Sales Articles

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Hal Koss Hal Koss
Updated on April 03, 2025

Even Tech Companies Rely on Affiliate Marketing

It’s all about strategic partnerships — not spammy blogs.

Even Tech Companies Rely on Affiliate Marketing
Brian Nordli Brian Nordli
Updated on April 03, 2025

What the Sales Process Looks Like From the Buyer’s Perspective

We spoke with the people who actually do the buying.

What the Sales Process Looks Like From the Buyer’s Perspective
Hal Koss Hal Koss
Updated on April 01, 2025

These 6 Customer Retention Strategies Actually Work

Step 1: Make sure your customers see value right away.

These 6 Customer Retention Strategies Actually Work
Adam Calica Adam Calica
Updated on April 01, 2025

The Sales Skills Essential for Success

Most sales leaders know about the time-tested power of cold calling and sales presentations. But these two strategies only touch the surface of what sales can do.

The Sales Skills Essential for Success
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Eva Roethler Eva Roethler
Updated on April 01, 2025

Behind the Scenes of Udemy Business’s Success

Three Udemy sales and customer success leaders share insight into the business’s rapid growth on the B2B side.

A group photo of the Udemy team wearing matching wide brimmed hats.
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Brian Nordli Brian Nordli
Updated on March 27, 2025

We Asked a Sales Expert to Analyze ‘Glengarry Glen Ross’

Put that coffee down and check out these lessons from Hollywood’s most toxic sales floor.

We Asked a Sales Expert to Analyze ‘Glengarry Glen Ross’
Brian Nordli Brian Nordli
Updated on March 27, 2025

Is Your Unique Selling Proposition Actually Unique?

Experts from marketing, sales and CX weigh in on how to craft the best USP.

Is Your Unique Selling Proposition Actually Unique?
Brian Nordli Brian Nordli
Updated on March 27, 2025

Make Sales Contests About Skills, Not Outcomes

A poorly designed SPIFF can cause reps to check out.

Make Sales Contests About Skills, Not Outcomes
Adam Calica Adam Calica
Updated on March 27, 2025

Lead Generation Strategies That Work

Lead Generation Strategies That Work
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Adrienne Teeley Adrienne Teeley
Updated on March 27, 2025

Inside MongoDB’s Quest to Make Databases Magical

How the company’s CTO is fulfilling his career-long dream of making data ‘stunningly easy’ to work with

Inside MongoDB’s Quest to Make Databases Magical

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