Matthew Urwin | Dec 04, 2023

In a world where technology is transforming virtually every industry, chatbots have emerged as a revolutionary way for businesses to engage with their customers and streamline their operations. 

Using artificial intelligence, chatbots can simulate the process of human conversation, making it easier and faster for users to find the information they need without the need for human intervention. They can be used for a variety of tasks, from answering basic customer service questions to offering health advice.

Chatbot Examples

  • Meta’s BlenderBot
  • Xfinity Assistant
  • Ada’s Health Chatbot
  • H&M’s Virtual Stylist Bot
  • Domino’s Pizza Messenger Chatbot
  • Olivia Chatbot for Talent Acquisition
  • Casper’s Insomnobot-3000
  • HelloFresh’s Brie

Indeed, chatbots are a versatile technology, and can be used for just about anything. You can read more about some of the most popular chatbot examples here.

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Conversational Chatbot Examples

Conversational chatbots can understand and generate natural language, allowing them to have human-like interactions with users. People turn to them for advice, to have their questions answered or to simply be entertained. The whole point is that they give users the ability to chit-chat with their computer as if it were a real person.


Casper's Insomnobot-3000
Image: Insomnobot-3000

Casper’s Insomnobot-3000 

Casper created Insomnobot-3000 to serve as a late-night companion for those who can’t fall asleep between 11 p.m. and 5 a.m. Designed as part of a marketing campaign, Insomnobot-3000 takes on the persona of a fellow insomniac eager to discuss midnight snacks and binge-worthy shows. As a result, Insomnobot-3000 helps customers feel less alone at night while helping them develop a more intimate relationship with the Casper brand.   


Amtrak's virtual assistant Julie
Image: Amtrak

Amtrak’s Julie

Amtrak introduced its virtual assistant Julie over a decade ago to assist customers calling in with various inquiries. Julie combines extensive knowledge of Amtrak’s website content with natural language processing to understand spoken questions and respond accordingly. Travelers can then receive in-depth guidance on route information, guest rewards program details, booking reservations and other common topics.


Meta's BlenderBot 3
Image: Meta

Meta’s BlenderBot

BlenderBot 3 is an open-source conversational chatbot created by Meta. It’s equipped with long-term memory and internet search capabilities, as well as a combination of several conversational skills — namely “personality, empathy and knowledge” — making it especially good at chatting about a broad range of topics. It is also designed to improve in accuracy and safety over time through feedback from its users, according to Meta.


Kuki's metaverse companion
Image: Kuki

Kuki’s Metaverse Companion

Kuki is a text-based bot created by AI company Pandorabots to befriend humans in the metaverse. Formerly known as Mitsuku, Kuki is a five-time winner of the Loebner Prize Turing Test, an annual competition to determine the world’s most human-like chatbot. It is available via an online portal, as well as on Facebook Messenger, a Twitch group chat, Telegram, Kik and Discord. It also has social media accounts on TikTok, Instagram, YouTube, Twitter (now X) and Roblox.

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Retail Chatbot Examples

Chatbots are a way for retailers to interact with their customers in real-time. They offer product recommendations, customer support and shopping assistance — all of which help drive sales and keep shoppers engaged.


HelloFresh's Brie
Image: HelloFresh

HelloFresh’s Brie

When customers want to reach out to HelloFresh with questions, they can access an online chat option via the company’s virtual chatbot Brie. Upon opening the chat, customers can immediately view links to log in, reset their password and reactivate an account. But those with other questions can start a conversation with Brie, which can offer tech support, provide details on discounts and share nutrition information, among other services.


Sephora's virtual assistants
Image: Kik

Sephora’s Virtual Assistant

Sephora was among the first big retailers to dip its toes in the chatbot space. The beauty giant now offers several of them through Kik and Facebook Messenger, helping customers purchase products online and book appointments at its brick-and-mortar stores, as well as providing makeup tips and tutorials.


H&M's Kik chatbot
Image: Adweek

H&M’s Virtual Personal Stylist

The fashion giant offers its chatbot through Kik, helping customers refine their clothing search by conversing with them about their personal style. It suggests outfit ideas that can be found at H&M stores, as well as their price, and users can say if they like or dislike them. The chatbot will then continue making suggestions based on the shopper’s previous answers, acting as a sort of virtual personal stylist.


Mercari's Merchat
Image: Mercari

Mercari’s Merchat AI

Merchat AI was created by Mercari, an online marketplace for second-hand tech, clothing, toys and other items. The chatbot uses the underlying tech of ChatGPT to help recommend products to shoppers. All a user has to do is type in what they’re looking for, offering as little or as much detail as they want. Merchat AI may respond with some clarifying questions to narrow down results, and then it will sift through the millions of listings on the site to offer the most accurate item suggestions.

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Customer Service Chatbot Examples

Chatbots ensure that a business’ customers can have their questions answered immediately, without having to wait on hold or go to a store in person. They can handle a large volume of requests all day long without getting tired or overwhelmed, and they’re available day or night — so human customer service reps don’t have to be.


Domino's chatbot
Image: Domino's

Domino’s Pizza’s Messenger Chatbot

The Domino’s Pizza chatbot allows people to place their pizza orders without having to call or go to a store in person. Available via Facebook Messenger, it provides real-time tracking and delivery updates as well as pizza-ordering capabilities. It also remembers customers’ order history, allowing them to easily purchase their favorite pizza again and again.


