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The Role
Leads the strategic evolution of Lowe’s Media Network measurement capabilities, including roadmap ownership, methodology development, measurement systems, data pipelines, reporting platforms, and advertiser insights. Partners with Product, Technology, Data, Client Insights, and Media Planning teams to scale solutions across channels and advertiser segments. Develops measurement strategies, external-facing collateral, and frameworks while identifying capability gaps, improving workflows, democratizing data access, and leveraging automation.
Summary Generated by Built In
Innovate Remotely
This position is fully remote, allowing you to enjoy the flexibility of working from home while collaborating with skilled team members and contributing to groundbreaking solutions.
Your Impact
The Senior Manager, Performance Insights leads the strategic evolution of measurement capabilities across Lowe's Media Network, ensuring the organization maintains best-in-class measurement solutions that meet the
needs of an expanding advertiser portfolio. The leader is responsible for defining and advancing the measurement roadmap, overseeing the development and enhancement of measurement methodologies, tools,
and technologies, and ensuring measurement capabilities scale alongside new media products, channels, and partner types. This role partners closely with Technology, Client Insights, Client Services, and Media Planning teams to deliver innovative, actionable, and trusted measurement solutions that drive advertiser success and support the continued growth of the media network.
What You Will Do• Own and drive the long-term measurement capability roadmap, ensuring Lowe's Media Network maintains industry-leading measurement solutions and methodologies.
• Communicates complicated analytics concepts and methodologies effectively to all audiences- from the extremely technical to the novice and from hands-on-keys to senior leadership.
• Lead the evaluation, development, testing, and implementation of emerging measurement approaches, including new methodologies, frameworks, and technologies that enhance advertiser insights and business outcomes.
• Develop and deliver innovative, external-facing collateral that positions Lowe's and its strategic customer initiatives as market leaders in the home improvement and retail media space.
• Partner with Product, Technology, and Data teams to ensure measurement systems, data pipelines, and self-service platforms are designed, maintained, and optimized to support evolving business and client needs.
• Establish and enhance measurement foundations that enable scalable, accurate, and actionable reporting across media products, channels, and advertiser segments.
• Ensure measurement capabilities evolve to support new media channels, advertising products, and partnership models as the network expands.
• Develop measurement strategies and frameworks for emerging advertiser categories, including non-endemic partners, ensuring measurement solutions are appropriate, differentiated, and aligned to advertiser objectives.
• Identify capability gaps and prioritize investments that strengthen measurement effectiveness, efficiency, scalability, and competitive differentiation.
• Stay current with industry best practices in research, customer data tools, methodologies, and emerging technologies to enhance insight development and delivery.
• Promote continuous improvement by democratizing data access, optimizing workflows, and leveraging automation and technology to reduce manual tasks and increase efficiency.
Minimum Qualifications• Bachelor's Degree in+R2 Business, Marketing, Finance, Statistics, Econometrics, Information Sciences, Applied Quantitative or related field and 8-10 Years Marketing, Finance or General Analytics• 6-8 Years digital media and/or consumer insights experience• 3-5 Years Experience leading teams with proven business impact• 6-8 Years Experience story-telling with data and presenting data stories in a compelling and easy to understand way
Preferred Skills/Education• Master's Degree In a related field (e.g. Master's in Marketing, Statistics, Business Analytics, Market Research, Behavioral Psychology, MBA)• Experience in a retail environment• Experience leading global teams
Lowe's hourly remote associates cannot reside in Alaska, California or Hawaii. Lowe's salaried remote associates cannot reside in Alaska or Hawaii.
About Lowe's
Lowe's Companies, Inc. (NYSE: LOW) is a FORTUNE® 100 home improvement company with total fiscal year 2025 sales of more than $86 billion. Lowe's employs approximately 300,000 associates and operates over 1,750 home improvement stores, 540 branches and 120 distribution centers. Lowe's is a core value S&P 500 equity stock and a dividend aristocrat. Based in Mooresville, N.C., Lowe's supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information , visit Lowes.com .
Lowe's is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
Qualified applicants with arrest or conviction records will be considered for Employment in accordance with applicable laws, including the Los Angeles County Fair Chance Ordinance for Employers, the Los Angeles Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act.
Lowe's believes that conviction records may have a direct, adverse, and negative relationship to the following job duties: accessing company property, assets, information and products; partnering, supervising, and regularly working with other Lowe's employees; and adhering to and monitoring compliance and safety guidelines.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
This position is fully remote, allowing you to enjoy the flexibility of working from home while collaborating with skilled team members and contributing to groundbreaking solutions.
Your Impact
The Senior Manager, Performance Insights leads the strategic evolution of measurement capabilities across Lowe's Media Network, ensuring the organization maintains best-in-class measurement solutions that meet the
needs of an expanding advertiser portfolio. The leader is responsible for defining and advancing the measurement roadmap, overseeing the development and enhancement of measurement methodologies, tools,
and technologies, and ensuring measurement capabilities scale alongside new media products, channels, and partner types. This role partners closely with Technology, Client Insights, Client Services, and Media Planning teams to deliver innovative, actionable, and trusted measurement solutions that drive advertiser success and support the continued growth of the media network.
