Top Product Marketing Manager Jobs

Own product positioning, messaging, go-to-market strategy, launches, market research, and performance measurement. Build reusable launch playbooks, define success metrics, drive member growth and retention, and influence Product, Brand, leadership, and external partners without formal authority. The role requires independent ownership, comfort with ambiguity, strong cross-functional communication, and effective use of AI tools.

Own product marketing for WEKA’s AI inference business, defining positioning, messaging, use cases, competitive differentiation, and economic value. Partner with Product, Engineering, Sales, customers, and cloud providers to validate market opportunities, recruit design partners, create proof and content, launch capabilities, and build repeatable sales enablement. The role requires deep understanding of AI infrastructure and inference economics, strong storytelling, and hands-on execution in an evolving early-stage market.

Leads global product marketing and business development for Renesas high-voltage GaN and AC/DC power products. Develops positioning, sales collateral, competitive analysis, pricing strategies, opportunity pipelines, forecasts, and customer design wins across consumer, industrial, automotive, IoT, AI infrastructure, and telecom markets. Partners with applications, systems, sales, field, distributors, and customers; trains commercial teams; researches market trends; and influences new product definitions and revenue growth.

Own product marketing, customer growth, and go-to-market strategy for Bitvavo’s retail digital-assets platform. Lead market entry and acquisition strategies, design and launch multichannel campaigns, improve onboarding and activation, monitor competitors, and align Product, Marketing, CRM, Brand, Legal, Performance, Affiliates, and Social teams. Use analytics, experimentation, and customer insights to drive cross-sell, upsell, adoption, activation, retention, and market share in regulated fintech markets.

Own go-to-market strategy and engagement for advanced trading products targeting sophisticated retail traders. Lead launches, lifecycle and loyalty campaigns, competitor positioning, multi-channel execution, and trader education. Partner cross-functionally with Product, CRM, Brand, Legal, Performance, Affiliates, and Social to drive trading volume, conversion, retention, and engagement. Use analytics and experimentation to measure campaign impact and guide product and marketing decisions in a regulated fintech environment.

Leads product marketing for Cisco Smart Cameras, developing positioning, go-to-market strategies, launches, demonstrations, content, executive briefings, website experiences, and sales enablement. Uses product, pipeline, and marketing data to guide priorities and improve adoption. Partners with product management, engineering, sales, field marketing, communications, and digital teams to communicate technical value, differentiate offerings, support customer understanding, and drive portfolio growth.

Lead product marketing for the Spend product suite: define positioning and messaging, create sales enablement assets, plan and execute GTM launches and marketing campaigns, leverage customer and product insights to influence roadmap, and collaborate with global product, sales and marketing teams to drive adoption and revenue.

As a Marketing Manager, you will develop marketing strategies, create content for campaigns, manage projects, and track the effectiveness of marketing initiatives.

Owns go-to-market strategy and enablement for Global Systems Integrators. Develops partner-specific positioning, joint value propositions, solution briefs, battlecards, playbooks, training, and certification content. Supports co-marketing, demand generation, and pipeline growth through GSI channels while representing partner requirements internally. Measures partner-sourced pipeline, content usage, and enablement adoption. The role requires hands-on product marketing experience in B2B SaaS or cybersecurity, strong GSI expertise, technical storytelling skills, and cross-functional collaboration.

Lead messaging, positioning, and go-to-market for commercial and public sector audiences. Translate technical AI capabilities into clear narratives, build demos and sales enablement assets, drive product launches, and partner across product, engineering, sales, and BD to accelerate pipeline and influence roadmap.

Own product messaging, positioning, go-to-market launches, sales enablement, self-serve growth, customer research, competitive analysis, and pricing and packaging support. Partner cross-functionally with Product, Sales, Customer Success, Engineering, and Marketing to improve product adoption, conversion, and launch performance while informing product strategy through customer and market insights.

Lead product and category marketing for Columbia’s Outdoor Lifestyle business. Monitor consumer, apparel, cultural, competitive, and marketplace trends; shape heritage franchise strategies; develop product positioning and narratives; lead seasonal go-to-market planning; support influencer and community strategies; guide campaigns; collaborate cross-functionally; and measure engagement, campaign performance, category trends, and regional results.

Own Tulip's platform positioning, messaging, and proof points. Translate AI and composable capabilities into outcomes for operational buyers, run ongoing product launches, create field-ready sales enablement, gather customer evidence, and use market signals to shape product and GTM decisions while integrating AI into narrative workflows.

