Rokt
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Product
There’s no such thing as asking too many questions at Rokt. According to Software Engineering Manager Nicholas Croce, humility is essential to driving innovation across the company’s technical teams. Within this ego-less space, engineers develop cutting-edge technology while taking part in development opportunities, such as hackathons and workshops. Whether they’re brainstorming ideas cross-functionally or expanding machine learning models, Rokt’stars continually transform the world of e-commerce while supporting each other along the way.
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Employee Reviews
For Sarah Bleasdale, each day on her team presents its own unique set of challenges. Having recently relocated to Rokt’s NYC office from Sydney, she’s helping create a new product and revenue stream, which will provide monetization opportunities for e-commerce partners. “We want to ensure we’re laser-focused on our customers’ needs first and work backward to determine a solution,” Bleasdale said. In her mind, this progress is made possible by the team’s top-down approach to product strategy, which enables team members to focus on the right problems to solve for the company and its customers.
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According to Keith Williams, being an engineer at Rokt requires competency and collaboration. By leveraging Go and React, his team is building the company’s Upsells marketplace, which merges advertising content with e-commerce sites in an effort to expand the amount of inventory retailers can offer to their customers. Williams added that a lack of egos is just as prevalent as intelligence on his team. “I regularly ask my colleagues questions that probably seem trivial to them, and I’m thankful that I’m always met with a willingness to explain rather than condescension,” he said.
What People Are Saying About Rokt
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High Talent Density: Product and Engineering colleagues are often described as technically strong and collaborative, and feedback suggests PMs benefit from working with ambitious peers on complex problems.
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Learning & Development: The fast pace, cross-functional exposure, and challenging domains create rapid learning for Product roles, and feedback suggests opportunities to be stretched and coached are available.
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Innovation & Products: Product work centers on AI- and data-heavy ecommerce problems with short ship–measure–iterate loops, which feedback suggests keeps the work intellectually demanding and outcome‑oriented.
What People Are Saying About Rokt
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High Talent Density: Colleagues in New York are often seen as technically strong, collaborative, and low‑ego, creating day‑to‑day access to capable peers. Company materials and NYC-focused profiles highlight cross‑level interaction and approachable experts in Product and Engineering.
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Learning & Development: Feedback suggests the New York hub benefits from company‑wide mechanisms like hackathons, coaching, and transparent career frameworks that accelerate growth. Regular cross‑functional work with engineering, data, and go‑to‑market teams in New York provides frequent on‑the‑job learning.
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Compensation: Pay in the New York office is considered competitive, with major‑hub perks and U.S. benefits commonly cited alongside broader rewards. These offerings are presented as part of a strong total‑rewards package that supports a high‑performance environment in New York.
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AdTech • Artificial Intelligence • Digital Media • eCommerce • Marketing Tech • Software • Automation
Participate in an 18-week AI Operations residency focused on streamlining workflows, building internal tools, automating manual processes, improving QA and monitoring, measuring outcomes, and collaborating with stakeholders. Residents will learn Rokt’s platform and tools quickly, experiment with AI, and take solutions from concept through implementation in an onsite New York City environment.
AdTech • Artificial Intelligence • Digital Media • eCommerce • Marketing Tech • Software • Automation
An early-career software engineering resident will build and deploy production services, use AI tools to accelerate development, improve system performance, and collaborate with product, design, and engineering teams. The 18-week program requires full-time, in-office work in New York City and offers potential full-time employment after completion. Residents are expected to ship a real contribution, apply strong computer science fundamentals, and work effectively in a fast-paced environment.
Artificial Intelligence • Digital Media • eCommerce • Marketing Tech • Software • Automation
Provide Japan business-hours implementation support and technical problem-solving for ecommerce and advertising accounts. Lead SDK and API integrations, testing, QA, troubleshooting, launches, and post-launch stabilization. Translate technical risks into client guidance, resolve tracking and measurement issues, coordinate with Account Management, Sales, Product, and Engineering, and create scalable playbooks and processes. Use AI tools to improve efficiency, response quality, and execution consistency.
At a glance
emphasizing education
An annual “Level-Up” allowance of $5,000 enables employees to pursue career development and educational opportunities.
connecting with communities
The company encourages employees to give back both in and out of the office, including paid time off for volunteering, reducing food waste in the office with Replated and more.
billion-dollar value
A 2022 secondary funding round brought the company’s total valuation to $2.4 billion.
an all together getaway
All employees attend an annual companywide offsite to learn and celebrate with each other in a stunning location, with past destinations including Thailand, Hawaii and Whistler.