JetBlue's chatbot
Image: JetBlue

JetBlue’s Customer Service Chatbot

JetBlue’s chatbot is available on the airline’s website, Apple and Android mobile devices, and Whatsapp. It offers basic customer support through a series of pre-set prompts, which a customer can select to get the information they need. The bot can help users check on the status of their flight, change their seat and more.


Xfinity's Xfinity Assistant
Image: Xfinity

Xfinity Assistant

With the Xfinity Assistant, users can describe whatever issue they’re having with their service, or simply ask a plain-language question, such as “How do I pay my bill?” The chatbot can help with everything from service outages to a forgotten username or password. And if it doesn’t know how to help, it will connect the user with a human agent who does.


Uber Eats' AI chatbot
Image: TechCrunch

UberEats’ AI Chatbot

Under the Uber umbrella, Uber Eats is in the process of building an AI chatbot that can customize the food order and delivery experience. The chatbot can ask questions about a person’s budget and dietary preferences to deliver personalized recommendations and speed up the selection process. This move marks an expansion of Uber’s presence in the AI field since it already pairs drivers and users with AI technology.

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Health and Wellness Chatbot Examples

Chatbots are used in healthcare to provide medical information and streamline administrative tasks. They can also offer mental health support by engaging in conversations with patients, providing coping strategies and directing users to human professionals when necessary. The goal is to enhance efficiency, accessibility and patient experiences while reducing the burden on healthcare employees.


Ada Health's Ada
Image: Ada Health

Ada Health’s Symptom-Checker Bot

Ada is a chatbot created by Ada Health to help users diagnose their symptoms and offer treatment advice. Named after Ada Lovelace, who was known as the first computer programmer, the app uses artificial intelligence to help assist in the initial triage and diagnosis for potential health issues — with a reported 70.5 percent accuracy.


Woebot Health
Image: Woebot Health

Woebot’s Mental Health Chatbot

Woebot is a mental health-focused chatbot. Unlike many of the other bots on this list, Woebot doesn’t use large language models to generate its text responses. Instead, its responses are created ahead of time by its team of human conversational designers, who range from English grads to clinical psychologists. It only uses AI to deduce the intent of a user in real time so it can accurately decide what pre-written response to give.


HopeLab's Vivibot
Image: Gryt Health

Hopelab’s Vivibot for Cancer Patients

Created by social innovation lab Hopelab, Vivibot is a chatbot created specifically to assist young people living with cancer or whose family members are going through cancer treatment. The bot was designed with the expertise of both clinical psychologists and young adult cancer survivors. It is meant to be a place where users can share what they’re feeling and ask questions in a judgment-free setting and learn positive ways to cope with the disease.

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Buoy's chatbot
Image: Buoy

Buoy’s Diagnostic Chatbot 

The Buoy chatbot essentially carries out diagnostic interviews with users to help them figure out what conditions match their symptoms, and what actions they can take to treat them. It can also help users find the right product, service or doctor. Buoy was developed by a team of doctors and computer scientists through the Harvard Innovation Laboratory, and was trained on clinical data from some 18,000 medical papers.

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HR and Recruitment Chatbot Examples

Traditionally, talent acquisition can be a tedious and time-consuming process, requiring humans to sift through hundreds or even thousands of applications to find the right candidates to interview. Applicants may also have questions that need to be answered fast. HR and recruitment chatbots can help by automating the process, such as parsing through resumes, scheduling interviews and onboarding new employees once they’ve been hired.


General Motors' Ev-e chatbot
Image: General Motors

GM’s Ev-e

Ev-e is used by General Motors to streamline the car manufacturing company’s talent acquisition efforts. The chatbot can automatically answer candidates’ questions regarding everything from open positions to company benefits, as well as schedule interviews. According to GM, Ev-e has reduced the time-to-schedule from five days to 29 minutes, automating the scheduling of nearly 50,000 interviews per year.


Paradox's Olivia
Image: Paradox

Paradox’s Olivia

Prominent employers like McDonald’s, Wendy’s, CVS Health and Lowes all use Olivia, a chatbot developed by AI startup Paradox, to speed up their hiring process. Olivia can send texts directly to users’ smartphones, and handles all the back and forth of candidate interactions and logistics around the clock. If a candidate is considered qualified, the bot can schedule interviews, send them reminders and send offers if they’ve gotten the job.


HPE's career bot
Image: HPE

HPE’s Career Bot

The HPE Career Bot is a chatbot used by IT giant Hewlett Packard Enterprise to convert job seekers on their site into applicants. The bot starts by asking whether a user is looking for a job or wants to ask a question. If they want to ask a question, they are presented with a list of pre-set ones, including what the company’s hiring process is, or what type of jobs they have open. If the person is looking for a job, the bot asks them for a resume or information on their background and interests. It will then narrow down jobs that would be a good fit based on the person’s answer.​


Frequently Asked Questions

What are the types of chatbots?

Chatbots can be organized into two main categories: rules-based and predictive. From there, these two categories can be broken down into keyword recognition-based chatbots, button-based chatbots, AI-based chatbots and other types of chatbots.

What is an example of a chatbot?

An example of a chatbot is Sephora’s virtual assistant, which assists customers with buying products online, booking appointments and offering makeup tips.

What are chatbots used for?

Chatbots are used for addressing customer inquiries, resolving customer issues, directing customers to the appropriate personnel and automating other workflows. This frees up human employees to work on more complex and urgent tasks.

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