Social & Brand Experience Specialist

Posted Yesterday
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Ménaka, Gao, MLI
In-Office
Senior level
Digital Media • News + Entertainment
The Role
Lead social and branded content strategy and execution to build Maxis' brand, manage end-to-end campaign production, social community management, influencer outreach, agency relationships, budget and post-campaign reporting to drive mid-funnel demand.
Summary Generated by Built In

Are you ready to get ahead in your career?

  • We want to empower you to turn your ambitions into achievements.
  • We thrive in inclusiveness, diversity and embrace close collaborations for you to create impact for yourself and others.
  • Together, we aim to bring the best of technology to help people, businesses and the nation to be ahead in a changing world.
  • To realise our vision to become Malaysia’s leading converged solutions company, we are looking for a new talent to innovate and grow with us in a culture that values commitment, performance and possibilities.

Why does this job exist and why is it critical?​

What are you accountable for?

  • Build social brand narrative and bring brand positioning of ‘Tomorrow Begins Today’ to life

  • Deliver social and branded content at speed, low costs, authenticity and agility.

  • Build Maxis brand on social - address any negative social comments and build a responsive, authentic and helpful persona on social.

  • Drive demand generation through mid-funnel content creation engine, creating interest and demand for Maxis products and services.

  • Responsible for end-to-end content creation from conceptualisation to final posting.

  • Social campaign planning, setup, implementation and post-campaign reporting in collaboration with product/brand owners

  • Post-campaign reporting and feedback to product/brand owners

  • Participate in campaign ideation and provide digital and social media best practices, including influencer outreach and content creation.

  • Managing agency and partner relationships + work alongside them for overall planning of social media marketing.

  • Budget planning and social spend management.

What do you need to have for this role?

  • Marketing, IT, business, engineering or any equivalent degree

  • 8+ years of experience in social media marketing, content creation and social media and community management

  • Deep understanding of social media and digital marketing

  • Familiar with executing best practices in adjacent digital functions including ecommerce, acquisition marketing, social & base marketing

  • Demonstrated experience and success in digital and social media marketing - digital media planning & analytics are a plus

  • Personal traits: Positive, Passionate, Collaborative, A self-starter, Ability to perform under pressure in a challenging environment and a consummate team player

What’s next?

  • Once you’ve applied online, our team will carefully review your application. Due to a high volume of applications, we appreciate your patience to allow for a fair and timely review process.
  • Should you be shortlisted for the role, we will send you an invitation via email for a digital interview. You can also check on your application status by logging into your candidate account.

Maxis values diverse voices & people. We hire and reward our employees based on capability & performance — regardless of ethnicity, gender, age, education, religion, nationality or physical ability.

Skills Required

  • Bachelor's degree in Marketing, IT, Business, Engineering or equivalent
  • 8+ years experience in social media marketing, content creation, and community management
  • Deep understanding of social media and digital marketing
  • Familiarity with ecommerce, acquisition marketing, social and base marketing best practices
  • Demonstrated success in digital and social media marketing
  • Digital media planning and analytics
  • Personal traits: positive, passionate, collaborative, self-starter, performs under pressure, team player
Am I A Good Fit?
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The Company
0 Employees

What We Do

Maxine is an award-winning nonfiction film and television studio founded by Mary Robertson, dedicated to creating journalist-and-filmmaker-driven nonfiction work.

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