Marketing Technology Consultant

Posted Yesterday
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West Des Moines, IA, USA
In-Office
Senior level
Fintech • Insurance
The Role
Own and optimize Athene’s marketing technology ecosystem through automation, integrations, data governance, system reliability, and AI-enabled solutions. The role advises Marketing, IT, and vendors; develops business cases; builds workflows; troubleshoots data and integration issues; establishes QA and documentation standards; and implements scalable technologies that improve marketing performance and operational efficiency.
Summary Generated by Built In

We are driven to do more. More for our customers and the financial professionals who offer our products. If you are driven to do more and love the challenge of pursuing more, Athene is your kind of company. You will find we offer more than the basics to create an inclusive and dynamic work environment at our various locations.

Purpose:

The Marketing Technology Consultant will serve as a key technical resource for Athene’s marketing technology ecosystem, owning automation, integrations, data governance and emerging AI-enabled capabilities. This role combines strategic advisory work with hands-on execution—identifying opportunities to improve how Marketing works, developing the business case and implementing solutions that drive measurable results.
Partnering across Marketing, IT and external vendors, you’ll help ensure our marketing technology stack is integrated, reliable and positioned for continued innovation and growth. You’ll have the opportunity to experiment with emerging technologies, including AI assistants and agents, while establishing the governance and standards needed to scale solutions responsibly.
At Athene, we move quickly, challenge ourselves to improve and act like owners. Our partnership with Apollo provides additional scale, capabilities and opportunities for innovation as we continue to grow and deliver solutions for the retirement market.

Accountabilities:

  • Serve as a trusted marketing technology advisor, partnering with Marketing, IT and external vendors to evaluate technology investments and deliver system integrations, APIs and automation solutions.

  • Build, execute and optimize automation workflows across marketing platforms, including Adobe Workfront Fusion and other marketing automation and orchestration technologies.

  • Identify, test and implement AI-enabled solutions—including AI assistants and agents—to improve marketing performance, personalization and operational efficiency while applying appropriate governance and human oversight.

  • Own the reliability of marketing systems, integrations and data flows by monitoring performance, troubleshooting issues, identifying root causes and implementing scalable improvements.

  • Establish and maintain data governance, documentation, QA and testing standards that improve data quality, system reliability and team self-service.

  • Stay current on emerging marketing technology and AI capabilities, using critical thinking, creativity and a bias for action to recommend and implement solutions that create meaningful business value.


Qualifications and Experience:

  • 5+ years of relevant experience integrating, managing or optimizing marketing technology, automation, digital analytics or related technology ecosystems, or relevant experience, preferred.

  • Demonstrated experience with marketing technology and integration platforms such as Adobe Workfront Fusion or comparable orchestration tools, Salesforce Marketing Cloud, CRM/CMS technologies, AWS or similar platforms, with working knowledge of APIs and data formats such as JSON.

  • Basic to intermediate proficiency with SQL, JavaScript and HTML/CSS, combined with strong analytical and critical-thinking skills to troubleshoot data, systems and workflow issues and identify root causes.

  • Experience evaluating technology or process opportunities, building business cases and translating complex technical concepts into clear recommendations for both technical and non-technical stakeholders.

  • Ability to manage multiple priorities in a fast-moving environment, adapt as needs and technologies evolve, and apply AI fluency, creativity and sound judgment to identify opportunities for innovation and continuous improvement.

  • Bachelor’s degree in Marketing, Business, Information Systems, Computer Science or a related field, or equivalent experience.

Preferred Experience

Experience with Adobe Workfront Fusion, Salesforce Marketing Cloud, AWS/data lake environments, Tableau or comparable platforms; Agile delivery methodologies; and testing or optimizing AI assistants, agents or other AI-enabled marketing solutions. Relevant certifications such as Google Analytics/Google Tag Manager, Salesforce Administrator or automation platform certifications are beneficial but not required.

Drive. Discipline. Confidence. Focus. Commitment.  Learn more about working at Athene.

Athene is a Military Friendly Employer!  Learn more about how we support our Veterans.

Athene is committed to inclusion and is proud to be an Equal Opportunity Employer.  We do not discriminate on the basis of race, color, religion, sex, national origin, age, disability, marital status, sexual orientation, veteran status or any other status protected by federal, state or local law.

Skills Required

  • 5+ years of relevant experience integrating, managing, or optimizing marketing technology, automation, digital analytics, or related technology ecosystems
  • Experience with marketing technology and integration platforms such as Adobe Workfront Fusion or comparable orchestration tools, Salesforce Marketing Cloud, CRM/CMS technologies, AWS or similar platforms, APIs, and JSON
  • Basic to intermediate proficiency with SQL, JavaScript, and HTML/CSS
  • Strong analytical and critical-thinking skills for troubleshooting data, systems, and workflow issues
  • Experience evaluating technology or process opportunities, building business cases, and translating technical concepts for technical and non-technical stakeholders
  • Ability to manage multiple priorities, adapt to evolving technologies, and apply AI fluency and sound judgment
  • Bachelor’s degree in Marketing, Business, Information Systems, Computer Science, or a related field, or equivalent experience
  • Experience with Adobe Workfront Fusion, Salesforce Marketing Cloud, AWS/data lake environments, Tableau, Agile delivery methodologies, or AI-enabled marketing solutions
  • Relevant certifications such as Google Analytics, Google Tag Manager, Salesforce Administrator, or automation platform certifications

Athene Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Athene and has not been reviewed or approved by Athene.

  • Retirement Support Retirement savings support is highlighted through a strong employer match and structured retirement programs. Feedback suggests these offerings add meaningful long-term value to total compensation.
  • Leave & Time Off Breadth Time-off policies span flexible or paid time off, a robust holiday schedule, volunteer time, and paid parental, family care, and military leave. Feedback suggests this breadth is a standout element across many roles.
  • Wellbeing & Lifestyle Benefits Wellbeing resources include comprehensive health coverage, mental-health support, onsite fitness centers, and one‑on‑one coaching. HQ amenities and wellness perks are positioned as differentiators for on-site employees.

Athene Insights

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The Company
HQ: West Des Moines, IA
1,254 Employees
Year Founded: 2009

What We Do

Athene, through its subsidiaries, is a leading retirement services company that issues, reinsures and acquires retirement savings products designed for the increasing number of individuals and institutions seeking to fund retirement needs. The products offered by Athene include: • Retail fixed, fixed indexed and registered index-linked annuity products; • Reinsurance arrangements with third-party annuity providers; and • Institutional products, such as funding agreements and group annuity contracts related to pension risk transfers. Athene's subsidiaries include Athene Annuity & Life Assurance Company, a Delaware-domiciled insurance company, Athene Annuity and Life Company, an Iowa-domiciled insurance company, Athene Annuity & Life Assurance Company of New York, a New York-domiciled insurance company, Athene Securities, LLC, an Iowa-domiciled registered broker-dealer (member FINRA), and Athene Life Re Ltd., a Bermuda-domiciled reinsurer. -- The financial industry is ripe for change and Athene is leading the way. We’re determined to make retirement easier for you and other Americans by harnessing our passion, smarts and relentless spirit. Learn how to become an Athene financial professional at www.athene.com/contact. If you love a challenge and are driven to succeed, then Athene is your kind of company.

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