Enterprise Territory Manager - Eastern Europe

Posted 25 Days Ago
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2 Locations
Hybrid
Senior level
Artificial Intelligence • Cloud • Security • Software
Sonar is the trust & verification layer for AI and agentic coding, and the industry standard for automated code review.
The Role
Manage and grow an assigned enterprise customer portfolio across Eastern Europe through upselling, cross-selling, account planning, pipeline development, licensing quotes, negotiations, and renewals or upgrades. Build executive and technical-buyer relationships, onboard customers, conduct business reviews, support account-based marketing, maintain accurate Salesforce records, and forecast opportunities. The role requires at least five years of B2B sales experience, preferably selling SaaS or software development tools to enterprise customers.
Summary Generated by Built In
Who is Sonar?

Sonar enables organizations to ship agentic code with confidence. Code creation is abundant, but confidence is scarce. Our core platform, SonarQube, verifies over 750 billion lines of code every day, delivering agentic verification and governance for all code. Trusted by more than 7 million developers and 75% of the Fortune 100, including teams at Nvidia, ServiceNow, Booking.com, Goldman Sachs, AstraZeneca, and Ford Motor Company, Sonar enables organizations to reduce outages, improve security, and lower the cost and risk of agentic software development.
Founded in Geneva and now headquartered in Austin, Texas, Sonar has a global team working across offices and hubs, including Silicon Valley, London, Bochum, Barcelona, Singapore, Tokyo, and the Washington, D.C. area. At Sonar, we’re enabling enterprises to build agentic software factories that can move quickly while maintaining the control, consistency and evidence required to ship with confidence. 

On a daily basis, you will:

  • Generate new leads and opportunities within an assigned account set, representing our high-potential customer base at Sonar via upselling and cross-selling which enables you to exceed your revenue targets on a quarterly and yearly basis. 
  • Take ownership of your book of business: document the buying criteria, the buying process, the next steps and owners, and ensure pipeline accuracy based on evidence.
  • Ensure that minimum requirements are established, managed and maintained with customers, such as quarterly business reviews.
  • Onboard customers throughout their entire journey with SonarSource commercial products.
  • Develop relationships with champions within existing customer accounts.
  • Size and quote customer software license needs.
  • Negotiate and close upgrades to existing implementations.
  • Interact with customers over phone, email, video conference, and on-site meetings when necessary.
  • Support marketing efforts with account-based customer-focused marketing campaigns.
  • Pro-actively engage in building, growing and sharing sales team best practices.
  • Accurately capture and report all aspects of account and opportunity information within the SFDC platform.
  • Utilize Salesforce.com to set daily activity and accurately forecast opportunity pipeline.

The hard skills you will demonstrate:

  • Proven successful 5+ years of experience in a B2B sales role, ideally in a SaaS or subscription model. 
  • Focus on building and managing customer relationships. 
  • Experience selling a technical product to a technical buyer.
  • Proven expertise in account planning and prospecting, using various channels and tools for prospecting, such as Zoominfo, LinkedIn, calling and networking.
  • Expertise in navigating and growing a pipeline in existing customer accounts and taking a deal from Lead Qualification to Closed Won.
  • Familiarity in supporting and selling to large enterprise customers and managing and negotiating enterprise deals.
  • Ability to drive the sales process effectively through phone calls, emails, and virtual and on-site meetings.
  • Proficiency in communicating with executive-level contacts and delivering value messages based on the persona you are engaging with (bottom/up and top/down approach).
  • Salesforce.com lover; you know it and can’t imagine sales without it.
  • Customer-Centric focus; We Want Happy Customers.
  • Written and spoken English 

The soft skills you will demonstrate:

  • Solid communication and listening skills: handling objections and taking feedback and coaching.
  • Team player interested in seeing the company goals achieved alongside the team and individual goals.
  • Self-driven and proactive attitude.

Nice to have:

  • Experience in a B2B sales role in a SaaS or subscription model.
  • Experience in Software Development Tooling sales or experience selling into the Development side of IT.
  • Experience with selling and closing deals internationally.
  •  

Why you will love it here:
 
• Our culture and mission set us apart. We have a dynamic work culture that values respect and kindness – and embraces the right to fail (and get right back up again!). We believe that the best idea wins and everyone has a voice.
• We believe that great people make a great company. We value people skills as much as technical skills and strive to keep things friendly and laid-back while still being passionate leaders in our domains. Our 550+ SonarSourcers from 33 different nationalities can relate!
• We embrace work-life balance. It is important to maintain a healthy work-life balance. This is why we have a flexible work policy that includes remote and in-office hybrid work (minimum three days a week in the office - Monday/Tuesday/Thursday).
• We have a growth mindset. We love to learn and believe that continuous education is critical to our success. In an ever-changing industry, new skills are a must, and we're happy to help our team acquire them.
 
 
We prioritize Diversity, Equity, and Inclusion:
 
At Sonar, we are a global workforce and recognize the value of different backgrounds, and global cultures.
 