Develop product positioning, messaging, and go-to-market strategies for financial services. Lead launches, analyze consumer insights and competitive intelligence, create marketing and sales enablement content, maintain claims and visual libraries, and collaborate with product, sales, planning, UX, engineering, and marketing teams to drive growth and member engagement.

Develop positioning, messaging, segmentation, and go-to-market strategies for new lending products. Lead products from market sizing through launch, execute paid and lifecycle campaigns, define success metrics, analyze performance, and translate customer and competitive insights into recommendations. Collaborate with Product, Analytics, Research, Compliance, Legal, and Marketing while creating launch materials and messaging frameworks. Use experimentation and AI to improve campaign optimization, analysis, and content development.

Leads product marketing strategy, positioning, messaging, market research, competitive intelligence, and go-to-market launches. Partners with Product, Sales, Communications, Legal, and other teams to drive product adoption and revenue. Develops sales enablement materials, manages early-access programs, tracks activation metrics, identifies product opportunities, and communicates launch performance to senior stakeholders.

Leads and coaches a product marketing team while owning go-to-market strategy, positioning, messaging, market research, persona development, competitive intelligence, and sales enablement for Benevity’s enterprise platform. Partners with Product, Sales, Customer Success, Content, Website, and Demand Generation teams to align strategy, deliver customer insights, support launches, and strengthen the buyer journey.

Develops Microsoft’s executive AI transformation narrative for Chief AI Officers, CIOs, and business leaders. Owns thought leadership and content strategy across digital, event, and executive engagement channels; translates AI capabilities into business outcomes and adoption guidance. Uses customer research, market intelligence, engagement data, and experimentation to optimize messaging and content experiences. Partners cross-functionally with product, engineering, sales, research, web, UX, and creative teams to drive enterprise-scale Copilot adoption.

Lead U.S. product marketing for Veeva Vault CRM Suite, including positioning, messaging, go-to-market strategy, launches, release marketing, sales enablement, content strategy, customer advocacy, and conference programs. Partner with product management, market strategy, sales, and integrated marketing to drive adoption, retention, cross-sell, and customer growth. Develop compelling narratives, customer-facing content, competitive assets, and enablement materials while guiding team execution and maintaining cross-functional alignment.

Leads U.S. product marketing for Veeva Vault CRM Suite, developing positioning, messaging, value propositions, go-to-market strategies, launches, release marketing, sales enablement, content strategy, customer advocacy, conference agendas, and competitive assets. Partners with product management, market strategy, sales, and field marketing to drive adoption, retention, cross-sell, upsell, awareness, and customer growth across a complex enterprise SaaS environment.

Lead U.S. product marketing for Veeva Vault CRM Suite, developing positioning, messaging, value propositions, and go-to-market strategy. Manage product launches, release marketing, sales enablement, customer advocacy, content strategy, conferences, and competitive assets. Partner cross-functionally with product management, market strategy, sales, and field marketing to drive customer adoption, retention, expansion, and growth.

Own go-to-market strategy, positioning, messaging, launches, sales enablement, competitive intelligence, and customer research for Juniper Square’s fund administration business. Partner closely with Sales, Product, Customer Success, and Growth Marketing to accelerate pipeline, upsell, cross-sell, and adoption. Maintain expertise on fund administration buyers, experts, reference clients, and market dynamics while using AI tools to improve research and content production.

Develop competitive intelligence and product marketing programs for enterprise cybersecurity solutions. Create battlecards, compete kits, positioning guides, and market intelligence updates; train sales teams and partners on competitive positioning; and provide customized competitive guidance for strategic deals. Collaborate cross-functionally with product management, sales, engineering, and marketing teams while using AI productivity tools to streamline research and insight distribution.

Own end-to-end product launches, positioning, messaging, sales enablement, competitive intelligence, and go-to-market materials for FlowX.AI’s technical enterprise platform. Partner with product, engineering, sales, marketing, customers, and channel partners to translate complex AI capabilities into compelling narratives for technical and business audiences. Build scalable product marketing processes while supporting global teams and evolving commercial strategy.

Analyzes the end-to-end digital marketing funnel from ad click through application completion, identifying conversion issues and traffic-quality gaps. Partners with Analytics, Engineering, Creative, SEO, and channel owners on experimentation, landing-page optimization, measurement improvements, and CMS content updates. Uses Power BI, SQL, Snowflake, or Python to develop insights and communicate executive-ready recommendations that improve digital conversion performance.