delivery, with creative leadership feedback.

  • Experience supporting B2B marketing, sales enablement, or partner marketing, including campaigns that connect business-facing and consumer-facing audiences.

Preferred Qualifications

While having the preferred qualifications enhances your candidacy, having all of them is not mandatory. We encourage all interested applicants to apply, even those who may not meet every preferred requirement.

  • Experience in healthcare or another field where clarity, trust, and sensitivity are central to the work.

  • Motion design or animation skills, with experience bringing brand ideas to life through movement across digital campaigns and other touchpoints.

  • Experience using AI strategically to streamline design workflows and expand creative exploration at scale, with thoughtful judgment about where it adds value and how to maintain quality.

  • Experience building templates, asset libraries, or modular design systems that support customization and efficient production.

We're serious about your well-being! As part of our team, full-time employees receive:

  • 100% remote work environment: Working hours to support a healthy work-life balance, ensuring you can meet both professional and personal commitments (must be based in United States, currently not hiring in Hawaii)

  • Attractive pay and benefits: Full transparency of pay ranges regardless of where you live in the United States

  • Comprehensive health benefits: Medical, dental, vision, life, disability, and FSA/HSA

  • 401(k) plan access: Start saving for your future

  • Generous time-off policies: Including 2 company-wide shutdown weeks each year for self-care (for most employees)

  • Paid parental leave: Available for all parents, including birthing, non-birthing, adopting, and fostering

  • Employee Assistance Program (EAP): Supporting your mental and physical health

  • Quarterly department stipend: Fun team-building activities or in-person gatherings

  • Community and employee resource groups: Participate in groups that celebrate employee identity and lived experiences, fostering a sense of community and belonging for all

  • Home office stipend: New hire home office stipend & $50 monthly stipend to help cover internet or cell phone expenses

  • Wellness at Rula program: Year-round wellness initiatives and a $50/month wellness stipend

Our team

We believe that diversity, equity, and inclusion are fundamental to our mission of making mental healthcare work for everyone.  We are dedicated to having a culture of inclusion that will support our employees in feeling safe, seen, heard, and valued.

Skills Required

  • 5+ years of professional experience in brand, visual, or marketing design
  • Portfolio demonstrating strong typography, composition, hierarchy, imagery, and digital and print design
  • Proficiency in Figma and Adobe Creative Cloud
  • Experience preparing files for digital delivery and print production
  • Experience collaborating with writers, marketers, and designers, presenting ideas, and incorporating feedback
  • Ability to manage multiple projects, explain design decisions and tradeoffs, and meet timelines
  • Experience independently owning campaign design from audience-informed brief through concept, production, and delivery
  • Experience supporting B2B marketing, sales enablement, or partner marketing
  • Healthcare or another clarity-, trust-, and sensitivity-focused industry experience
  • Motion design or animation skills
  • Strategic use of AI to streamline design workflows and expand creative exploration
  • Experience building templates, asset libraries, or modular design systems

What the Team is Saying

Natalie
Michelle
Yann Sauvignon
Erin Roth
Colleen
Devonie
Haichun Chen
Meg Lee
Masha
Yann Sauvignon

Rula Compensation & Benefits Highlights

  • Leave & Time Off Breadth — Two company-wide shutdown weeks and flexible or unlimited PTO are highlighted, offering meaningful time away from work. This combination stands out for a remote-first environment.
  • Parental & Family Support — Paid parental leave is offered for birthing, non-birthing, adoptive, and foster parents. This signals inclusive support for a range of family-building paths.
  • Wellbeing & Lifestyle Benefits — Remote roles are supported with home-office setup help plus monthly wellness and internet/phone stipends in some postings. These perks add everyday value alongside core benefits.

Rula Insights

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The Company
630 Employees
Year Founded: 2019

What We Do

At Rula, our mission is to create a world where every person can access high-quality mental health care. We’re building the future of behavioral health by making it easier to connect with licensed professionals at a time and cost that works for them. Our approach is evidence-based, outcome-driven and compassionate, with a focus on the whole person. By empowering our provider network to track progress throughout the care journey, we’re helping more people get the support they need to thrive.

Why Work With Us

As a remote company, we're intentional about the culture we're building. We write things down, we communicate clearly, we follow-up, and we follow-through. We have high expectations for our team, and empower individuals with a high degree of trust and autonomy. In turn, we expect that individuals operate with a sense of ownership in everything.

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Rula Teams

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About our Teams

Rula Offices

Remote Workspace

Employees work remotely.

We do not have any offices and are a 100% remote company, with select Sales roles that have local travel requirements.

Typical time on-site:
United States

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