More than 90 percent of B2B buyers are more likely to purchase from a company with trusted reviews. Here’s how to stand out.
Share the struggle with your customers, ask how you can help and don’t pretend everything is fine.
Here’s how to build customer success into release management.
Don’t let your customer success strategy mask the flaws in your product. Instead, make sure it uncovers them.
Customer success is a booming field, even in difficult economic times. Here are the most important skills to getting in the game.
Using a method I call RAFT + NUDGE, you can ensure your customers never feel like you’ve forgotten them.
More than just a chatbot, conversational AI can help nurture and grow customer relationships.
Ask what they do. Then focus on saving them time.
Annual churn rate, customer journey map, net rention rate — and more.
After the tumult of 2020, companies must stabilize their relationships, jumpstart paused initiatives and cultivate their brand identities.