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SRAM is a manufacturer of innovative bicycle components that was founded in Chicago, Illinois, in September of 1987.
The Role
Design and produce brand and product visual communications for Velocio across digital and print channels. Manage product photos and CMS layouts, edit photo/video libraries, create multi-channel campaign assets, design presentations, support retail/event visuals, and ensure consistent application of brand guidelines while collaborating with the marketing team.
Summary Generated by Built In
Overview
Velocio creates cycling apparel at the intersection of design, culture, and sustainability. We build from the ground up, obsess over the details, and test everything with real athletes. No shortcuts. No settling. We're looking for a Graphic Designer to assist Velocio in producing and maintaining a best-in-class visual brand identity and DTC experience, including working within our CMS, organizing and editing photos and videos, and creating visual assets for multi-channel campaigns.
Responsibilities
Qualifications
About SRAM
SRAM LLC is one of the world's largest suppliers of components to the bike industry. Established in Chicago in 1987, SRAM continues to promote cycling through its products, its advocacy, and its employees who are dedicated to improving the cycling experience. Today, SRAM employs more than 5,000+ employees, in 20+ locations, across 10+ countries. SRAM is proud to be an equal opportunity employer.
Velocio creates cycling apparel at the intersection of design, culture, and sustainability. We build from the ground up, obsess over the details, and test everything with real athletes. No shortcuts. No settling. We're looking for a Graphic Designer to assist Velocio in producing and maintaining a best-in-class visual brand identity and DTC experience, including working within our CMS, organizing and editing photos and videos, and creating visual assets for multi-channel campaigns.
Responsibilities
- Support the Velocio Marketing Team in conceptualizing, designing, and producing brand and
- product communications across owned channels.
- Work within Velocio's CMS to manage product photos and layout brand and product landing pages.
- Organize, select, and edit a library of photo and video assets and deliver under tight deadlines.
- Develop both print and digital advertisements.
- Design product and brand presentations.
- Enhance Velocio's visual presence at events and retailers.
- Collaborate with a small marketing team and effectively work cross-functionally.
- Ensure the requirements of the brand guidelines are accurately and consistently integrated into all asset types.
Qualifications
- 2+ years of experience with brand and visual design, ideally in a DTC environment.
- Deep command of Adobe Creative Suite and Figma.
- Working familiarity with Klaviyo, Shopify, and Sanity (or comparable email/CMS tools).
- Fluency in typography, layout, and visual hierarchy with a strong instinct for visual brand language.
- Strong written and verbal communication and collaborative skills, and the ability confidently and successfully present a creative point of view.
- Ability to multitask and work quickly within a fast-paced environment
- Strongly Preferred:
- Solid understanding of UX best practices for e-commerce storefronts and customer journey design.
- Cycling industry knowledge and genuine passion for the sport. Velocio is part of the SRAM family of brands. This role works closely with both teams and may contribute to broader SRAM marketing initiatives.
- Salary range is CAD $70,000 to CAD $90,000 based on skills and experience level. This position is eligible for an annual corporate bonus based on company and individual performance.
- Please share a link to your portfolio or previous work
About SRAM
SRAM LLC is one of the world's largest suppliers of components to the bike industry. Established in Chicago in 1987, SRAM continues to promote cycling through its products, its advocacy, and its employees who are dedicated to improving the cycling experience. Today, SRAM employs more than 5,000+ employees, in 20+ locations, across 10+ countries. SRAM is proud to be an equal opportunity employer.
Skills Required
- 2+ years of experience with brand and visual design, ideally in a DTC environment
- Deep command of Adobe Creative Suite and Figma
- Working familiarity with Klaviyo, Shopify, and Sanity (or comparable email/CMS tools)
- Fluency in typography, layout, and visual hierarchy with strong visual brand instincts
- Strong written and verbal communication, collaboration, and presentation skills
- Ability to multitask and work quickly in a fast-paced environment
- Solid understanding of UX best practices for e-commerce storefronts and customer journey design
- Cycling industry knowledge and genuine passion for the sport
- Portfolio or link to previous work
What the Team is Saying
Sarah
Product Design Engineer
Natalie
HR Generalist
Kelly
Test Manager - Field Testing & Applied Research
Sang
Electrical and Software Engineering Manager
SRAM
SRAM
SRAM
SRAM, LLC Compensation & Benefits Highlights
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Healthcare Strength — Healthcare options are described as comprehensive, with multiple medical plan choices (including HSA‑eligible), dental and vision coverage, mental health/EAP access, fertility coverage, and company‑paid life and long‑term disability. Official materials and benefit listings consistently highlight this breadth across U.S. roles.
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Leave & Time Off Breadth — Time off is positioned as generous, starting near three weeks and growing with tenure, alongside paid holidays, sick and wellness days, volunteer time, and an annual year‑end closure. Job postings and benefits pages repeatedly call out these elements.
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Parental & Family Support — Family supports include paid birth‑parent medical leave and paid parental leave for birth or adoption, plus Dependent Care FSA and Milk Stork for traveling parents. Family‑oriented resources and events are also featured in company and third‑party benefits descriptions.
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The Company
What We Do
Founded in Chicago in 1987 by Stan Day, SRAM, LLC has grown to be one of the world's largest bicycle component manufacturers. Today, we are led by CEO, Ken Lousberg, and Stan Day serves as Chairman of our Board. SRAM’s global footprint helps us bring cycling to every corner of the globe, including your local roads and trails. We design and manufacture bicycle components, including shifters, derailleurs, brakes, chains, suspension, and power meters. Our components are used by bicycle manufacturers, distributors, and bicycle retailers. Read the full history of SRAM: https://www.sram.com/en/company/about/history
Why Work With Us
SRAM’s success is due to the hard work, passion, and commitment of our team members around the world. A respectful workplace where we strive for a diverse and inclusive environment and all people feel welcome. We offer benefit programs that encourage well-being and support in all aspects of team members’ lives.
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SRAM, LLC Teams
Collaboration With Intent
Mobile Software Engineering
We Are ‘SRAMmies’
Software Engineering
About our Teams
SRAM, LLC Offices
OnSite Workspace
Our employees typically work 5 days per week in an office.
Typical time on-site:
Chicago
Chambéry, FR
Colorado Springs
Düsseldorf, DE
Indianapolis
Melbourne, AU
Nijkerk, NL
San Louis Obisbo
Schweinfurt, DE
Spearfish
Vancouver, CA
Waterford, IE
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