What You Will Do• Own and drive the long-term measurement capability roadmap, ensuring Lowe's Media Network maintains industry-leading measurement solutions and methodologies.
• Communicates complicated analytics concepts and methodologies effectively to all audiences- from the extremely technical to the novice and from hands-on-keys to senior leadership.
• Lead the evaluation, development, testing, and implementation of emerging measurement approaches, including new methodologies, frameworks, and technologies that enhance advertiser insights and business outcomes.
• Develop and deliver innovative, external-facing collateral that positions Lowe's and its strategic customer initiatives as market leaders in the home improvement and retail media space.
• Partner with Product, Technology, and Data teams to ensure measurement systems, data pipelines, and self-service platforms are designed, maintained, and optimized to support evolving business and client needs.
• Establish and enhance measurement foundations that enable scalable, accurate, and actionable reporting across media products, channels, and advertiser segments.
• Ensure measurement capabilities evolve to support new media channels, advertising products, and partnership models as the network expands.
• Develop measurement strategies and frameworks for emerging advertiser categories, including non-endemic partners, ensuring measurement solutions are appropriate, differentiated, and aligned to advertiser objectives.
• Identify capability gaps and prioritize investments that strengthen measurement effectiveness, efficiency, scalability, and competitive differentiation.
• Stay current with industry best practices in research, customer data tools, methodologies, and emerging technologies to enhance insight development and delivery.
• Promote continuous improvement by democratizing data access, optimizing workflows, and leveraging automation and technology to reduce manual tasks and increase efficiency.
Minimum Qualifications• Bachelor's Degree in+R2 Business, Marketing, Finance, Statistics, Econometrics, Information Sciences, Applied Quantitative or related field and 8-10 Years Marketing, Finance or General Analytics• 6-8 Years digital media and/or consumer insights experience• 3-5 Years Experience leading teams with proven business impact• 6-8 Years Experience story-telling with data and presenting data stories in a compelling and easy to understand way
Preferred Skills/Education• Master's Degree In a related field (e.g. Master's in Marketing, Statistics, Business Analytics, Market Research, Behavioral Psychology, MBA)• Experience in a retail environment• Experience leading global teams
Lowe's hourly remote associates cannot reside in Alaska, California or Hawaii. Lowe's salaried remote associates cannot reside in Alaska or Hawaii.
About Lowe's
Lowe's Companies, Inc. (NYSE: LOW) is a FORTUNE® 100 home improvement company with total fiscal year 2025 sales of more than $86 billion. Lowe's employs approximately 300,000 associates and operates over 1,750 home improvement stores, 540 branches and 120 distribution centers. Lowe's is a core value S&P 500 equity stock and a dividend aristocrat. Based in Mooresville, N.C., Lowe's supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information , visit Lowes.com .
Lowe's is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
Qualified applicants with arrest or conviction records will be considered for Employment in accordance with applicable laws, including the Los Angeles County Fair Chance Ordinance for Employers, the Los Angeles Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act.
Lowe's believes that conviction records may have a direct, adverse, and negative relationship to the following job duties: accessing company property, assets, information and products; partnering, supervising, and regularly working with other Lowe's employees; and adhering to and monitoring compliance and safety guidelines.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Skills Required
- Bachelor’s degree in Business, Marketing, Finance, Statistics, Econometrics, Information Sciences, Applied Quantitative studies, or a related field
- 8–10 years of experience in marketing, finance, or general analytics
- 6–8 years of digital media and/or consumer insights experience
- 3–5 years of experience leading teams with proven business impact
- 6–8 years of experience storytelling with data and presenting data stories clearly and compellingly
- Master’s degree in a related field, such as Marketing, Statistics, Business Analytics, Market Research, Behavioral Psychology, or Business Administration
- Experience in a retail environment
- Experience leading global teams
Lowe’s Compensation & Benefits Highlights
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Retirement Support — A 401(k) with a company match up to 4.25% when contributing 6% and eligibility beginning as early as the first of the month after 30 days is highlighted, with access extended to regular full‑time and part‑time associates. This structure positions retirement savings as a clear strength in the total rewards mix.
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Parental & Family Support — Paid family benefits include up to 10 weeks paid maternity leave and four weeks paid parental leave for eligible full‑time associates, plus adoption assistance and expanded family‑forming support. Recent updates add fertility partner services, doula/surrogacy reimbursement, and related resources.
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Inclusive Benefits Coverage — Health coverage is offered to regular full‑time and part‑time associates, spanning medical, dental, vision, and mental‑health/EAP resources. Deductibles on full‑time plans were lowered in 2024 and additional supports (e.g., family‑forming, menopause) were added, indicating broad and evolving access.
Lowe’s Insights
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The Company
What We Do
It’s curious to think of innovation and stability co-existing. But we pair a 100-year track record of success with a hunger to do things differently. Everyone is in the work — tackling complex problems where your impact can build back or build up the communities we serve. We fill our halls with curious minds from all walks of life. Our differences make us stronger, which is why our leaders build cultures of recognition and inclusion. You are heard, and your curiosities are celebrated and championed here.
Why Work With Us
We have built a space where the curious can move freely. Up in title, up in skills, to the side with teams, or back to try something completely new. We help you find your path — because when you win, we all win.
Gallery
Lowe’s Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Typical time on-site:
2 days a week
