Corporate Innovation Articles

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Updated on April 08, 2024

22 Companies Spearheading Digital Innovation in Their Industries in 2021

While these companies aren’t typically associated with digital technology, they’re pushing the limits of what’s possible within their own industries.

Joe Procopio Joe Procopio
Updated on April 08, 2024

Here’s How Non-Tech Founders Build High-Tech Startups Without Going Broke

Non-tech founders need knowledge and time, plus money, to start a high-tech company.

Image: Shutterstock / Built In
Megan McNamara Megan McNamara
Updated on April 08, 2024

What Is Brand Marketing?

Brand marketing focuses on marketing a business or product by telling your brand’s story and building awareness among prospective customers.

Image: Shutterstock / Built In
Erdem İŞBİLEN Erdem İŞBİLEN
Updated on April 08, 2024

What Is Lean Six Sigma?

Lean Six Sigma combines lean manufacturing and Six Sigma to help organizations improve their processes and reduce waste. Here’s why it’s effective.

Image: Shutterstock / Built In
Jeff Link Jeff Link
Updated on April 08, 2024

What Is the Jobs to Be Done Framework (JTBD)?

A guide to understanding the Jobs to Be Done framework and why it’s so popular.

Image: Shutterstock
Michael Hines Michael Hines
Updated on April 05, 2024

2 Space Exploration Companies Helping NASA Usher in a New Intergalactic Age

Companies like Blue Origin and Maxar Technologies are powering the United States’ return to the stars.

Hal Koss Hal Koss
Updated on April 05, 2024

The Startups Creating Concrete Alternatives

Concrete has a massive carbon footprint, but its future doesn’t have to be set in stone.

Jaime Nash Jaime Nash
Updated on April 04, 2024

Return to the Office, but Change Your Approach

Don’t give up your return to office plans, just change how you’re thinking about it.

Image: Shutterstock / Built In
Justin Nassiri Justin Nassiri
Updated on April 04, 2024

5 Ways CEOs Can Stand Out on Social Media

Post more often. Engage and listen more, too.

Image: Shutterstock / Built In
Brooke Becher Brooke Becher
Updated on April 01, 2024

Disruptive Technology: What It Is and 10 Examples

These innovations have the power to not only transform the way of business, but how we go about our everyday lives.

Image: Shutterstock

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