Senior Commercial Development Manager

Posted 2 Days Ago
Be an Early Applicant
Shanghai, Shanghai Municipality, Shanghai, CHN
In-Office
Senior level
Kids + Family • Retail • Robotics
The Role
Leads China portfolio deployment by translating global portfolio direction and local commercial priorities into strategies, recommendations, governance, and executable plans. Partners with global and cross-functional teams, drives alignment, manages portfolio differentiation and listing strategy, and supports broader commercial initiatives. Requires strong commercial judgment, strategic thinking, communication, stakeholder influence, and analytical skills. Portfolio, category, commercial, or channel strategy experience and global matrix experience are preferred.
Summary Generated by Built In

Job Description

Imagine shaping how the LEGO® portfolio comes to life across one of our most dynamic markets — and turning global portfolio direction into commercial choices that drive sustainable growth!


As Portfolio Deployment Lead, you will lead the China portfolio deployment agenda, translating global portfolio direction and China commercial priorities into clear strategies, recommendations and executable plans. You will own key portfolio levers including portfolio differentiation, listing strategy and related governance, working closely across teams to turn portfolio choices into business impact.


No relocation assistance is offered for this position


Play your part in our team succeeding

The Regional Commercial Development sits as one of the China Market Group leadership Team functions, tasked with linking global commercial guidance to on-the-ground local execution across commercial domains, including Commercial Planning, Portfolio Deployment, Revenue Management and Channel Management. 


Core Responsibilities

  • Lead the development and execution of China portfolio deployment strategy, aligned with global portfolio direction and local commercial priorities.
  • Partner closely with cross functional teams and Global teams to drive cross-functional alignment and execution.
  • Support other broader commercial strategy initiatives as needed
  • Translate complex portfolio topics and differentiation needs into clear, strategic and actionable commercial choices.
  • Lead portfolio governance, ensuring deployment principles and decisions are consistently understood and executed.

Do you have what it takes?

  • Strong commercial and strategic thinking, with the ability to turn complex information and ambiguity into clear recommendations.
  • Clear and concise communicator, with experience engaging across multiple functions and influencing senior stakeholders.
  • Strong analytical capability, with the ability to connect data and insights to commercial decisions.

Nice to Have:

  • Experience in portfolio strategy, category management, commercial strategy, channel strategy or a related field.
  • Experience working on global projects or within a matrix organization

#LISZ

Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What’s in it for you?

Here is what you can expect:

Family Care Leave - We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.

Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.

Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

Just imagine building your dream career.

Then make it real.

Join the LEGO® team today.

Skills Required

  • Strong commercial and strategic thinking, including the ability to turn complex information and ambiguity into clear recommendations.
  • Clear and concise communication skills, including experience engaging across multiple functions and influencing senior stakeholders.
  • Strong analytical capability and ability to connect data and insights to commercial decisions.
  • Experience in portfolio strategy, category management, commercial strategy, channel strategy, or a related field.
  • Experience working on global projects or within a matrix organization.

The LEGO Group Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about The LEGO Group and has not been reviewed or approved by The LEGO Group.

  • Fair & Transparent Compensation — Pay is generally positioned as competitive across many roles and markets, with benchmarking against local markets and an expressed commitment to equal pay. Total compensation is often framed as stronger when considering the full package rather than base salary alone.
  • Parental & Family Support — Paid parental leave is described as notably expansive, with substantial fully paid time for primary and secondary caregivers and additional paid caregiver leave. Leave is also described as continuing to accrue other rewards such as vacation and bonus eligibility during the leave period.
  • Wellbeing & Lifestyle Benefits — Benefits are described as extending beyond core insurance into mental health and wellbeing support, including assistance programs, mindfulness resources, ergonomic setups, and fitness-related offerings. Brand-specific lifestyle perks such as sizable product discounts are highlighted as a meaningful part of the overall rewards experience.

The LEGO Group Insights

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The Company
HQ: Billund
19,827 Employees
Year Founded: 1932

What We Do

We are the LEGO Group, the company behind the world’s most loved LEGO® bricks. Our brand name derived from the two Danish words Leg Godt, which mean “Play Well”. We’ve been sparking imaginations and inspiring the builders of tomorrow since 1932. This is our mission and what motivates our colleagues around the world every day. Today, we remain proudly family-owned with headquarters in Billund, Denmark. We have regional hubs in Boston, USA; London, UK; Shanghai, China; and Singapore, as well as 7 manufacturing facilities around the world. These places are home to 28,000+ colleagues in everything from design and engineering to digital technology and marketing. Together we learn, imagine and build – creating play experiences that are sold in over 130 countries worldwide. A purposeful and responsible global brand where creativity helps to inspire builders all around the world. Just imagine being part of that!

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