The Digital Marketing/Communications Specialist will be responsible for managing and executing paid and organic media campaigns, social media strategies, and search engine marketing initiatives across a few of our brands. This role will work closely with various departments to ensure cohesive and effective marketing efforts that drive engagement, brand awareness, and lead generation.
What You'll Do
- Develop and implement comprehensive digital marketing strategies across paid and organic media channels.
- Manage social media accounts, including content creation, scheduling, and engagement.
- Execute search engine marketing (SEM) campaigns, including keyword research, ad copy creation, and performance analysis.
- Monitor and analyze campaign performance metrics, providing regular reports and insights to optimize strategies.
- Collaborate with the creative team to produce engaging and high-quality content for digital platforms.
- Stay up to date with industry trends and best practices to ensure the effectiveness of digital marketing efforts.
- Coordinate with internal teams and external partners to align marketing strategies with business objectives.
- Manage budgets and allocate resources effectively to maximize ROI.
What's In It for You?
Here's a sneak peek at the benefits you could experience as a Cox employee:
- A competitive salary and top-notch bonus/incentive plans.
- Exceptional work-life balance, flexible time-off policies and accommodating work schedules.
- Comprehensive healthcare, with multiple options for individuals and families.
- Generous 401(k) retirement plans with company match.
- Professional development and continuing education opportunities.
- Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
- Extra perks like pet insurance, employee discounts and much more.
Who You Are/ Qualifications
Minimum:
Qualifications:
- Bachelor's degree in related discipline and 2 years of experience in digital marketing, with a focus on paid and organic media, social media, and search engine marketing. The right candidate could also have a different combination, such as a master's degree and up to 2 years of experience; or 6 years' experience in a related field with no degree.
- Strong understanding of digital marketing tools and platforms, including Google Ads, Facebook Ads, and SEO tools.
- Excellent written and verbal communication skills.
- Proven ability to manage multiple projects and meet deadlines.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Creative thinker with a passion for staying ahead of industry trends.
Preferred:
- Degree in marketing, communications or a related field.
Join the Cox family of businesses and make your mark today!
USD 59,600.00 - 89,400.00 per year
Compensation:
Compensation includes a base salary of $59,600.00 - $89,400.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
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What We Do
For well over a century, Cox Enterprises has been shaping the future with daring ideas and values-driven thinking.
Since our founding in 1898, our relentless spirit of innovation has driven us to disrupt industries and enhance the quality of life in the communities we serve. Through our major divisions — Cox Communications, Cox Automotive and Cox Farms — our people have countless opportunities to grow and make an impact in the communications and automotive industries, as well as in new ventures in agriculture, cleantech, digital media and more.
As a privately-held, family-owned business, we know that people are our most valuable asset. We offer a supportive and inclusive environment with flexible career growth, amazing benefits and work-life balance at the forefront.
Our mission, our ways of working and our commitment to people are what make our workplace culture remarkably flexible and resilient. Join us to build a better future and make your mark.
Why Work With Us
At our core, Cox is a technology company that values human relationships. We know people feel most empowered when their work has meaning, when they feel respected and have opportunities to grow. “Career satisfaction” is not enough at Cox — we’re here to help you find balance, live well and achieve your career goals even as they change over time.
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Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Every person has different working styles and preferences — and we aim to empower teams to work where they are most comfortable. Some roles require in-person work, but for those that can be performed remotely, we offer flexibility.
