Ad Monetization Manager

Posted Yesterday
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Tel Aviv, ISR
In-Office
Junior
Gaming • Marketing Tech • Mobile • Software • App development
SciPlay is a developer and publisher of fun, authentic digital games millions of users enjoy.
The Role
Manage and optimize ad monetization across mobile and web games, including mediation waterfalls, ad placements, segmentation, frequency controls, A/B testing, ad quality, and third-party partner relationships. Analyze performance, maximize revenue and user engagement, report insights to stakeholders, and collaborate with marketing, analytics, product, creative, and ad technology teams.
Summary Generated by Built In

SciPlay is a leading developer and publisher of digital games on mobile and web platforms, providing highly entertaining free-to-play games that millions of people play every day for their authenticity, engagement and fun.

 

SciPlay currently offers nine core games, including social casino games Jackpot Party Casino, Gold Fish Casino Slots, Hot Shot Casino and Quick Hit Slots, and casual games MONOPOLY Slots, Bingo Showdown, 88 Fortunes Slots, Backgammon Live and Solitaire Pet Adventure with offices all over the world!

Position Summary

Description:
SciPlay is a leading developer and publisher of digital games on mobile and web platforms, providing highly entertaining free-to-play games that millions play daily. We’re looking for a skilled hands-on Ad Monetization Manager:
You will oversee and execute the Ad Monetization strategies for our portfolio and work closely with cross-functional teams, including marketing, analytics, product, creative teams, and 3rd party ad providers, to drive monetization efforts and maximize ROI and engagement across various platforms.
Key Responsibilities:

  • Manage and optimize the ad monetization of our games with a clear goal of maximizing game KPIs.
  • Working closely with various cross-company teams to maximize revenues while providing Input on user experience, retention, and other game KPIs.
  • Managing relationships with 3rd party partners to monetize our traffic and leverage their expertise to expand our knowledge.
  • Responsible for managing the mediation waterfall setup, optimizing and analyzing ad-related activities, segmentation, defining ad placements, and ad settings such as caping, frequency, pacing, type of content, format, and more.
  • Running A/B tests that optimize monetization efforts: own the tests from A to Z.
  • Monitor the Ad Quality of the ads shown within our portfolio.
  • Provide regular reports and presentations on Ad Monetization performance and insights to stakeholders and management.
  • Stay updated with the latest mobile gaming and ad monetization developments to inform strategic decisions.


Requirements:

  • 2+ years of relevant experience in mobile gaming ad monetization.
  • A solid understanding of the ad tech ecosystem: Mediation, DSP, or Ad Exchange.
  • Strong analytical skills, a creative “out of the box” mindset, and strong Excel capabilities.
  • Passion for mobile gaming and experience with mobile games - understanding the product essentials and the industry KPIs.
  • Ability to work in a fast-paced and collaborative environment, adapting to changing priorities.
  • Knowledge of performance marketing, digital advertising, and user acquisition best practices – an advantage.
  • Experience with data analytics tools such as Tableau – an advantage.
  • Cross Promotion experience - an advantage.
  • Excellent communication skills in English, both written and verbal - a must!

Skills Required

  • 2+ years of relevant experience in mobile gaming ad monetization
  • Solid understanding of the ad tech ecosystem, including mediation, DSP, or ad exchange
  • Strong analytical skills
  • Strong Excel capabilities
  • Passion for mobile gaming and experience with mobile games
  • Understanding of mobile gaming product essentials and industry KPIs
  • Ability to work in a fast-paced, collaborative environment and adapt to changing priorities
  • Excellent written and verbal communication skills in English
  • Knowledge of performance marketing, digital advertising, and user acquisition best practices
  • Experience with data analytics tools such as Tableau
  • Cross-promotion experience

What the Team is Saying

Drew
Ayushi
Josh
Dan
Anna
Erkmen
Dafna
Nick
Lacy S.
Pedja S.
Parth K.
Inbal T.

SciPlay Compensation & Benefits Highlights

  • Healthcare Strength — Feedback suggests a broad set of medical options with multiple plan tiers, dental, vision, telehealth, and mental-health support. Coverage is described as starting quickly and complemented by health accounts, indicating solid foundational healthcare benefits.
  • Retirement Support — Feedback suggests a 401(k) with employer matching through a well-known provider alongside company-paid life insurance and disability coverage. These elements point to meaningful longer-term financial protection beyond base pay.
  • Parental & Family Support — Feedback suggests paid parental leave, childcare reimbursement, fertility benefits, family medical leave, and a return-to-work program are offered. These programs appear valuable for employees planning or growing families.

SciPlay Insights

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The Company
HQ: Cedar Falls, IA
1,000 Employees
Year Founded: 1998

What We Do

SciPlay is a leading developer and publisher of digital games, providing entertaining free-to-play casual and social games to millions. Our data-driven approach, advanced game economy and high-quality content offer a thrilling experience. Our games are true to the authentic spirit of the world’s biggest casino brands and bring users hours of fun.

Why Work With Us

At SciPlay, we think untraditionally and believe in doing what you love and doing it well. We take pride in our unique blend of top technologies, talent and inclusive culture celebrating creativity, new ideas, innovation and individuality. Together, we create industry-leading games by collaboratively embracing our unique backgrounds and talents.

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SciPlay Teams

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About our Teams

SciPlay Offices

OnSite Workspace

SciPlay has a 4 day in-office work policy whereby ALL our studios around the world work from the office on the same days. The remaining day can be spent in-office or at home.

Typical time on-site:
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HQCedar Falls, IA
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