We are committed to creating a diverse work environment and are proud to be an equal-opportunity employer. All qualified applicants will be considered for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
 
All offers of employment at Sonar are contingent upon the clear results of a comprehensive background check conducted prior to the start date.
 
Please note that applications submitted through agencies or third-party recruiters will not be considered.

In-office culture

We're intentional about this. We believe the best teams are built in the room together. Three anchor days — Mondays, Tuesdays, and Thursdays — create the collaboration rhythm that makes a hub office worth having. 

Candidates need to be genuinely based in the location the role is posted  — if that's not where you are today, we're happy to support relocation for the right person.


We value diversity, equity, and inclusion

At Sonar, we believe that our diversity is our strength. We are a global company that values and respects different backgrounds, perspectives, and cultures. We are committed to fostering a diverse and inclusive work environment where everyone feels valued and empowered to contribute their best. We are proud to be an equal opportunity employer and welcome all qualified applicants, regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

If you need any accommodation, please reach out to us at [email protected]. 

All offers of employment at Sonar are contingent upon the results of a comprehensive background check and reference verification conducted before the start date. 

Applications that are submitted through agencies or third party recruiters will not be considered. 

Skills Required

  • At least 5 years of successful B2B sales experience
  • Experience building and managing customer relationships
  • Experience selling technical products to technical buyers
  • Expertise in account planning and prospecting using tools such as ZoomInfo, LinkedIn, calling, and networking
  • Experience managing an opportunity pipeline from lead qualification through closed won
  • Experience supporting and selling to large enterprise customers
  • Experience managing and negotiating enterprise deals
  • Ability to drive sales through phone, email, virtual, and on-site meetings
  • Ability to communicate with executive-level contacts and tailor value messages to different personas
  • Proficiency with Salesforce.com
  • Strong written and spoken English
  • Solid communication and listening skills, including objection handling and accepting feedback
  • Team-oriented attitude
  • Self-driven and proactive attitude
  • B2B sales experience in a SaaS or subscription model
  • Experience selling software development tooling or to the development side of IT
  • Experience selling and closing deals internationally

What the Team is Saying

Kim
Elizabeth
Katie
Jeff
Brian
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Max
London

Sonar Compensation & Benefits Highlights

  • Healthcare Strength — Healthcare coverage includes 90% employer-paid premiums for U.S. employees (60% for dependents), fully paid life and disability insurance, and 100% telemedicine for eligible employees. This breadth positions health protection as a clear standout in the package.
  • Leave & Time Off Breadth — Time off is described as 25 PTO days in the U.S. with additional days based on seniority or circumstances, while other sources cite roughly 18–23 days in practice. Overall, the vacation offering is portrayed as generous relative to common tech norms.
  • Retirement Support — Retirement benefits feature a 401(k) match up to 4% of gross salary in the U.S., with some postings noting day-one vesting. This provides a solid baseline for long-term savings support.

Sonar Insights

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The Company
HQ: Austin, TX
800 Employees
Year Founded: 2008

What We Do

Sonar provides the essential verification layer for the AI-driven development era, ensuring all code—whether human-written or AI-generated—is code you can trust. Today, AI coding tools are generating explosive volumes of code. This has created an "engineering productivity paradox" : faster code writing doesn't automatically lead to faster, safer software delivery. The new bottleneck is verification. Sonar solves this. Integrating code quality and code security into a single platform (SonarQube), Sonar is the foundation for high performance software engineering, analyzing over 750 billion lines of code daily to ensure applications are secure, reliable, and maintainable. As an independent verification platform, Sonar enables organizations to securely develop at the speed of AI. We are driven by a deep belief in our people, a commitment to excellence, and an unwavering dedication to delivery. We operate as a united group where our collective success is the sum of each individual's contributions. Our company culture is driven by the values of CODE: Committed, Obsessed, Deliberate & Effective. This mindset reflects our culture of creativity, collaboration, and pride in the work we do. Rooted in the open source community, Sonar’s solutions support over 35 programming languages, frameworks, and infrastructure technologies. Today, Sonar is used by 7M+ developers worldwide, including ServiceNow, Booking.com, Deutsche Bank, AstraZeneca, and Ford Motor Company. Sonar is headquartered in Geneva, Switzerland with additional offices in Austin, Texas; Bochum, Germany; London, Singapore, and Tokyo. The company is rapidly growing with over 800 employees! Join us in our mission to solve the trillion-dollar challenge of bad code!

Why Work With Us

We are a product-first company, with a people-first culture. Every employee has the opportunity to grow and learn. We promote from within, provide regular feedback and professional development opportunities, value the right to fail along with respect and kindness and work with team members to achieve their full potential.

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Sonar Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

At Sonar, we require employees to come into the office 3 days/week.

Typical time on-site: 3 days a week
HQAustin, TX office
Geneva Office (HQ)
Annecy Office
Bochum Office
London Office
Singapore Office
Learn more

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