Expert Contributors Articles

Sorted By: Most Recent
Nick Babich Nick Babich
Updated on March 20, 2025

Should You Prioritize Quantitative or Qualitative Data?

Quantitative and qualitative research methods are often treated as opposites. But to make the best possible product, you need both.

Should You Prioritize Quantitative or Qualitative Data?
Przemek Chojecki Przemek Chojecki
Updated on March 20, 2025

Step Up Your Content Marketing Game With AI

We’re living in the age of content. Content marketing is a great way to grow your brand, and you should be using AI tools to scale faster than your competitors.

Step Up Your Content Marketing Game With AI
Will Pearson Will Pearson
Updated on March 20, 2025

How to A/B Test Your Email Marketing Program

In email marketing, you only get one shot to convey your message. To make sure you’re getting things right, you need a good routine for A/B testing your campaigns.

How to A/B Test Your Email Marketing Program
Miranda Hartley Miranda Hartley
Updated on March 19, 2025

What Is Long-Thinking AI and Why Does It Matter?

Long-thinking AI emphasizes a more logical, detailed and analytical approach to solving a problem offering lower hallucinations and more accurate outputs. Learn more.

Image: Shutterstock / Built In
Rushikesh Pupale Rushikesh Pupale
Updated on March 19, 2025

An Introduction to Support Vector Machine (SVM) in Python

A support vector machine is a supervised machine learning algorithm used for classification and regression tasks. Learn how it works and how to implement it in Python.

Image: Shutterstock / Built In
Neha Sampat Neha Sampat
Updated on March 19, 2025

Why I’m Buying, Not Building, This Time

No matter how much you like building proprietary software, sometimes buying a solution makes more sense.

Image: Shutterstock / Built In
Derek Ashmore Derek Ashmore
Updated on March 19, 2025

How to Supercharge Application Modernization With AI

If you have legacy apps that need an update, AI can help you streamline the process and restore them to life.

Image: Shutterstock / Built In
Graham Thornton Graham Thornton
Updated on March 19, 2025

Generative AI Is Changing the Workforce — Are Companies Ready?

Generative AI promises to reshape the future of work. Prepare for that change now.

Image: Shutterstock / Built In
Kate O'Neill Kate O'Neill
Updated on March 17, 2025

How to Build Future-Ready AI Governance for Your Company

As governmental regulations change rapidly, your company needs to create internal guidelines that will prove durable in the face of change.

Image: Shutterstock / Built In
Ahmad Shadid Ahmad Shadid
Updated on March 17, 2025

How Will Decentralized AI Affect Big Tech?

Decentralized AI promises to democratize the technology. What effect will this have on the broader ecosystem?

Image: Shutterstock / Built In