Founders + Entrepreneurship Articles

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Marina Foglietta-Tereo Marina Foglietta-Tereo
Updated on October 29, 2024

How to Apply the Jobs-to-Be-Done Theory to the Rational World of B2B 

Jobs-to-be-done is a theory that examines how and why people make purchasing decisions. Our expert explains why the theory should be applied to B2B and how to do it.

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Joe Procopio Joe Procopio
Updated on October 29, 2024

How the Decline of the SaaS Market Affects All Tech Startups

Tech fatigue and AI are among the market shifts that might force startups to build different.

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Zack Ellison Zack Ellison
Updated on October 29, 2024

Common Pitfalls in Investor Pitches and How to Avoid Them

Our expert shares tips for perfecting your pitch to avoid the mistakes that could cost you funding.

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Zack Ellison Zack Ellison
Updated on October 29, 2024

Pitch With Proof: How to Win Over Investors

Evidence and clear strategy will show investors that your business can succeed.

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Jim Frawley Jim Frawley
Updated on October 28, 2024

4 Tips to Navigate Political Conversations at Work

Political conversations are becoming part of the workplace. How you respond can have lasting repercussions. Follow these tips to navigate the topic with empathy and respect.   

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Razy Shah Razy Shah
Updated on October 25, 2024

5 Tips for SMEs to Craft a Winning Grant Affidavit

Not sure where to start with your grant application? Our expert offers some top tips to get the ball rolling.

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Ellen Glover Ellen Glover
Updated on October 25, 2024

AI Bill of Rights: What You Should Know

It’s a set of suggestions, not enforceable law. But the Biden administration’s Blueprint for an AI Bill of Rights could still be a sign of government action to come.

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Sunny Betz Sunny Betz
Updated on October 24, 2024

31 Digital Media Companies to Know

These companies are leaving their mark on the media and entertainment industries.

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Mark Frein Mark Frein
Updated on October 23, 2024

Hire These Glue Roles to Future-Proof Your Organization

Glue roles can tie together various teams and keep everyone moving in the same direction during times of change. Here are three critical positions to consider hiring.

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James da Costa James da Costa
Updated on October 22, 2024

3 Pillars Underpinning Fintech Unicorns

In this book excerpt, our expert shares three of the nine top characteristics he finds in successful fintechs.

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