Sonar enables organizations to ship agentic code with confidence. Code creation is abundant, but confidence is scarce. Our core platform, SonarQube, verifies over 750 billion lines of code every day, delivering agentic verification and governance for all code. Trusted by more than 7 million developers and 75% of the Fortune 100, including teams at Nvidia, ServiceNow, Booking.com, Goldman Sachs, AstraZeneca, and Ford Motor Company, Sonar enables organizations to reduce outages, improve security, and lower the cost and risk of agentic software development.
Founded in Geneva and now headquartered in Austin, Texas, Sonar has a global team working across offices and hubs, including Silicon Valley, London, Bochum, Barcelona, Singapore, Tokyo, and the Washington, D.C. area. At Sonar, we’re enabling enterprises to build agentic software factories that can move quickly while maintaining the control, consistency and evidence required to ship with confidence.
On a daily basis, you will
- Generate new leads and opportunities within an assigned territory, leading to closing business enabling you to exceed your revenue targets quarterly and yearly.
- Manage prospecting sales efforts to target key accounts and work with the channel partners to generate a pipeline in your territory.
- Use multi-channel strategy to engage with your prospects (Linked-In, email, videos, cold calls, meetings, etc.) and execute them to convert identified prospects into new logos.
- Take ownership of your book of business: document the buying criteria, the buying process, the next steps and owners, and ensure pipeline accuracy based on evidence.
- Size and quote customer software license needs.
- Interact with prospects over phone, email, video conference, and on-site meetings when necessary.
- Support marketing efforts with account-based customer-focused marketing campaigns.
- Proactively engage in building, growing, and sharing sales team best practices.
- Accurately capture and report all aspects of account and opportunity information within the SFDC platform.
- Utilize Salesforce.com to set daily activity and accurately forecast opportunity pipeline.
The skills you will demonstrate
- Proven successful 3-4+ years of experience in a B2B sales role, ideally in a SaaS or subscription model.
- Focus on building and managing customer relationships.
- Experience selling a technical product to a technical buyer.
- Proven expertise in territory planning and prospecting, using various channels and tools for prospecting, such as Zoominfo, SalesLoft, LinkedIn, calling, and networking.
- Expertise in navigating and growing a pipeline in prospect accounts and taking a deal from Lead Qualification to Closed Won.
- Familiarity in supporting and selling to mid market customers and managing and negotiating (> 20k USD) deals.
- Ability to drive the sales process effectively through phone calls, emails, and virtual and on-site meetings.
- Proficiency in communicating with executive-level contacts and delivering value messages based on the persona you are engaging with (bottom/up and top/down approach)
- Salesforce.com expertise; you know it and can’t imagine sales without it.
- Customer-Centric focus; We Want Happy Customers.
- Written and spoken English at a professional level.
- Desirable language skills: German, French, Italian and Spanish
The soft skills you will demonstrate
- Strong communication and listening skills: handling objections and taking feedback and coaching.
- Team player interested in seeing the company goals achieved alongside the team and individual goals.
- Self-driven, desire to succeed, hungry and proactive attitude.
Nice to have
- Experience in Software Development Tooling sales or experience selling into the Development side of IT.
- Experience with selling and closing deals internationally.
We're intentional about this. We believe the best teams are built in the room together. Three anchor days — Mondays, Tuesdays, and Thursdays — create the collaboration rhythm that makes a hub office worth having.
Candidates need to be genuinely based in the location the role is posted — if that's not where you are today, we're happy to support relocation for the right person.
We value diversity, equity, and inclusion
At Sonar, we believe that our diversity is our strength. We are a global company that values and respects different backgrounds, perspectives, and cultures. We are committed to fostering a diverse and inclusive work environment where everyone feels valued and empowered to contribute their best. We are proud to be an equal opportunity employer and welcome all qualified applicants, regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
If you need any accommodation, please reach out to us at [email protected].
All offers of employment at Sonar are contingent upon the results of a comprehensive background check and reference verification conducted before the start date.
Applications that are submitted through agencies or third party recruiters will not be considered.
Skills Required
- 3–4+ years of successful B2B sales experience, ideally in SaaS or subscription sales
- Experience building and managing customer relationships
- Experience selling technical products to technical buyers
- Experience with territory planning and multi-channel prospecting
- Experience managing sales pipelines from lead qualification through closed won
- Experience selling to mid-market customers and negotiating deals over $20,000
- Ability to conduct sales processes through phone, email, virtual meetings, and on-site meetings
- Ability to communicate with executive-level contacts and tailor value messages to buyer personas
- Expertise using Salesforce.com
- Professional written and spoken English
- Strong communication, listening, objection-handling, teamwork, self-direction, and proactive attitude
- German, French, Italian, or Spanish language skills
- Experience selling software development tooling or to development-side IT teams
- Experience selling and closing deals internationally
What the Team is Saying
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Sonar Compensation & Benefits Highlights
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Healthcare Strength — Healthcare coverage includes 90% employer-paid premiums for U.S. employees (60% for dependents), fully paid life and disability insurance, and 100% telemedicine for eligible employees. This breadth positions health protection as a clear standout in the package.
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Leave & Time Off Breadth — Time off is described as 25 PTO days in the U.S. with additional days based on seniority or circumstances, while other sources cite roughly 18–23 days in practice. Overall, the vacation offering is portrayed as generous relative to common tech norms.
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Retirement Support — Retirement benefits feature a 401(k) match up to 4% of gross salary in the U.S., with some postings noting day-one vesting. This provides a solid baseline for long-term savings support.
Sonar Insights
What We Do
Sonar provides the essential verification layer for the AI-driven development era, ensuring all code—whether human-written or AI-generated—is code you can trust. Today, AI coding tools are generating explosive volumes of code. This has created an "engineering productivity paradox" : faster code writing doesn't automatically lead to faster, safer software delivery. The new bottleneck is verification. Sonar solves this. Integrating code quality and code security into a single platform (SonarQube), Sonar is the foundation for high performance software engineering, analyzing over 750 billion lines of code daily to ensure applications are secure, reliable, and maintainable. As an independent verification platform, Sonar enables organizations to securely develop at the speed of AI. We are driven by a deep belief in our people, a commitment to excellence, and an unwavering dedication to delivery. We operate as a united group where our collective success is the sum of each individual's contributions. Our company culture is driven by the values of CODE: Committed, Obsessed, Deliberate & Effective. This mindset reflects our culture of creativity, collaboration, and pride in the work we do. Rooted in the open source community, Sonar’s solutions support over 35 programming languages, frameworks, and infrastructure technologies. Today, Sonar is used by 7M+ developers worldwide, including ServiceNow, Booking.com, Deutsche Bank, AstraZeneca, and Ford Motor Company. Sonar is headquartered in Geneva, Switzerland with additional offices in Austin, Texas; Bochum, Germany; London, Singapore, and Tokyo. The company is rapidly growing with over 800 employees! Join us in our mission to solve the trillion-dollar challenge of bad code!
Why Work With Us
We are a product-first company, with a people-first culture. Every employee has the opportunity to grow and learn. We promote from within, provide regular feedback and professional development opportunities, value the right to fail along with respect and kindness and work with team members to achieve their full potential.
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Sonar Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
At Sonar, we require employees to come into the office 3 days/week.
