Position Summary, Responsibilities and Expectations:
• Design, develop, and maintain Corsair's Marketing Technology ecosystem, enabling personalized customer experiences across web, email, mobile, and digital channels.
• Implement and support Customer Data Platforms (CDPs) such as Segment, mParticle, Twilio Engage, or similar solutions to unify customer data and power real-time personalization.
• Design and implement end-to-end customer data flows across GA4, CRM, Braze, SEO platforms, eCommerce systems, and data warehouses.
• Develop APIs, integrations, and event-driven services connecting marketing platforms, customer data, analytics, and business applications.
• Design and maintain customer event tracking, data schemas, event taxonomies, consent management, and identity resolution across web and mobile applications.
• Build and optimize Google Analytics 4 (GA4), Google Tag Manager, server-side tagging, attribution models, and custom event implementations aligned with business KPIs.
• Develop and support marketing automation solutions using Braze, CRM platforms, and customer journey orchestration tools to enable advanced segmentation, lifecycle campaigns, A/B testing, and multi-channel engagement.
• Integrate SEO technologies, search analytics, and web performance tools to improve organic search visibility and website performance.
• Collaborate with Data Engineering to ensure scalable, governed, and compliant customer data pipelines supporting marketing analytics and personalization.
• Develop software components, APIs, automation, and reusable services that extend and integrate the MarTech ecosystem.
• Evaluate emerging MarTech platforms, AI technologies, and customer engagement tools to continuously modernize the marketing technology stack.
• Troubleshoot platform issues, optimize performance, and ensure high availability, scalability, and security of MarTech applications.
Essential Skills and Experience:
• Bachelor's degree in Computer Science, Information Systems, Software Engineering, or equivalent experience.
• 7-10+ years of experience in Marketing Technology, Digital Engineering, or Software Engineering supporting digital marketing platforms.
• Hands-on experience implementing Customer Data Platforms such as Segment, mParticle, Twilio Engage, or similar.
• Strong experience with Google Analytics 4 (GA4), Google Tag Manager, server-side tagging, and digital analytics implementation.
• Experience implementing marketing automation platforms such as Braze, Iterable, Salesforce Marketing Cloud, Adobe Journey Optimizer, or similar.
• Experience integrating CRM, CDP, analytics, personalization, and customer engagement platforms using APIs and event-driven architectures.
• Strong programming experience with JavaScript/TypeScript, Python, Java, C#, or similar languages.
• Experience building REST APIs, webhooks, microservices, and cloud-native integrations.
• Solid understanding of customer identity, event collection, attribution, consent management, and privacy regulations (GDPR, CCPA).
• Experience with SQL, cloud platforms (AWS preferred), CI/CD, Git, and Agile software development.
• Experience with Shopify or other enterprise eCommerce platforms.
• Experience with Salesforce CRM or Microsoft Dynamics.
• Experience with Snowflake, BigQuery, Redshift, or other modern data warehouse technologies.
• Experience with Reverse ETL platforms.
• Knowledge of SEO technologies including SEMrush, Screaming Frog, Google Search Console, and Core Web Vitals.
• Experience with personalization, recommendation engines, experimentation, and A/B testing platforms.
• Fluent English, both in written and speaking.
Skills Required
- Bachelor's degree in Computer Science, Information Systems, Software Engineering, or equivalent experience
- 7-10+ years experience in Marketing Technology, Digital Engineering, or Software Engineering supporting digital marketing platforms
- Hands-on experience implementing Customer Data Platforms such as Segment, mParticle, or Twilio Engage
- Strong experience with Google Analytics 4 (GA4) and Google Tag Manager, including server-side tagging
- Experience implementing marketing automation platforms such as Braze, Iterable, Salesforce Marketing Cloud, or Adobe Journey Optimizer
- Experience integrating CRM, CDP, analytics, personalization, and customer engagement platforms using APIs and event-driven architectures
- Proficiency with JavaScript or TypeScript
- Proficiency with Python, Java, or C# (backend/service languages)
- Experience building REST APIs, webhooks, microservices, and cloud-native integrations
- Solid understanding of customer identity, event collection, attribution, consent management, and privacy regulations (GDPR, CCPA)
- Experience with SQL and modern data warehouses (Snowflake, BigQuery, Redshift)
- Experience with cloud platforms (AWS preferred) and CI/CD practices
- Experience with Shopify or other enterprise eCommerce platforms
- Experience with Salesforce CRM or Microsoft Dynamics
- Experience with Reverse ETL platforms
- Knowledge of SEO technologies including SEMrush, Screaming Frog, Google Search Console, and Core Web Vitals
- Experience with personalization, recommendation engines, experimentation, and A/B testing platforms
- Fluent English, both written and spoken
What We Do
Founded in 1994, CORSAIR has grown from pioneering the high-performance DRAM market into one of the world’s leading providers of high-performance PC peripherals and components. CORSAIR offers a complete range of products to equip gamers, enthusiasts and e-sports athletes.
Why Work With Us
What does it mean to be part of the Corsair Team? It means being part of a winning culture that stems from the products we develop, the customers we build them for and most of all our employees who make it all happen.
Gallery
