Marriott International Jobs

Digital Marketing Manager

Marriott International

Digital Marketing Manager

Reposted 6 Hours Ago

Be an Early Applicant

Columbus, GA, USA

In-Office

77K-95K Annually

Mid level

Travel

The Role

Lead and execute digital marketing campaigns across paid media, SEO/AEO, social, email, web/app and onsite channels. Define measurement strategies, analyze performance, negotiate advertising contracts, manage content calendars, collaborate with sales and revenue teams, and deliver insights that inform marketing strategy and investment. May be asked to provide work samples or a 30-60-90 plan.

Summary Generated by Built In

Additional Information: This hotel is owned and operated by an independent franchisee, Ram Hotel Management, LLC. The franchisee is a separate company and a separate employer from Marriott International, Inc. and its subsidiary companies (collectively, “Marriott”). The franchisee solely controls all aspects of the hotel’s employment policies and practices, including hiring, termination, discipline, staffing, compensation, benefits, and all other terms and conditions of employment. If you apply for this position, Marriott will have no involvement in the selection process. Your application information will not be provided to or accessible by Marriott. If you accept a position at this hotel, you will be employed by a franchisee, not Marriott.

RAM Hotels – a dynamic, thriving, innovative hotel management company headquartered in Columbus, Georgia. Over the last few years, we have quietly and steadfastly taken our place as a leader in the hospitality industry of corporate America; while serving some of the most well-known midscale hotel brands in key markets throughout the Alabama and Georgia region.

We strive to meet our guests demands while continuously changing the perception of the hospitality industry.

When you join RAM Hotels, you do more than simply switch companies to advance your career, you become part of the RAM Hotels family! The Digital Marketing Manager (DMM) is responsible for 1) Leading marketing campaigns from the idea stage through to their execution and implementation, 2) Research and stay current on industry trends, competitive positioning, and digital marketing best practices to continuously improve programs, 3) Negotiating advertising contracts, and 4) developing and implementing online marketing programs and strategies to increase sales and revenue for the company.

As a Digital Marketing Manager, you'll shape and execute our content strategy, manage digital channels, and strengthen brand presence across the buyer journey.

Job Qualifications:

•Define and evolve advanced measurement strategies across the full digital marketing ecosystem, including paid media, SEO/AEO, organic social, email, onsite, and web/app experiences, ensuring performance is measured holistically and consistently across channels.

•Working closely with key collaborators to align efforts.

•Strong understanding of buyer journeys, account-based strategies, and lead management best practices

•Monitoring and evaluating online media campaigns to keep them fresh and effective. Handling strategic online initiatives.

•Strong collaboration and relationship-building skills with cross-functional teams, particularly sales and revenue management. Working with other department heads and staff to discuss plans and marketing strategies.

•Staying current with emerging opportunities in the digital marketing world.

•This role leads complex, cross-functional analytics initiatives across all digital channels, with accountability for defining measurement strategies, interpreting customer data, and delivering insights that directly influence the company’s marketing decisions.

•Monitor and report on content and digital campaign performance, using analytics to inform clear insights, implications, and recommendations that inform strategy and investment decisions.

•Partner with subject matter experts to capture insights and turn them into engaging, audience-focused content.

•Oversee content calendars and campaign timelines to ensure consistent messaging and delivery across all digital touchpoints

•Work Sample/30-60-90 plan: May be asked to share a sample of prior work and/or create a 30-60-90 day plan to achieve success in this role.

Health insurance, 401(k) matching, Paid time off, Vision & Dental insurance, Disability insurance, Paid holidays, Opportunities for advancement.

$77,000 - $95,000

This company is an equal opportunity employer.

frnch1

Skills Required

Lead marketing campaigns from ideation through execution and implementation
Define and evolve measurement strategies across paid media, SEO/AEO, organic social, email, onsite, and web/app experiences
Strong understanding of buyer journeys, account-based strategies, and lead management best practices
Negotiate advertising contracts
Monitor and evaluate online media campaigns and handle strategic online initiatives
Collaborate and build relationships with cross-functional teams, especially sales and revenue management
Lead cross-functional analytics initiatives, interpret customer data, and deliver actionable insights
Monitor and report on content and digital campaign performance using analytics to make recommendations
Partner with subject matter experts to create audience-focused content and oversee content calendars and campaign timelines
Provide work sample and/or 30-60-90 day plan when requested

Marriott International Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Marriott International and has not been reviewed or approved by Marriott International .

Retirement Support — Retirement programs include a 401(k) with a company match and related financial wellness resources seen as competitive. This support is complemented by savings tools that reinforce long-term financial security.
Healthcare Strength — Health coverage offers flexible medical plans, disability and life insurance, and access to mental health and wellness resources. Short-term disability and basic life coverage are described as included for many full-time hourly roles.
Wellbeing & Lifestyle Benefits — Travel and lifestyle perks include substantial hotel, food and beverage, spa, retail, and golf discounts for employees and families. Additional programs like tuition assistance and wellness initiatives reinforce non-cash value.

Learn more about Marriott International 's Compensation & Benefits →

Marriott International Insights

What's It Like to Work at Marriott International ? Marriott International Culture & Values Marriott International Career Growth & Development What's the Work-Life Balance Like at Marriott International ? Marriott International Leadership & Management Marriott International Company Growth, Stability & Outlook

View all jobs at Marriott International

View Marriott International Profile

Report Job

Am I A Good Fit?

beta

Get Personalized Job Insights.

Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company

HQ: Bethesda, MD

185,619 Employees

What We Do

Marriott International, Inc. is based in Bethesda, Maryland, USA, and encompasses a portfolio of more than 7,500 properties in 30 leading hotel brands spanning 132 countries and territories. Its heritage can be traced to a root beer stand opened in Washington, D.C., in 1927 by J. Willard and Alice S. Marriott. Marriott International is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Marriott International does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws. Community Guidelines: We reserve the right to remove without any notice content that we determine in our sole discretion is offensive or illegal, contains personally identifiable information, trademarks or copyrights belonging to a third party, advertises a third party’s products or services, or is otherwise inappropriate. Application Tips: We encourage job seekers to protect themselves from email and recruiting scams. Please note: 1) We do not accept applications via email or fax; 2) We never ask for money as part of the application process; 3) We only contact job applicants from approved email domains. Please find more information about Marriott International’s job application process and approved email address domains here: http://www.careers.marriott.com/tips-for-applying/