Top Product Marketing Manager Jobs

Develops technical marketing content, enablement programs, certifications, workshops, training, solution guides, competitive assets, and hands-on learning experiences for customers, partners, sales teams, and customer success. Partners with Product Marketing, Product Management, and research teams to translate cybersecurity products and capabilities into practical resources, support launches, and improve education based on stakeholder feedback.

Lead competitive intelligence and market research across Outreach's AI and revenue platform portfolio. Translate market, customer, and competitor insights into differentiated positioning, battlecards, enablement, and strategic recommendations to influence GTM strategy, product decisions, and executive priorities. Represent Outreach externally and drive cross-functional initiatives that improve win rates and competitive positioning.

Build Mimica’s product marketing function and own product positioning, messaging, go-to-market strategy, launches, market research, customer narratives, sales enablement, and marketing collateral. Partner closely with Product, Sales, Content, Demand Generation, and other teams to translate technically complex AI and enterprise software capabilities into compelling stories for varied industries, personas, use cases, and customer segments.

Develop and execute product marketing strategies, positioning, messaging, launches, demand generation, sales enablement, and thought leadership for audiovisual technology solutions. Conduct market and competitive research, collaborate cross-functionally with product, sales, and marketing teams, manage multiple initiatives, and measure campaign and launch performance to improve results.

Own go-to-market for Trackforce product portfolio: develop positioning and messaging, lead end-to-end product launches, enable Sales and Customer Success with assets and training, track adoption and launch KPIs (including Pendo), and run voice-of-customer research to inform Product and GTM strategy.

Lead go-to-market strategy for frontier AI innovations, translating complex technical research into clear positioning and launch plans. Partner with research, product, engineering, and cross-functional teams to develop narratives, competitive intelligence, and execute high-profile GTM workstreams for sophisticated technical audiences.

Lead go-to-market strategy for frontier AI innovations, including positioning, narratives, launch strategies, and execution plans. Partner with research, product, engineering, design, communications, and marketing teams to translate complex technical capabilities into compelling market messaging. Own ambiguous, high-profile GTM workstreams, conduct competitive and market analysis, influence senior stakeholders, and guide cross-functional initiatives from early strategy through launch.

Create high-quality product marketing content: walkthroughs, feature explainers, case studies, sales enablement materials, launch assets, and demo videos. Work closely with founders, product, and GTM to turn customer insight and technical product depth into messaging and materials that drive acquisition and revenue.

Own messaging and positioning for product verticals, create sales enablement collateral (decks, one-pagers, battle cards, RFP responses), run competitive analysis, and partner with product, sales, design, and GTM to drive activation, adoption and revenue. Use AI to accelerate feedback-to-collateral cycles and ensure messaging remains sharp.

Own end-to-end partner marketing for Salesforce SI ecosystem: translate positioning into integrated campaigns, produce landing pages, emails, event and social content, run Partnerforce channels, and use AI tools to scale and optimize content and community engagement.

Lead product marketing strategy for Picus’s cybersecurity platform, including positioning, messaging, competitive intelligence, analyst relations, sales enablement, ICP and persona development, and product launch execution. Partner with Product Management, Sales, Technical Marketing, Growth Marketing, and company leadership to strengthen market presence, communicate technical value, support roadmap alignment, and drive global adoption.

Support GTM readiness and product launches by translating market and customer insights into positioning, messaging, enablement assets, and sales tools. Partner with Product, Sales, and Marketing to inform roadmap priorities, maintain messaging across channels, drive sales enablement, and execute industry visibility and event activities for assigned products.

Develop and execute product marketing strategies: positioning, messaging, and go-to-market plans. Create enablement and customer-facing materials, support launches, align with product and marketing teams, analyze performance, and optimize pipeline and conversion. Coordinate stakeholders and maintain documentation to drive adoption and revenue growth.

