Senior Product Manager- Marketing Tools

Sorry, this job was removed at 08:30 p.m. (UTC) on Thursday, Oct 22, 2026
Dublin, IRL
Hybrid
104K-213K Annually
Mid level
Cloud • Fintech • Food • Information Technology • Software • Hospitality
We empower the restaurant community to delight guests, do what they love, and thrive.
The Role
Own growth initiatives across Toast’s Guest products, beginning with onboarding and activation. Build tools that capture restaurant context, reduce human dependency, accelerate time-to-value, and drive campaign adoption and retention. Partner cross-functionally with engineering, design, operations, onboarding, and product teams to identify high-impact opportunities, instrument funnels, and run experiments. The role involves AI-native product development using agents, LLMs, and structured knowledge stores.
Summary Generated by Built In

Toast is driven by building the restaurant platform that helps restaurants adapt, take control, and get back to what they do best: building the businesses they love.

About the role

Toast IQ Grow combines intelligent marketing tools with dedicated expert support to help restaurants reach more guests, bring them back, and grow sales. The Marketing Tools team builds the campaign products underlying Toast IQ Grow - one of the fastest-growing products in Toast's history. Every campaign created by a restaurant, a Toast marketing specialist or the Toast IQ Marketing Agent uses what this team builds.

Our purpose is simple:

  • Build AI-powered marketing automation that drives orders and revenue for restaurants
  • Give users the advanced tools they need to run best-in-class marketing programs
  • Maintain a platform that scales seamlessly with billions of messages going out a year

We operate like a startup within Toast: fast-moving, customer-obsessed, and relentlessly focused on impact and results.

What you’ll do

This role is an incredible opportunity for a product leader who wants to shape how restaurants market in an AI-first world, on a platform that already sends billions of messages. Responsibilities include:

  • Marketing automation: Lead the vision, strategy and roadmap for Toast's marketing experiences across email, SMS and social. Partner with our CRM team and own the marketing use cases that move restaurants from one-off sends to always-on campaigns that run themselves. 
  • Advanced tooling: Build the power-user layer for Toast's marketing specialists, multi-location brands, and sophisticated operators, including bulk and multi-location workflows, advanced scheduling and segmentation. Keep the core experience simple for everyone else.
  • AI: Partner with the Toast IQ Marketing Agent team so that AI-generated campaigns are easy to review, edit, approve, and trust. Find where AI can remove work across the campaign lifecycle.
  • Metrics: Own outcomes for your area, acting as the GM of the product space. You'll be accountable for campaigns sent, attributed revenue and marketing specialist efficiency.
  • Teamwork: Work closely with Engineering, Design, Data Science, Marketing, Customer Success, and Sales to define and deliver high-impact features.
  • Customer empathy: Drive deep understanding through interviews, testing, analytics and insights, so we solve real problems for restaurants and the specialists who support them.
What we’re looking for

You love solving complex problems and embrace an iterative mindset. You are grounded in customer feedback and cross-functional partnership, and you can turn customer needs and product vision into world-class experiences. The ideal candidate has: 

  • 5+ years of product management experience, with a track record of driving strategy, execution, and impact for B2B products
  • Experience building platform products at scale, ideally in SaaS martech (email, SMS, push, or social)
  • Experience building for both power users and novice users, and the judgment to know when to add flexibility and when to simplify
  • Hands-on curiosity about AI and agentic products, and active use of AI tools in your own work
  • Strong ability to turn data into actionable insights and customer outcomes
  • Proven ability to influence across teams and drive alignment in ambiguous, high-impact spaces

#LI-HYBRID
#BI-Hybrid

AI at Toast

At Toast, one of our company values is that we're hungry to build and learn. We believe learning new AI tools empowers us to build for our customers faster, more independently, and with higher quality. We provide these tools across all disciplines, from Engineering and Product to Sales and Support, and are inspired by how our Toasters are already driving real value with them. The people who thrive here are those who embrace changes that let us build more for our customers; it’s a core part of our culture.

Our Total Rewards Philosophy

We strive to provide competitive compensation and benefits programs that help to attract, retain, and motivate the best and brightest people in our industry. Our total rewards package goes beyond great earnings potential and provides the means to a healthy lifestyle with the flexibility to meet Toasters’ changing needs. Learn more about our benefits at https://careers.toasttab.com/toast-benefits.

How Toast Uses AI in its Hiring Process

Throughout the hiring process, our goal is to get to know you. We use AI tools to support our recruiters and interviewers with tasks like note-taking, summarization, and documentation of interviews to ensure they can be fully focused on your conversation. All hiring decisions are made by people. We ask that you complete interviews and assessments on your own, without real-time AI tools, recording, or transcription bots, unless we tell you otherwise in advance. To learn more: https://careers.toasttab.com/ai-in-hiring

Our Approach to Hybrid Working
We embrace a hybrid work model that fosters in-person collaboration while valuing individual needs. Our goal is to build a strong culture of connection as we work together to empower the hospitality community, regardless of location. Please visit the Locations page on our career site to learn more about our in-office expectations by region: https://careers.toasttab.com/locations-toast

People Are the Secret Ingredient in Our Recipe for Success

At Toast, our employees are our secret ingredient—when they thrive, we thrive. The restaurant industry brings together people with a wide range of backgrounds, experiences, and perspectives, and we value that same breadth at Toast. We strive to build a culture grounded in authenticity, respect, and humility, where every Toaster has a real opportunity to grow, contribute, and do their best work—raising the bar in delivering exceptional experiences for our customers and each other.

Apply today!

Toast is committed to creating an accessible and inclusive hiring process. As part of this commitment, we strive to provide reasonable accommodations for persons with disabilities to enable them to access the hiring process. If you need an accommodation to access the job application or interview process, please contact [email protected].

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For roles in the United States, it is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Skills Required

  • 3+ years of product management experience
  • Experience in a growth environment
  • Comfort working with ambiguity on a new team with a broad mandate
  • Strong cross-functional collaboration skills across engineering, design, operations, onboarding, and product teams
  • Interest in AI and agentic products
  • Bias toward shipping quickly and learning from live products

What the Team is Saying

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Toast Compensation & Benefits Highlights

  • Leave & Time Off Breadth — Time off options include flexible/unlimited PTO, multiple leave programs, paid holidays, volunteer time, and a paid sabbatical after five years. These are consistently presented as standout elements of the package.
  • Parental & Family Support — Paid parental and family leave are described as generous for all parents, with added family-forming benefits and subsidized backup child/adult care. This breadth extends to adoption/fostering support and fertility guidance or stipends.
  • Wellbeing & Lifestyle Benefits — Wellbeing resources include free therapy and coaching, financial education, and wellness stipends. Work‑enablement stipends and other lifestyle perks are also highlighted.

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The Company
HQ: Boston, MA
5,000 Employees
Year Founded: 2011

What We Do

Toast is the all-in-one platform built for restaurants of all sizes. Toast provides a single platform of software as a service (SaaS) products and financial technology solutions that give restaurants everything they need to run their business, including point of sale, payments, supplier management, digital ordering and delivery, marketing and loyalty, and team management. By serving as the restaurant operating system across dine-in, takeout, and delivery channels, Toast helps restaurants increase revenue, streamline operations and deliver amazing guest experiences.

Why Work With Us

Our recipe for an awesome workplace: One splash of friendship A dollop of impact A sprinkle of no hierarchy & A heavy spoonful of individuality Mix these ingredients in a fast-paced and hardworking environment. Best paired with a side of interesting people who always bring their whole selves to work. *100% Sunday scary free

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