Senior Product Marketing Manager / Product Marketing Lead

Reposted 13 Days Ago
Be an Early Applicant
San Francisco, CA
In-Office
150K-215K Annually
Senior level
Artificial Intelligence • Healthtech • Other • Productivity • Telehealth • Conversational AI • Generative AI
The Role
Manage product marketing strategies for AI agents in healthcare. Responsibilities include messaging, launch programs, sales enablement, and partnership with product teams.
Summary Generated by Built In
Our mission is to make exceptional healthcare accessible anytime, anywhere, for everyone.

At Assort Health, we believe healthcare should feel effortless and connected — quick answers, clear communication, and seamless access to care. That’s why we’re building a new foundation for how patients and providers connect, driven by AI, built to embrace the complexities of healthcare, and tailored to each provider’s unique needs.

Assort is the most comprehensive patient experience platform powered by specialty-specific agentic AI. Assort’s omnichannel AI agents seamlessly integrate with EHR/PMS and complicated provider preferences to eliminate lengthy hold times and inefficiencies that stand in the way of patients getting the care they need.

Since launching in 2023, Assort has managed over 45M+ patient interactions, slashing average hold times from 11 minutes to 1 minute. Our platform now handles calls for thousands of providers with 98%+ resolution rates and 99% scheduling accuracy. Patient satisfaction averages 4.4/5, and we’ve achieved 11× revenue growth since Q4 2024. We’re scaling rapidly and expanding adoption across the entire healthcare industry.

About the Role

You’re a product marketer who can turn complex technology into clear, compelling stories that resonate with both users and decision-makers. You reflect our values of patient impact, curiosity, and accountability. As the first product marketer, you’ll build the function from the ground up and work directly with the founders to shape our narrative and go-to-market approach.

What You’ll Do
  • Craft and socialize a unified messaging & positioning framework that resonates with COOs, practice managers, and clinicians.

  • Lead integrated launches (briefs, assets, metrics) that deliver 30%+ of net‑new pipeline.

  • Produce customer proof—case studies, video spotlights, ROI models—that shorten sales cycles by 20%.

  • Build and maintain the sales‑enablement kit (narrative deck, battlecards, ROI calculator, objection handling).

  • Partner with Product on pricing & packaging experiments that accelerate ARR growth

  • Spin up an EHR‑integration microsite that ranks on page 1 and doubles demo requests.

  • Refresh battlecards after a competitor raises funding.

  • Launch and analyze an A/B nurture sequence to lift MQL‑to‑SQL conversion by 15%.

What You Bring
  • 5–8 years of B2B SaaS product marketing to non‑technical buyers (healthtech / govtech / edtech / fintech a plus) with proven 0→1 ownership of positioning and launch programs.

  • Storytelling horsepower—exceptional written, verbal, and visual communication.

  • Technical depth that lets you brief engineers and reassure CIOs.

  • Fluency with HubSpot/Marketo, GA/Looker, and basic design tools (Slides, Figma).

  • Bonus: experience inside provider orgs, EHR ecosystems, or applied AI platforms.

Benefits & Perks for Assorties
  • 💸 Competitive Compensation – Including salary and employee stock options so you share in our success.

  • 📚 Lifelong Learning – Annual budget for professional development, plus training opportunities to help you grow.

  • 💻 Office Setup Stipend – We’ll outfit your in-office workspace so comfy as it's productive.

  • 🩺 Top-Tier Health Coverage – Medical, dental, and vision insurance, because your health comes first.

  • 🏖 Unlimited PTO – We trust you to take the time you need to recharge and come back ready to crush it.

  • 🥗 Meals & Snacks – Lunch, dinner, and snack breaks that fuel great ideas.

  • 💪 Wellness Stipend – Your physical and mental well-being matters, and we’ve got a yearly stipend to prove it.

  • 👵 401(k) – Let us help you plan for the future. We’ve got you covered.

How We Work & What We Value

Our team at Assort Health moves fast, stays focused, and is fueled by a desire to serve our customers and patients. Our company values guide how we work—they are present in how we show up, make decisions and work together to move our mission forward. We bring a Day One Drive, relentlessly striving to improve, keep a 5-Star Focus, as our customers are our lifeblood, always Answer the Call, remembering that ownership and accountability are paramount, and show up with One Pulse, because we are one team, with one rhythm and one result.

Our team is growing and we are looking for motivated, hardworking, and passionate talent. If you want to make healthcare accessible for everyone, we’d love to hear from you!

Top Skills

Figma
Ga
Hubspot
Looker
Marketo
Slides
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The Company
HQ: San Francisco, CA
59 Employees
Year Founded: 2023

What We Do

Specialty-specific generative voice AI that answers patient calls. Free your patients from waiting on hold.

9M+ patient interactions served with Voice AI. -63% operational costs. +3% net new patients. 5 weeks to go live.

Trusted by thousands of providers across leading healthcare organizations: Palm Beach Orthopedics Institute, SharedPractices, Peninsula Orthopedics Associates, MDCS Dermatology, Cleaver Medical Group, Northern California Retina Vitreous Associates, Catalyst Medical Group, Chesapeake Healthcare OrthoIndy, Pediatric Associates of Southwest Missouri, and many more.

Learn more: https://assorthealth.com

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