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AdTech • Digital Media • Healthtech • Marketing Tech • Sales • Analytics • Pharmaceutical
The Director of Yield Management owns portfolio-level monetization strategy across direct and programmatic channels for DOOH and mobile products. Responsibilities include setting floors, rate cards, packaging, deal structures, auction rules, and forecasting models; running pricing experiments; building dashboards; managing SSP partnerships; coordinating ad server and OMS configurations; and partnering with Ad Operations, Sales, Data, Engineering, Product, and executives. The role also manages and develops one direct report.
Top Skills:
Ad ServersBi ToolsDeal IdsExcelGoogle Ad ManagerGoogle SheetsOmsPmpRtbSQLSsps
Agency • On-Demand • Professional Services • Sales • Software • Travel • Hospitality
Own Fora’s performance creative strategy for advisor acquisition, including audience-based concepts, testing frameworks, creative briefs, performance analysis, and iteration. Partner with growth marketing, creative, and data teams to develop channel-specific static, video, UGC, and AI-assisted assets. Build a compliant creator program, establish the creative strategy function, mentor creatives, and connect creative improvements to incremental ROAS, CPA, CAC, testing velocity, and conversion performance.
Top Skills:
Ai Creative ToolsCopy GenerationImage GenerationPerformance AnalyticsVideo Generation
Artificial Intelligence • Cloud • Information Technology • Machine Learning • Natural Language Processing • Software
Develop product launch narratives and messaging that connect with customers and prospects. Create demos, case studies, webinars, campaigns, web content, and customer stories. Partner cross-functionally with product, sales, and customer success to ensure consistent positioning. Conduct customer and prospect research, identify market trends, and use data-driven insights to strengthen product marketing strategy.
Top Skills:
AI
Artificial Intelligence • Machine Learning • Productivity • Software
First marketing hire responsible for creating customer-backed content and messaging for dealership AI communications product. Produce case studies, videos, blog posts, website and sales collateral, LinkedIn content, and reusable content libraries while partnering with sales, customer success, and agencies.
Healthtech
Own provider acquisition and community to recruit, retain, and activate licensed therapists. Run end-to-end campaigns (paid, email, referrals, conferences), produce provider-facing content, design community programs and events, and lead market launches to ensure supply coverage. Measure impact with qualified applications, cost per acquisition, retention, and referral metrics.
Top Skills:
HubspotMarketing Automation
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Digital Media • eCommerce • Marketing Tech • Social Media
Own end-to-end paid creator campaign execution and community programs for retail and brand clients: plan, cast, brief, contract, review content, measure attribution and revenue outcomes, negotiate creator deals, analyze performance, and scale always-on creator initiatives while collaborating with client account leads.
Top Skills:
AffiliateAttribution ToolsCreator Commerce TechnologyInstagramTiktokYoutube
Cloud • Fintech • Information Technology • Machine Learning • Software
Designs, builds, tests, schedules, deploys, and reports on global and regional CRM campaigns using Salesforce Marketing Cloud and in-product messaging tools. Creates personalized content with HTML, AMPscript, and SQL; manages segmentation, data troubleshooting, and end-to-end QA. Improves team efficiency by standardizing campaign builds, documenting processes, refining templates, sharing technical knowledge, and coordinating communication plans with regional and cross-functional marketing teams.
Top Skills:
AmpscriptCSSHTMLSalesforce Marketing CloudSQL
Aerospace • Artificial Intelligence • Hardware • Machine Learning • Software • Defense • Manufacturing
Lead True Anomaly's government affairs strategy across federal, state, and local levels. Build relationships with DoD, Space Force, intelligence community, and Capitol Hill; advocate for policy and funding; stand up state/local advocacy for manufacturing and incentives; recruit and lead a government affairs team; advise executive leadership; coordinate briefings and shape acquisition, export control, and budget strategy to protect and grow programs under constrained fiscal environments.
Healthtech • Information Technology • Security • Software • Cybersecurity
Lead and scale global customer marketing to drive retention, engagement, advocacy, and expansion. Build advocacy, storytelling, executive engagement, reference and review programs, align with Sales and Customer Success, measure impact on GRR/NRR and expansion, and manage a high-performing team using analytics and customer/marketing technologies.
Top Skills:
Adobe MarketoAi-Enabled ToolsGainsightSalesforce
Real Estate • Travel • Hospitality
Own marketing across LocalVR, Luxe, and boutique hotel brands, driving direct bookings, paid and organic acquisition, SEO, email/SMS, OTA visibility, local media partnerships, and event campaigns. Manage budgets, attribution, reporting, creative production, and channel expansion. This hands-on role requires using AI tools to build campaigns, assets, dashboards, and automations while collaborating with social and product teams.
Top Skills:
Adobe Creative CloudAirbnbCanvaChatgptClaudeClaude DesignFigmaGeminiGoogle AdsGoogle AnalyticsGoogle HotelsLocalos Marketing AppMetaMetasearchPosthogProgrammatic AdvertisingVrbo
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