Within 1 month, you will:
- Experience a comprehensive onboarding that includes an insight to our teams, culture, and product
- Own budget and performance for all our core PPC channels in the US:
- Launch your first marketing experiments to scale lead generation while being ROI efficient
Within 3 months, you will:
- Take over budget and performance for paid social: LinkedIn / Facebook Ads
- Be accountable for the business opportunities in the US and their cost on paid channels
- Define and execute your marketing experiment roadmap to scale our paid channels & improve every paid marketing touchpoint
- Partner with US BDRs to improve paid leads follow up and increase conversion rate to business opportunities on these leads
Within 6 months, you will:
- Collaborate with the rest of the US marketing team (content, events, product marketing) to create more ambitious & complex campaigns
- Follow up on business opportunities with Sales
- Feed the Product Marketing team with business insights based on your campaigns results thus building your knowledge of the L&D industry
Within 12 months, you will:
- Convert the learnings from your marketing experiments on paid channels into strategic insights to build the North American marketing roadmap
- Unlock new paid acquisition channels to scale demand generation in North America
The Skill Set
- Strong expertise with SEM (Google Ads) and Social (LinkedIn / Facebook Ads)
- Minimum of 2 years with first-hand online campaign management experience
- Data-focus: you start with numbers. You’re driven by performance
- Attention to detail: you know how to launch a campaign without a glitch and catch every typo
- Analytical skills: you quickly create reports, analyze performance methodically to identify bottlenecks and create experiments to tackle them
- Autonomy: you’re a problem solver who knows how to conduct projects on their own. You handle uncertainty well and quickly adapt in a hypergrowth fast-changing environment
- Written communication: your written communication is structured and crystal-clear
- Command of marketing automation tools (Marketo) and Salesforce a plus
- Experience in B2B SaaS is a plus
- Enthusiasm for our working environment explained here: https://bit.ly/Convexity360L
What We Offer
- Compensation: Pay structure includes base salary, variable incentive pay, and company equity 📈
- Benefits/Perks: Comprehensive health insurance starting your first day of employment 🏥 RRSP contribution matching 🏦 Generous parental leave 👶 Professional development opportunities through our own platform 📚
- Balance: We offer unlimited days of annual PTO 🌴 5 days for sick leave 🤒 Holiday time in accordance with the Ontario Holiday Calendar 🗓 We are a remote-first organization and promote flexible work hours 🏠
- Diversity, Equity, and Inclusion: We have 6 active ERGs including Mental Health, Environmental/Sustainability, Women, Parents, LGBTQIA2S+, and Ethnic Diversity. Each group has at least one executive team member serving as a member of the group, bringing greater awareness to each group’s activities and providing a quick path to impact 🤝
- Corporate Social Responsibility: Review our CSR Charter:360learning.com/blog/corporate-social-responsibility-charter 🌎🌏🌍
- Culture: A framework that will help you make an impact - envision our way of working and our Convexity Culture:https://bit.ly/Convexity_360L & find out more about the teams, product and processeshttps://bit.ly/42H1ggC 🚀👩🏻💻🏆
Interview process
- Screening call with the Talent Acquisition Manager
- Interview with Global Director of Demand Generation
- Homework & Debrief with Global and Local Demand Generation Leads
- Team Interview
- Culture-fit Interview with Chief Marketing Officer
- References & Offer!
Top Skills
What the Team is Saying
What We Do
Performance-driven learning & development teams achieve business impact with 360Learning. L&D teams leverage AI and collaborative learning to pinpoint skills gaps, capture knowledge from experts, and deliver it to learners when needed most. 360Learning’s learning platform is equipped with powerful LMS automation, collaborative learning Academies, tools to create a top-notch learner experience, and an AI-powered Skills ontology to activate skills-based learning. Employees upskill, customers learn, and partners are trained—all from one place. 360Learning partners with 2,500+ companies to deliver impactful learning. Founded in 2013, the company has raised $240 million and built a team of 400+ across New York, Paris, London, and Germany. 360Learning pioneered collaborative learning, launched the first AI certification for L&D, and founded the L&D Collective community to foster knowledge sharing and relationship building.
Why Work With Us
We are powered through our culture called Convexity (more info here: http://bit.ly/Convexity_360L). We focus a lot on making an impact, but also maintaining "Your Life, Your Way", where we believe you can be successful anywhere. We are strong-believers in documenting our process, sharing continuous feedback and having low authority.
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360Learning Teams
360Learning Offices
Remote Workspace
Employees work remotely.
360Learning is a remote-first employer. We have entities in France, the UK, Germany, Spain, the US, and Canada. We also offer a monthly allowance for our remote employees to create a productive workspace at home, or to rent a co-working space.
