We’re looking for a Senior Product Marketing Manager – AI & Intelligence to lead the go-to-market strategy for our next-generation AI capabilities, spanning predictive analytics, unified measurement, and cutting-edge Creative AI experiences. You’ll play a key role in shaping how Smartly brings the power of Gen AI to life for some of the world’s most advanced marketers.
This is a global, high-impact role at the intersection of product innovation, AI transformation, and market education—ideal for someone who thrives on driving both strategic thinking and hands-on execution.
In this role, you will...- Own go-to-market strategy for Smartly’s Intelligence suite, partnering with Product and GTM teams to craft positioning and messaging that resonates with enterprise marketers.
- Translate AI and measurement features—such as forecasting, scenario modeling, Creative and Gen AI, creative insights, and predictive scoring—into clear, compelling value for customers.
- Create customer-facing and sales enablement materials including pitch decks, proof points, one-pagers, product overviews, blogs, webinars, and product release notes.
- Lead competitive research and define differentiated positioning based on market and customer insights.
- Gather qualitative and quantitative feedback to inform roadmap and refine messaging, collaborating with product teams to close gaps and highlight innovation.
- Collaborate with customer marketing and success teams to drive customer education and adoption across Intelligence capabilities.
- Track product adoption, define success metrics, and identify new use cases or target segments to accelerate growth.
- Contribute to campaign planning with outbound marketing by shaping personas, narrative arcs, and product themes.
- 5-10 years in Product Marketing, preferably in SaaS, MarTech, or AdTech, with direct experience in AI, and marketing intelligence products.
- Ability to distill technical concepts like machine learning, data modeling, and performance reporting into customer-centric narratives.
- Strong storytelling skills with experience building messaging frameworks and positioning for data or AI-powered solutions.
- Track record in driving adoption of new products and collaborating cross-functionally across product, sales, and success teams.
- Experience with competitive intelligence, market research, and synthesizing customer feedback to inform product strategy.
- Analytical thinker with the ability to connect data to product decisions and GTM plans.
- Excellent written and verbal communication skills.
- Comfort working in a fast-paced, global environment with shifting priorities and bold ambitions.
- Five weeks paid time off (PTO), 11 company paid holidays, unlimited sick days
- Generous healthcare packages & mental health benefits
- Monthly wellness benefit and learning reimbursement opportunities
- 401K plus matching & equity grants for all new Smartlies
- Volunteer time off days & company donation matching opportunities
- Choice of computer (MAC or PC)
- And so much more…
The base pay range for this position is as mentioned below per year, plus annual bonus. We take into consideration an individual’s background, expertise, and experience in determining final salary. In addition to annual salary, Smartly’s total rewards provide employees with stock options, medical/dental/vision insurance, retirement savings benefits, parental leave, 5 weeks vacation, unlimited sick days, life insurance and disability benefits. To learn more visit https://www.smartly.io/careers#our-benefits. This information is provided in accordance with applicable law. Base pay information is based on market location. Salary in USD: $120,000 - $170,000
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Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers.
Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries. Together, we want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity, Equity & Inclusion approach is at the heart of it.
Visit Smartly to learn more.
What the Team is Saying
Smartly Compensation & Benefits Highlights
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Healthcare Strength — Healthcare is characterized as comprehensive, including medical, dental, vision, and mental‑health coverage across many locations. In the U.S., there are indications of strong employer contributions in some plans, pointing to competitive coverage in at least some markets.
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Leave & Time Off Breadth — Time off is highlighted as a standout, with five weeks of paid vacation, company holidays, and in some U.S. roles unlimited sick days. This breadth is positioned as a core strength of the package.
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Retirement Support — Retirement support is present via a 401(k) with company match in U.S. roles and pension‑style offerings in some markets. This mix indicates meaningful employer support for long‑term savings.
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What We Do
We solve for advertising campaign and creative complexities - both key elements to the time/money savings and performance that brands, agencies and businesses seek. Our unified platform combines media, creative, and intelligence, offering end-to-end workflows powered by AI across the open and closed web. With over 700 brands and advertisers, we've proven that dynamic and personalized creative makes advertising impactful. We are on a mission to transform the advertising experience for brands and their consumers. ⚡️
Why Work With Us
As a fast-paced growth company, we offer opportunities to maximize learning and amplify impact. Our culture and values have always been the secret sauce of our growth. They define how we aspire to build our adtech product, whom we hire and reward, and how we work towards a shared vision. Join us in moving advertising forward.
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Smartly Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
We are a hybrid workplace where Smartlies have the flexibility of hybrid work combining office and work from home. We also offer programs for short-term remote work globally.
