Web Channel Manager

Reposted 24 Days Ago
New York, NY
Hybrid
91K-130K Annually
Junior
Fintech • Information Technology • Insurance • Financial Services • Big Data Analytics
At MetLife, we’re a purpose-driven company that helps our customers build a more confident future.
The Role
The Web Channel Manager will drive revenue-generating web experiences and manage content through Adobe Experience Manager while collaborating with internal stakeholders and monitoring website performance.
Summary Generated by Built In
Description and Requirements
The Team You Will Join
The MetLife Marketing organization is evolving to enable our Next Frontier strategy. The organization has outlined a new vision - to be a customer-centric and data-driven growth engine that takes accountability for contributing meaningful enterprise value and building customer equity.
The organization is on a journey to create a high-performing team equipped with modern capabilities. This will require us to change the organization's expectation of marketing and shift the Marketing focus areas. The expected outcomes of this evolution are 1) growth - marketing as an investment with a predictable contribution to enterprise value, 2) efficiency/effectiveness through a data-driven DNA, 3) capability maturity leading to sophisticated technical and strategic capabilities, and 4) talent alignment to enable a modern, agile marketing organization that nurtures, develops, and attracts top talent.
The Opportunity
To drive growth at scale, the Web Channel team needs a dynamic, data-driven, web production dynamo to deeply understand our clients and work with internal stakeholders in Agile team environment to build revenue-generating web experiences within brand, legal, compliance and ADA standards.
How You'll Help Us Build a Confident Future (Key Responsibilities)
- Deeply understand MetLife's marketing goals and partner closely with internal stakeholders to achieve shared goals
- Define and build revenue-generating web experiences within brand, legal, compliance and ADA standards
- Identify and build web operations and content publishing systems to drive growth for scale
- Author and publish content within Adobe Experience Manager (AEM) on occasion; provide technical guidance and mentoring to authoring team
- Collaborate with Global Design System team to design or tweak AEM components
- Work with business partners to launch country websites, where needed
- Monitor website traffic and performance metrics to identify areas for improvement and make recommendations; diagnose and troubleshoot performance issues
- Run regular site audits for legal, compliance and content value
- Cross-train and keep up-to-date with industry trends, best practices, and emerging technologies
- Manage web channel associates, as needed, and develop their capabilities.
What You Need to Succeed (Required Qualifications)
• Exceptional ability to partner with the business and translate asks into scalable digital solutions
• Outstanding communication and interpersonal skills in a collaborative, cross-functional environment
• Excellent project management and time management skills with experience with Agile
• Ability to work independently, stay organized and self-manage tasks
• Attention to detail and a customer-first mindset
• Bachelor's degree or related military experience
What Can Give You an Edge (Additional Skills)
• 1+ years' AEM authoring experience (AEM certification preferred)
• 1+ years' Adobe experience beyond AEM include Adobe Analytics, Adobe Campaign, Customer Data Platform, Marketo, Adobe Experience Manager (DAM), Adobe Experience Manager Forms, Adobe Target, Adobe Workfront
• Experience working in a global, three-shift environment
The expected salary range for this position is $91,400 - $130,000. This role may also be eligible for annual short-term incentive compensation. All incentives and benefits are subject to the applicable plan terms.
Benefits We Offer
Our U.S. benefits address holistic well-being with programs for physical and mental health, financial wellness, and support for families. We offer a comprehensive health plan that includes medical/prescription drug and vision, dental insurance, and no-cost short- and long-term disability. We also provide company-paid life insurance and legal services, a retirement pension funded entirely by MetLife and 401(k) with employer matching, group discounts on voluntary insurance products including auto and home, pet, critical illness, hospital indemnity, and accident insurance, as well as Employee Assistance Program (EAP) and digital mental health programs, parental leave, volunteer time off, tuition assistance and much more!
About MetLife
Recognized on Fortune magazine's list of the "World's Most Admired Companies", Fortune World's 25 Best Workplaces™, as well as the Fortune 100 Best Companies to Work For®, MetLife, through its subsidiaries and affiliates, is one of the world's leading financial services companies; providing insurance, annuities, employee benefits and asset management to individual and institutional customers. With operations in more than 40 markets, we hold leading positions in the United States, Latin America, Asia, Europe, and the Middle East.
Our purpose is simple - to help our colleagues, customers, communities, and the world at large create a more confident future. United by purpose and guided by our core values - Win Together, Do the Right Thing, Deliver Impact Over Activity, and Think Ahead - we're inspired to transform the next century in financial services. At MetLife, it's #AllTogetherPossible . Join us!
MetLife is an Equal Opportunity Employer. All employment decisions are made without regards to race, color, national origin, religion, creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, marital or domestic/civil partnership status, genetic information, citizenship status (although applicants and employees must be legally authorized to work in the United States), uniformed service member or veteran status, or any other characteristic protected by applicable federal, state, or local law ("protected characteristics").
If you need an accommodation due to a disability, please email us at [email protected]. This information will be held in confidence and used only to determine an appropriate accommodation for the application process.
MetLife maintains a drug-free workplace.
$91,400 - $130,000
#BI-Hybrid

Top Skills

Adobe Analytics
Adobe Campaign
Adobe Experience Manager
Adobe Experience Manager Dam
Adobe Experience Manager Forms
Adobe Target
Adobe Workfront
Customer Data Platform
Marketo

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The Company
HQ: New York, NY
43,000 Employees
Year Founded: 1868

What We Do

Named among the World’s Most Admired Companies™ by Fortune and recognized in the Fortune 100 Best Companies to Work For® list in 2025, MetLife is leading the global transformation of an industry we’ve defined for more than 155 years. At MetLife, every innovation and line of code is a lifeline for our customers and their families—from victims of natural disasters to people living with disabilities and beyond. With operations in more than 40 markets and leading positions across the globe, MetLife fosters an inclusive culture where our people are energized and inspired to deliver for our customers and communities. Join our remarkable journey—one in which you help write the next century of innovation in financial services—because with MetLife, making the world a better place is All Together Possible.

Why Work With Us

At MetLife, you’ll be working for a company whose purpose is to help customers throughout their life’s journey, and often in their most critical time of need. You’ll be a part of developing leading-edge platforms that will have a lasting impact on the lives and well-being of tens of millions of customers.

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Hybrid Workspace

Employees engage in a combination of remote and on-site work.

MetLife's current workplace policies classify roles as Office, Hybrid or Virtual based on the nature of work, encouraging new ways of working together

Typical time on-site: Flexible
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