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The Senior Data Analyst will analyze sales and marketing funnel performance, customer acquisition, conversion, segmentation, forecasting, experimentation, and market expansion. They will integrate multiple data sources, identify data quality and attribution issues, create scalable datasets and dashboards, monitor performance, and deliver executive-ready recommendations. The role partners cross-functionally with Sales, Marketing, Product, Finance, Data Science, and Data Engineering.

Own product positioning, messaging, and go-to-market strategy for LastPass products. Lead product launches, develop sales enablement materials, conduct customer and market research, create content with Brand and Creative, and use performance data to improve marketing strategy and demonstrate pipeline impact. Partner cross-functionally with Product, Sales, Brand, Creative, and Business Operations in a remote-first B2B SaaS environment.

Leads enterprise data and technology strategy, including multi-year roadmaps, architecture, cloud, cybersecurity, data services, interoperability, digital enablement, and health plan platform modernization. Oversees technology departments, vendors, budgets, governance, risk management, compliance, and operational resilience. Builds high-performing teams and partners with executives and the board on technology investments, performance metrics, strategic initiatives, and organizational transformation.

Owns go-to-market campaigns, product messaging, positioning, sales enablement, customer proof, events, buyer research, and cross-functional marketing initiatives for an AI-enabled B2B SaaS logistics product. The role develops competitive materials, maintains consistent messaging across channels, supports sales and customer success, manages review programs and case studies, and translates complex product features into clear customer value.

Supports planning, coordination, and delivery of data products and projects. Maintains project timelines, documentation, assignments, dependencies, and Salesforce project records; coordinates dataset production with internal teams and external vendors; facilitates meetings; tracks risks and deliverables; supports closeout reporting, process improvement, workflows, and standard operating procedures. May coordinate cross-functional teams and provide project updates to senior leadership.

Execute multi-channel B2B marketing for a fintech SaaS: run ABM tactics, manage HubSpot, content and asset library, execute events/trade shows, support sales enablement, track marketing metrics and budgets.

Own the member engagement product roadmap across email, SMS, and AI-powered voice outreach. Configure campaigns, segmentation, triggers, sequencing, and A/B tests in Customer.io; analyze engagement data and conversion metrics; drive experimentation; and partner with engineering, marketing, clients, sales, and operations to improve outreach systems, content, timing, and member outcomes.

Own onboarding, support, and expansion for partner accounts. Drive upsells and account growth, build scalable processes, manage high-volume partner relationships, and deliver personalized outreach to ensure partner success.

Lead cross-functional teams to design, build, and deliver high-quality web, mobile, and embedded software. Provide technical direction, mentor developers, promote best practices (TDD, Agile), communicate with clients, and contribute to company technical outreach. Balance hands-on coding with architecture, team coaching, and client-facing responsibilities.

The Associate will support corporate advisory, conducting research, synthesizing insights, preparing client-ready materials, and facilitating meetings for senior client stakeholders.