Sr Analyst-Influencer Marketing

Reposted 6 Hours Ago
Mooresville, NC, USA
Hybrid
Senior level
Consumer Web • eCommerce • Information Technology • Retail • Software • Analytics • App development
Curiosity wanted. Innovation required.​​​​​​​
The Role
Manage influencer marketing campaigns by overseeing setup, quality assurance, and performance monitoring. Collaborate across teams and enhance campaign processes for efficiency.
Summary Generated by Built In
Do your Best Work in Mooresville
This position is based at our headquarters in Mooresville, North Carolina. Our corporate office is a space where you can collaborate and do your best work. Take a walk, grab a bite (or a cup of coffee), work out or get a check-up - we invest in you so you can find your inspiration.
Key Responsibilities
  • Execute influencer campaign setup and provide ongoing campaign support as volume scales, ensuring accuracy and timely in-market delivery.
  • Manage and support high-volume campaign workflows, including trafficking, quality assurance, and platform coordination.
  • Review and approve creators for campaigns, ensuring alignment with campaign requirements and brand standards.
  • Support creator activation for opt-in campaigns, including communication, approvals, and troubleshooting.
  • Conduct content review for third-party (3P) influencer campaigns, ensuring approvals are completed on time and campaigns remain on schedule.
  • Coordinate assets, messaging, and deliverables for 3P ad packages, ensuring all components are executed correctly.
  • Monitor campaign pacing and performance, flagging issues and identifying opportunities for optimization.
  • Maintain campaign timelines and ensure all stakeholders are informed of status, risks, and deliverables.
  • Partner with internal teams and external platforms to ensure campaigns adhere to guidelines, specifications, and deadlines.
  • Support reporting efforts by gathering and organizing campaign performance data across platforms.
  • Assist in identifying process improvements to increase efficiency and scalability of influencer campaign execution.

Required Qualifications
  • Bachelor's degree in Marketing, Digital,Communications, or related field or equivalent years of experience in lieu of education requirement, if applicable
  • 5 Years experience in marketing, media, or related experience
  • 3 years of experience in digital marketing, influencer marketing, retail media, or campaign operations
  • Experience working within influencer platforms and networks (e.g., ShopMy, LTK, CreatorIQ) or similar ecosystems
  • Strong attention to detail and ability to manage multiple campaigns simultaneously
  • Ability to work cross-functionally and manage multiple stakeholders

Preferred Qualifications
  • Experience supporting retail media or paid influencer campaigns
  • Familiarity with affiliate and creator commerce platforms
  • Background working with agencies, creators, or platform partners

About Lowe's
Lowe's Companies, Inc. (NYSE: LOW) is a FORTUNE® 100 home improvement company with total fiscal 2025 sales of more than $86 billion. Lowe's employs approximately 300,000 associates and operates over 1,750 home improvement stores, 540 branches and 120 distribution centers. Based in Mooresville, N.C., Lowe's supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com .
Lowe's is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.

Skills Required

  • Bachelor's degree in Marketing, Digital, Communications, or related field
  • 5 Years experience in marketing, media, or related experience
  • 3 years of experience in digital marketing, influencer marketing, retail media, or campaign operations
  • Experience working within influencer platforms and networks (e.g., ShopMy, LTK, CreatorIQ)
  • Strong attention to detail and ability to manage multiple campaigns simultaneously
  • Ability to work cross-functionally and manage multiple stakeholders

What the Team is Saying

Seemantini Godbole
Vivek B.
Laura M.
Hannah W.
Margot F.
Rachel L.
Morgan S.
Elaina W.
Anyae B.
Laura B.
Wayne E.
Elaine W.
Jerry G.
Sara K.
Emily H.
Brook G.
Keshan J.
Adam K.
Robin C.
Cesar G.
Shari F.
Jason B.
Benjamin C.
Marvin Ellison
Grayson H.
Seemantini Godbole

Lowe’s Compensation & Benefits Highlights

  • Inclusive Benefits Coverage Medical, dental, and vision plans are available to regular full‑time and part‑time associates, with mental‑health/EAP resources included. Extending core health coverage to part‑timers broadens access across the workforce.
  • Retirement Support A 401(k) with company match up to 4.25% when contributing 6% supports associate retirement savings. Availability spans regular full‑time and part‑time roles per company materials.
  • Equity Value & Accessibility An Employee Stock Purchase Plan with a 15% purchase discount provides accessible ownership for associates. This adds a meaningful equity component alongside core pay and savings benefits.

Lowe’s Insights

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The Company
HQ: Mooresville, NC
300,000 Employees
Year Founded: 1921

What We Do

It’s curious to think of innovation and stability co-existing. But we pair a 100-year track record of success with a hunger to do things differently. Everyone is in the work — tackling complex problems where your impact can build back or build up the communities we serve. We fill our halls with curious minds from all walks of life. Our differences make us stronger, which is why our leaders build cultures of recognition and inclusion. You are heard, and your curiosities are celebrated and championed here.

Why Work With Us

We have built a space where the curious can move freely. Up in title, up in skills, to the side with teams, or back to try something completely new. We help you find your path — because when you win, we all win.

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Lowe’s Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: 2 days a week
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HQMooresville, NC
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Charlotte, NC
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Kirkland, WA
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