Fora Career Growth & Development

Updated on September 28, 2026

Frequently Asked Questions

Career Progression Paths

Fora is growing quickly, which creates real internal mobility and room to build your own path. As one employee put it: "You can build your own niche here if you've always wanted to create something or truly own what you build…if you see something you can do, you'll be encouraged to do it." 

That growth shows up in individual stories, too: one engineer joined Fora as an individual contributor after roles at Microsoft and Toast, and when her team split as the company scaled, her manager helped her step into a new engineering manager role—acting, as she describes it, as both mentor and sponsor. Learning from the other managers who'd made the same jump, she found there's "no single 'right' way to manage; every leader brings their own style to the job." 

Growth at Fora also shows up in a strong demo culture—weekly product and tech meetings where anyone can showcase their work to leadership and the wider company—and a hackathon culture that runs a few times a year, where employees team up across departments to pitch and build new ideas (several hackathon projects have shipped to production). 

Fora also invests in outside learning, sending employees to industry conferences to bring new skills and ideas back to the team. We support all of this with customized development tracks, mentorship, lunch-and-learns, and structured check-ins (including scheduled title/compensation reviews for many new hires within their first several months), with managers using Lattice for ongoing goal-setting and feedback.

Fora Employee Perspectives

Describe your career journey so far. What skills and/or experiences have you acquired along the way that have helped you get to where you are now?

I began my engineering career at Microsoft, where I learned industry best practices, was mentored by exceptional people and developed a deep appreciation for building products at scale. I then joined Toast, a mid-sized company, where I strengthened my technical foundation, expanded my knowledge of modern technologies and began stepping into lead roles.

At Microsoft and Toast, I also explored product management on the side, guided by inspiring female mentors who introduced me to the field. Although I ultimately chose not to pursue that path, the experience made me a better engineer and leader. It taught me how to effectively tailor information to different audiences, bridge technical and business goals, and empathize with the customers.

Most recently, I joined Fora, a fast-growing startup in the travel space, as an individual contributor. I was drawn to the opportunity to have greater impact, build faster and stay close to the customer. As the company scaled, my team split into two, and I transitioned into an engineering manager role, where I’ve learned that effective communication and collaboration are just as critical as strong technical skills.

 

What support did you receive from individuals and/or resources that helped you step into a leadership role?

My manager at Fora was instrumental in helping me transition into leadership. It was the right mix of timing, opportunity and self-advocacy. I expressed my interest in pursuing the management track, and when the team split into two, my manager supported me in stepping into the new role. He acted as both a mentor and sponsor, bringing me into the conversations and creating space for me to contribute at a higher level.

The other engineering managers at Fora were also an incredible source of support. Each had made the same transition from individual contributor to manager, and learning from their experiences was invaluable. I realized that there’s no single “right” way to manage; every leader brings their own style to the job. Drawing inspiration from what I admire most about others has helped me shape a management approach that feels authentic to me.

To prepare for the manager role, I also invested time in reading management books. I particularly enjoyed “Radical Candor” and “The Making of a Manager,” which changed the way I think about providing positive and constructive feedback to my direct reports.

 

How do you encourage other women on your team to become leaders themselves? Are there any stories you can share that showcase how you’ve done this?

I always make a point to build relationships with the other female engineers on the team and reach out to female candidates who are considering joining Fora. I’m also deeply passionate about advocating for women in tech and fostering an environment where everyone feels empowered to grow. As the only female engineering manager at Fora, I’ve experienced moments of self-doubt and imposter syndrome, so I understand how challenging it can be to feel like the “only one.” My goal is to use my position to support and uplift others and to pay forward the mentorship and advocacy that helped me step into leadership myself.

Sam Gohh
Sam Gohh, Engineering Manager

What People Are Saying About Fora

  • Training & Education Access: Structured training for advisors includes an Essentials course, extensive on-demand lessons, frequent live programming, and cohort-based learning designed for beginners. Hands-on workshops, office hours, and labs reinforce learning by doing.
  • Skill Development Resources: Technology and enablement tools (e.g., an integrated platform and AI support) complement the curriculum alongside marketing resources and business-building guides. Community forums, chapters, and peer-led sessions provide additional avenues to build practical skills.
  • Exposure & Visibility: HQ roles are described as offering high ownership from day one, substantial room to build, and opportunities to make an impact in a rapidly growing environment. Active hiring and frequent product releases increase visibility into cross-functional work and evolving priorities.

Fora's Benefits

Hosts Lunch and Learns

Job training & conferences

Offers mentorship program

Provides online course subscriptions

Provides paid industry certifications

Provides personal development training

Provides virtual coaching services

Promote from within

Provides customized development tracks