Rokt
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There’s no such thing as asking too many questions at Rokt. According to Software Engineering Manager Nicholas Croce, humility is essential to driving innovation across the company’s technical teams. Within this ego-less space, engineers develop cutting-edge technology while taking part in development opportunities, such as hackathons and workshops. Whether they’re brainstorming ideas cross-functionally or expanding machine learning models, Rokt’stars continually transform the world of e-commerce while supporting each other along the way.
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Employee Reviews
For Sarah Bleasdale, each day on her team presents its own unique set of challenges. Having recently relocated to Rokt’s NYC office from Sydney, she’s helping create a new product and revenue stream, which will provide monetization opportunities for e-commerce partners. “We want to ensure we’re laser-focused on our customers’ needs first and work backward to determine a solution,” Bleasdale said. In her mind, this progress is made possible by the team’s top-down approach to product strategy, which enables team members to focus on the right problems to solve for the company and its customers.
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According to Keith Williams, being an engineer at Rokt requires competency and collaboration. By leveraging Go and React, his team is building the company’s Upsells marketplace, which merges advertising content with e-commerce sites in an effort to expand the amount of inventory retailers can offer to their customers. Williams added that a lack of egos is just as prevalent as intelligence on his team. “I regularly ask my colleagues questions that probably seem trivial to them, and I’m thankful that I’m always met with a willingness to explain rather than condescension,” he said.
What People Are Saying About Rokt
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Autonomy: PMs are described as owners in lean, empowered squads with a “bias for action,” flat access to leaders, and DRIs that concentrate decision rights. Teams move fast with ambiguity, shipping iteratively and taking accountability for outcomes.
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Innovation & Products: A “Builder DNA” and writing culture (one‑page Lightning Rod memos), Rokt’athon hackathons, and “AI by default” norms encourage rapid experimentation and product innovation. Product work runs in short loops—ship, observe, and iterate—keeping teams close to customer value.
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Role Clarity: The public handbook outlines transparent ladders and pay bands, CEO office hours, and open forums that clarify expectations and decision paths. DRIs and concise memos make ownership explicit, helping PMs navigate cross‑functional tradeoffs.
Recently posted jobs
Artificial Intelligence • Digital Media • eCommerce • Marketing Tech • Software • Automation
Seeking a full-stack marketer to drive growth at Rokt. Responsibilities include developing positioning, strategic writing, and enabling revenue teams. Requires strong communication, analytical skills, and in-office collaboration.
Artificial Intelligence • Digital Media • eCommerce • Marketing Tech • Software • Automation
The GL Senior Accountant will manage month-end close activities, prepare journal entries and reconciliations, and ensure compliance with US GAAP.
Artificial Intelligence • Digital Media • eCommerce • Marketing Tech • Software • Automation
The Strategic Customer Success Manager will build relationships with key stakeholders, develop tailored success plans, provide guidance on the mParticle platform, collaborate with internal teams, and track customer health metrics.
At a glance
emphasizing education
An annual “Level-Up” allowance of $5,000 enables employees to pursue career development and educational opportunities.
connecting with communities
The company encourages employees to give back both in and out of the office, including paid time off for volunteering, reducing food waste in the office with Replated and more.
billion-dollar value
A 2022 secondary funding round brought the company’s total valuation to $2.4 billion.
an all together getaway
All employees attend an annual companywide offsite to learn and celebrate with each other in a stunning location, with past destinations including Thailand, Hawaii and Whistler.
