Director of Product Marketing

Reposted 15 Days Ago
Hiring Remotely in U.S.
Remote
Senior level
Computer Vision • Information Technology • Security • Cybersecurity
The Role
The Director of Product Marketing will shape go-to-market strategies, enhance product messaging, and create impactful sales tools while collaborating with cross-functional teams.
Summary Generated by Built In
Description

Linx Security is on a mission to untangle the complexity of identity and access in today’s enterprise environments. With identity as a critical attack surface, our platform empowers security teams with comprehensive insight across the entire identity lifecycle—enabling them to assess access risks, enforce least privilege policies, and orchestrate automated remediation workflows that reduce exposure and strengthen security posture.

Our solution gives teams the control and confidence to move quickly, stay secure, and scale effectively.

Join us in building the future of identity security!

We're seeking a dynamic and strategic Director of Product Marketing to join our rapidly growing team. This role is pivotal in shaping our go-to-market strategy, refining product positioning, and driving impactful marketing initiatives. If you thrive in high-energy environments, excel in translating complex technology into compelling narratives, and are passionate about making a significant impact, this role is for you.

What You’ll Do:

  • Own Positioning & Messaging – Translate complex IAM technology into clear, compelling value propositions that resonate with enterprise security buyers.
  • Drive Go-To-Market Strategy – Lead end-to-end launches and campaigns, partnering with Founders and cross-functional teams to deliver measurable impact.
  • Build High-Impact Sales Tools – Independently create decks, one-pagers, case studies, battlecards, and competitive intel to drive conversions.
  • Prioritize Lean Content Creation – Develop and iterate marketing materials quickly, minimizing reliance on agencies.
  • Stay Market-Driven – Partner with Founders, Sales, and Product teams to continuously refine our market positioning based on market feedback and sales insights.
  • Unite the Organization – Act as the bridge between Product, Sales, and Founders, ensuring we’re all moving in the same direction.
  • Stay Ahead of Trends – Monitor IAM and cybersecurity shifts to ensure differentiated positioning and GTM strategy.

Requirements

What You’ll Bring:

  • 6–8+ years of product marketing or related experience, with a strong track record in high-growth B2B environments, ideally in IAM or cybersecurity.
  • A storytelling mindset, able to turn technical features into benefits that resonate with enterprise buyers.
  • Strong market research instincts – you thrive on understanding the “why” behind buyer behavior and competitive dynamics.
  • A strategic yet hands-on approach – just as comfortable building strategy as you are writing the deck or case study yourself.
  • An excellent communicator and influencer, able to align stakeholders across functions and levels.
  • Proven ability to move fast in dynamic, unstructured environments, delivering high-quality content that drives revenue impact.
  • Experience supporting enterprise sales teams and a deep understanding of the enterprise security buyer journey.

Top Skills

B2B
Cybersecurity
Iam
Product Marketing
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The Company
New York, New York
52 Employees
Year Founded: 2023

What We Do

The Linx Identity Security platform enables identity, security, and IT ops teams to finally control the whole identity lifecycle. A radical departure from legacy identity security solutions, Linx untangles the complex, ever-evolving web of identity security. Integrating smoothly with your IAM stack, Linx pulls together all your organization’s identity data—organizing it neatly to reveal the hidden links between your employees, their digital identities, and the apps, software, platforms, and programs they have access to. Enabling you to continuously reduce your identity attack surface and swiftly close gaps in compliance

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