Lead product marketing for assigned product lines: develop strategic marketing and pricing plans, conduct competitive and international market research, create sales tools and collateral, support product development and launches, train dealers, travel with sales teams, and represent the company at trade shows to grow market share and support sales.

Lead go-to-market strategy and execution for B2B SaaS product launches. Develop messaging, value propositions, and sales enablement materials. Gather market and customer insights, partner with Product and Engineering to refine offerings, produce case studies and product guides, and drive cross-functional adoption to increase product adoption and conversion.

Drive product positioning, messaging, and go-to-market plans for CoCounsel Legal. Lead cross-functional launches, sales enablement, customer advocacy, content and campaign creation, and market/competitive research to grow awareness, adoption, and advocacy in the AI legal market.

Own the AI strategy, roadmaps, backlogs, and operational performance of agentic HR and Marketing portfolios. Translate departmental needs into AI product requirements, orchestrate agent architectures, monitor reliability and adoption, manage knowledge bases, and lead validation, governance, compliance, change management, training, and power-user enablement. Partner with AI engineering, architecture, IT, Legal, Brand, Compensation, HR, and Marketing leaders to scale secure, compliant automation.

Execute Avandra's B2B product marketing strategy across digital channels, content, demand generation, social media, websites, conferences, and events. Create customer-facing and thought-leadership content, translate technical concepts into messaging, run campaigns that generate qualified pipeline, coordinate vendors and event logistics, and measure marketing performance through metrics such as MQLs, pipeline influence, engagement, and event ROI.

Own Inworld’s product positioning and messaging for realtime voice AI. Translate engineering releases into sales language, maintain proof libraries and competitive comparisons, create benchmarks and technical content, and build repeatable product launch motions. Partner closely with engineering, research, sales, product, and developer relations while writing for technical audiences and engaging directly with customers. The role requires on-site work in the South Bay several days per week.

Own Celonis’s CIO narrative and strategic technology partnership offerings. Develop product positioning, messaging, pitch materials, launches, go-to-market strategies, competitive intelligence, and adoption programs. Partner with Product, Sales, Presales, Marketing, Corporate Development, and technology partners including OpenAI, Microsoft, and Oracle. Create content, coach go-to-market teams, engage executives and analysts, support demand generation, and establish thought leadership through events, media, and industry engagements.

Own product positioning, messaging, and go-to-market for Tavily. Lead launches, create sales enablement (decks, one-pagers, case studies), run competitive research, partner with demand-gen, and gather customer insights to inform roadmap and messaging.

Lead product positioning, go-to-market launches, lifecycle marketing, and content for Chowbus’s POS, software, financial services, and AI products. Develop messaging, customer campaigns, CRM workflows, sales enablement materials, and product education. Partner with Product, Engineering, Sales, Customer Success, and Marketing teams to improve adoption, retention, expansion, and renewals through research, competitive analysis, and performance testing.

Owns end-to-end product marketing and commercialization for wide-format printing hardware, software, and ink products. Develops omnichannel go-to-market strategies across DTC e-commerce, big-box retail, and dealer networks; manages pricing, product lifecycle, P&L support, retail merchandising, performance marketing, messaging, competitive intelligence, sales enablement, and channel training. Requires deep digital inkjet printing expertise, strong market and financial analysis, and experience launching products from the ground up.

Build Synthesia’s API product marketing function from scratch. Establish positioning, developer-facing messaging, go-to-market strategy, and launch processes for the Interactive Avatar API. Develop ways to reach and acquire developers while supporting enterprise adoption. The role requires hands-on API integration experience, familiarity with generative AI video tools, product or developer marketing expertise, strong communication skills, senior stakeholder management, and complex program management experience.

Own go-to-market strategy, positioning, messaging, launches, and sales enablement for Zoom’s workforce management, quality management, and AI Expert Assist solutions. Create customer-facing content, develop personas and ideal customer profiles, conduct market research, gather customer insights, and collaborate across product, sales, marketing, and enablement teams to drive adoption and pipeline growth in contact center markets.