Brand Manager - Zipp and Time

Posted 2 Days Ago
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Colorado Springs, CO
95K Annually
Expert/Leader
Fitness • Hardware • Mobile • Software • Sports • Transportation • eSports
SRAM is a manufacturer of innovative bicycle components that was founded in Chicago, Illinois, in September of 1987.
The Role
The Brand Manager is responsible for leading the brand promotion strategy and managing a high-performing team to align product messaging with the brand's mission and core values. This role involves collaborating with cross-functional teams, managing budgets, developing marketing strategies, and contributing to product development.
Summary Generated by Built In

Overview
Responsible for leading the development and execution of the overall brand promotion strategy in partnership with cross functional teams to increase the brand value for the customer.
Responsibilities

  • Lead a high performing team to execute on the brand vision globally
  • Accountable for product messaging and naming aligned with the mission, identity and core values
  • Collaborate closely with cross functional teams and external agencies to meet objectives
  • Manage brand promotional budget
  • Co-develop strategy for ambassador and athlete programs
  • Contribute to the Lean Product Development Process
  • Identify new marketing strategies and campaigns to promote the brand
  • May perform other duties as assigned


Qualifications

  • Bachelor's degree in Marketing, Business, or equivalent experience
  • 10 years of experience in Marketing or similar field
  • 3 years directly managing a team or related management experience
  • Demonstrated ability to build and execute global brand strategies
  • Exceptional communication skills - written, oral and live in front of an audience
  • Excellent organization and time management skills; able to balance and prioritize multiple projects simultaneously
  • Demonstrated ability to lead, motivate, and influence teams in a cross-functional, global workplace
  • Budget analysis and planning
  • Knowledge of global bike industry
  • Knowledge of print and digital marketing
  • E-commerce experience highly desired
  • Proficient with MS Office
  • Knowledge of Adobe Creative Suite applications
  • Ability to manage spending in line with corporate financial and strategic targets
  • Ability to link market research to data analysis to marketing campaign effectiveness
  • Ability to travel domestically and internationally up to 40%, including weekends
  • Ability to work weekends and be flexible with working hours
  • Ability to stand at events for long periods of time
  • Ability to ride a bike to accomplish objectives
  • Ability to lift up to a minimum of 50 lbs
  • This position will be based in either our Chicago, Indianapolis or Colorado Springs locations.
  • We know that SRAM's success is due to the hard work, passion, and commitment of our team members around the world. We offer a variety of supportive benefits to attract, develop, and engage team members while achieving SRAM's vision for the future. Please refer to our employee benefits Guide for further information.
  • The salary range is $95,000 USD + up to 45% based on skills and experience level. This position is eligible for an annual corporate bonus based on company and individual performance.


About SRAM
SRAM LLC is one of the world's largest suppliers of components to the bike industry. Established in Chicago in 1987, SRAM continues to promote cycling through its products, its advocacy, and its employees who are dedicated to improving the cycling experience. Today, SRAM employs more than 5,000+ employees, in 20+ locations, across 10+ countries. SRAM is proud to be an equal opportunity employer.

What the Team is Saying

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The Company
HQ: Chicago, IL
3,800 Employees
On-site Workplace
Year Founded: 1987

What We Do

Founded in Chicago in 1987 by Stan Day, SRAM, LLC has grown to be one of the world's largest bicycle component manufacturers. Today, we are led by CEO, Ken Lousberg, and Stan Day serves as Chairman of our Board. SRAM’s global footprint helps us bring cycling to every corner of the globe, including your local roads and trails.

We design and manufacture bicycle components, including shifters, derailleurs, brakes, chains, suspension, and power meters. Our components are used by bicycle manufacturers, distributors, and bicycle retailers.

Read the full history of SRAM: https://www.sram.com/en/company/about/history

Why Work With Us

SRAM’s success is due to the hard work, passion, and commitment of our team members around the world. A respectful workplace where we strive for a diverse and inclusive environment and all people feel welcome. We offer benefit programs that encourage well-being and support in all aspects of team members’ lives.

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We have a hybrid model with our employees typically working 4 days per week in an office.

Typical time on-site: None
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