Jobs at Perfora

Work directly with founders to build and own business dashboards, analyze large datasets across D2C and marketplace channels, surface actionable insights, and lead founder-led strategic projects including market research, financial models, and cross-functional execution to scale the business.

Manage end-to-end influencer campaigns across Instagram, YouTube and emerging platforms: discover and shortlist creators, handle outreach, negotiation, scripting, coordination, content review, and approvals. Build long-term relationships with creators across India, collaborate with agencies and production partners, and track campaign performance using reach, engagement, views, CTR, conversions, and ROI metrics.

Manage end-to-end supply chain planning: inventory, raw/packaging material planning, demand forecast consolidation, and monthly S&OP. Translate workflows into ERP processes, coordinate with procurement/vendors/production, support ERP testing and rollout, and drive system adoption to improve visibility and operational efficiency.

Lead and scale influencer marketing across Instagram, YouTube, and emerging channels. Manage a team, run monthly campaigns with 100+ creators, negotiate partnerships, build scalable processes and dashboards, analyze performance metrics (CPV, CPC, CTR, engagement), and collaborate with Growth, Creative and Performance teams to optimize content and paid media integration.

Develop and own performance-focused content strategy across Meta, website, and CRM. Define hooks, scripts, and creative angles for funnel stages, plan video/static/UGC/influencer creatives, manage influencer outreach, support product launches, analyze Meta Ads performance, provide insights and recommendations, and coordinate shoots and creative execution with internal and external teams.

Develop and execute on-page and off-page SEO strategies, perform keyword research and technical audits, optimise content and metadata, run link-building and local SEO (Google My Business), analyse web analytics and A/B tests, collaborate with content, design and development teams, and report on SEO performance to drive organic traffic and conversions.