Expert Contributors Articles

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Conor Mackin Conor Mackin
Updated on April 20, 2024

UX for Ecosystems: Why It’s Important

Here’s why and how to consider a product’s ecosystem during the design process.

Image: Shutterstock / Built In
Tiffany Hale Tiffany Hale
Updated on April 20, 2024

Tips for Revamping Your Customers’ E-Commerce Experience

Create a better user experience for shoppers this season — one that will make them more likely to return.

Bansi Mehta Bansi Mehta
Updated on April 20, 2024

What the New Normal Really Means for UX Designers

The UX community is well positioned to adapt to the challenges of the COVID-19 era.

Nick Babich Nick Babich
Updated on April 20, 2024

What Puts the ‘Minimum’ in a Minimum Viable Product?

You’re likely familiar with the concept of a minimum viable product. But what do you need to include to make sure your MVP will tell you everything you need to know?

Nick Babich Nick Babich
Updated on April 20, 2024

5 Steps to Master Design Thinking in Product Design

Design thinking is a human-centered approach to product development that will set your work apart from your competitors.

Nick Babich Nick Babich
Updated on April 20, 2024

Mastering User Personas in UX Design Will Create Loyal Customers

User personae are an established part of the UX toolkit, but predictive personae can take your design work to the next level.

Brian Bekins Brian Bekins
Updated on April 20, 2024

How to Manage Design Assets During a Rebrand

Rebranding your company’s visual identity is a huge undertaking. Our expert explains how to ensure you don’t get overwhelmed by the process.

Image: Shutterstock / Built In
Nick Babich Nick Babich
Updated on April 20, 2024

Lean UX Is Taking Over. Here’s Why.

What is Lean UX and how can you use it in your own product development?

Rubens Cantuni Rubens Cantuni
Updated on April 20, 2024

The Job of the UX Designer Is About to Undergo Radical Change

The very near future will be a concert of devices talking to each other, and the job of the UX designer will be writing the symphony.

Matthew Urwin Matthew Urwin
Updated on April 20, 2024

What Is Interaction Design?

Interaction design is the process of thinking about how users will interact with a product and making necessary adjustments.

Image: Shutterstock / Built In