Business Intelligence Senior Analyst

Posted 18 Hours Ago
Atlanta, GA, USA
Hybrid
74K-111K Annually
Mid level
Artificial Intelligence • Automotive • Greentech • Information Technology • Machine Learning • Software • Cybersecurity
Empowering people today to build a better future for the next generation.
The Role
As a Business Intelligence Senior Analyst, you will develop marketing optimization strategies, analyze and report on data, support internal stakeholder needs, and create actionable insights from complex data.
Summary Generated by Built In
The Business Intelligence Senior Analyst will be a critical member of the Consumer Marketing Analytics team responsible for efforts to develop an analytically driven marketing investment optimization strategy for the Autotrader and Kelley Blue Book brands. In this role, you will build and validate metrics, combine datasets, monitor data quality, analyze data, provide reports, and interpret results. Collaborating with internal stakeholders, you'll provide regular updates on marketing channels that will drive improved efficiency and impact. Storytelling is a critical function of this position, including summarizing complex analytics into actionable recommendations for marketing.
What You'll Do
  • Handle day-to-day marketing performance reporting, partnering closely with the Marketing team and our agency to address ongoing reporting and optimization needs.
  • Support the implementation of marketing datasets that will deliver on the reporting and analytic requirements established by the Marketing team.
  • Develop intuitive dashboards designed for flexible reporting and easy consumption by internal stakeholders.
  • Improve and maintain existing dashboards and shared data sets.
  • Collaborate with other teams such as product, data engineering, martech, and tagging governance as needed to maintain accurate digital tracking measure digital marketing performance to drive improved marketing outcomes across customer engagement, acquisition, and retention.
  • Support the mining, analysis, and interpretation of data using statistical techniques to develop actionable insights into complex business challenges.
  • Effectively communicate findings and results to various internal and external stakeholders by explaining the story behind the data and making recommendations to the business based on data insights.

What's in It for You?
Here's a sneak peek at the benefits you could experience as a Cox employee:
  • A competitive salary and top-notch bonus/incentive plans.
  • Exceptional work-life balance, flexible time-off policies and accommodating work schedules.
  • Comprehensive healthcare, with multiple options for individuals and families.
  • Generous 401(k) retirement plans with company match.
  • Professional development and continuing education opportunities.
  • Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
  • Extra perks like pet insurance, employee discounts and much more.

Who You Are
Minimum:
  • Bachelor's degree in related discipline and 4 years' experience in related fields such as Marketing, Data Analytics and Business Intelligence. The right candidate could also have a different combination, such as a master's degree and 2 years' experience; a Ph.D. and up to 1 year of experience; or 8 years' experience in a related field.
  • Strong working knowledge of digital marketing and web analytics
  • Experience using SQL for querying and manipulating data for analysis
  • Skill in merging diverse data from different platforms, formats, and environments
  • Strong experience with Tableau or other data visualization tools
  • Strong experience with Google Analytics or other web analytics tools
  • Curious mindset with a passion for analytics and digital technology
  • Excellent verbal and written communication skills
  • Ability to present complex information in an easy-to-understand manner with clear recommendations based on data insights
  • Travel: 5%

Preferred:
  • Working experience with Tableau Server
  • Working experience with the Snowflake ecosystem
  • Working experience with Google Analytics
  • Working experience an MMP such as AppsFlyer

Join the Cox family of businesses and make your mark today!
USD 74,000.00 - 111,000.00 per year
Compensation:
Compensation includes a base salary in the range of $74,000.00 - $111,000.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
EOE, including disability/vets

Skills Required

  • Bachelor's degree in related discipline and 4 years' experience
  • Strong working knowledge of digital marketing and web analytics
  • Experience using SQL for querying data
  • Strong experience with Tableau or other data visualization tools
  • Strong experience with Google Analytics
  • Excellent verbal and written communication skills

What the Team is Saying

Belinda
Tonya
Chris
John Chapman
Kib Yahyehyrab
Jenny Arias

Cox Enterprises Compensation & Benefits Highlights

  • Retirement Support The 401(k) includes a dollar-for-dollar match up to 6% of pay plus an additional fixed 2% company contribution with immediate vesting and auto-enrollment via Vanguard. Legacy cohorts may have different retirement arrangements, but the enhanced match is emphasized as a current standard.
  • Healthcare Strength Multiple medical options (Core PPO, Premium PPO, HDHP + HSA) and Kaiser in CA are available, with in-network preventive care covered at 100% and openly published 2026 plan details and premiums. The program lineup extends to pharmacy, dental, vision, telehealth, and condition-specific supports.
  • Parental & Family Support Eight weeks of paid parental leave, fertility coverage via Progyny, adoption assistance, and childcare/backup care resources complement flexible PTO and paid time off for voting, volunteering, and jury duty. These benefits are positioned to support employees across family life stages.

Cox Enterprises Insights

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The Company
HQ: Atlanta, GA
50,000 Employees
Year Founded: 1898

What We Do

For well over a century, Cox Enterprises has been shaping the future with daring ideas and values-driven thinking. Since our founding in 1898, our relentless spirit of innovation has driven us to disrupt industries and enhance the quality of life in the communities we serve. Through our major divisions — Cox Communications, Cox Automotive and Cox Farms — our people have countless opportunities to grow and make an impact in the communications and automotive industries, as well as in new ventures in agriculture, cleantech, digital media and more. As a privately-held, family-owned business, we know that people are our most valuable asset. We offer a supportive and inclusive environment with flexible career growth, amazing benefits and work-life balance at the forefront. Our mission, our ways of working and our commitment to people are what make our workplace culture remarkably flexible and resilient. Join us to build a better future and make your mark.

Why Work With Us

At our core, Cox is a technology company that values human relationships. We know people feel most empowered when their work has meaning, when they feel respected and have opportunities to grow. “Career satisfaction” is not enough at Cox — we’re here to help you find balance, live well and achieve your career goals even as they change over time.

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Cox Enterprises Teams

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About our Teams

Cox Enterprises Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Every person has different working styles and preferences — and we aim to empower teams to work where they are most comfortable. Some roles require in-person work, but for those that can be performed remotely, we offer flexibility.

Typical time on-site: Flexible
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