SEO Specialist

Posted 3 Hours Ago
Be an Early Applicant
8 Locations
In-Office or Remote
Mid level
Gaming • Information Technology • Software
The Role
Support and execute technical, on-page, and off-page SEO for iGaming sites: build and optimize WordPress sites, run backlink campaigns, conduct competitor research and audits, implement hreflang/canonical/redirection strategies, monitor SERPs and brand protection, and collaborate with content and development teams to improve SEO performance.
Summary Generated by Built In
Join Our Team as a SEO Specialist in the thriving iGaming Industry! 🚀

This is available to work remotely from the following locations only: Albania, Armenia, Georgia, Kosovo, Moldova, Montenegro, North Macedonia, Serbia and Ukraine.

🧩Who we are

Ludicrum is redefining iGaming, blending creativity with technology to deliver world-class gaming experiences. From marketing and product development to customer support and financial reporting, our teams are changing the game. Our vision is to create ultra-intuitive and engaging platforms to fuel growth through strategic partnerships and market expansion.

Our success is driven by core values deeply embedded in our culture. We believe in transparency, always being clear, open, and honest. We are goal-focused, relentlessly pursuing our targets. Adaptability is key - we embrace change and use it to excel. Kaizen guides us, as we continuously improve, test, and refine. 

With a dynamic and collaborative culture and fast career growth, our 250+ global team thrives!


🥜 In a nutshell

The SEO Specialist plays a crucial role in supporting various technical, on-page, and off-page SEO activities. This position assists with the Department's ongoing tasks, and planned projects to expand SEO activities in domains such as strengthening current SEO gains, setting new sites and increasing overall workloads in all domains.

They also play a key role in facilitating greater collaboration and integration to optimize social media content strategies for improved SEO results. By leveraging their expertise in SEO best practices and strategic content management, the SEO Specialist significantly contributes to the company’s online visibility and digital growth.

🎯 The responsibilities & the impact YOU will have:
  • Develop and execute SEO strategies focused on both brand protection and acquisition of high volume generic keywords in the iGaming niche.

  • Monitor and defend brand presence on SERPs, including identifying and countering competitor bidding, ranking, and content strategies.

  • Perform in-depth competitor strategy research tailored to SEA markets and user intent within iGaming.

  • Build and optimize WordPress-based websites, including on-page SEO, site structure, and technical performance improvements.

  • Plan and execute backlink acquisition campaigns specific to the iGaming niche (outreach, partnerships, PBN awareness, Web 2.0 links, etc.).

  • Conduct competitor analysis to identify gaps, opportunities, and tactical advantages.

  • Continuous on-page and technical audit and optimisation of website assets.

  • Implement and maintain standard SEO best practices: technical audits, internal linking, content optimisation, and tracking.

  • Collaborate with content and development teams to improve technical aspects.

⚡ All you need is…
  • 2–5 years of SEO experience in iGaming (operator or affiliate side)

  • Proven experience working in SEA markets is highly desired.

  • Strong understanding of SERP dynamics in competitive niches and brand protection strategies.

  • Hands-on experience with WordPress (site setup, optimization, plugins, performance).

  • Demonstrated experience in backlink building within iGaming and brand protection.

  • Solid knowledge of on-page, off-page, and technical SEO.

  • Hreflang and canonical use in multi language websites.

  • Redirection and canonical use from multiple sites to quickly improve SERP performance.

  • Familiarity with SEO tools such as Ahrefs, SEMrush, Google Search Console, and Google Analytics.

  • Analytical mindset with the ability to translate data into actionable insights.

  • Technical knowledge of working with hostings, cpanel, etc.

       Nice to have
  • Experience with multilingual SEO and geo-targeting.

  • Basic HTML/CSS knowledge or ability to work closely with developers.

  • Experience with tracking tools and user behavior analysis (e.g., GA4, heatmaps).


🌟  Why You’ll love working here:

  • Flexible and Remote Working: Work from anywhere, supporting your work-life balance.

  • Equipment provided: We’ll set you up with a laptop, headphones, and mouse so you’re ready to work comfortably.

  • Career Growth: We’re committed to your development, offering training and advancement opportunities.

  • Performance Recognition: Earn raises and career progression opportunities based on a quarterly performance review and a constructive feedback cycle.

  • Health and Fitness Benefits: Receive fitness reimbursements from day one, and after one year of employment, gain access to a health budget to support your well-being.

  • Self Development Budget: Invest in your growth through online courses and professional learning opportunities.

  • Extra Paid Annual Leave: Enjoy 22 days of vacation, with an additional day added for each year of employment, up to a maximum of 26 days.

  • Special Birthday Perk: Take your birthday off after a year of employment to celebrate!

We are not just offering a job; we offer the chance to be part of something bigger. Apply today! Submit your resume in English and join us in creating unforgettable experiences. We can’t wait to hear from you!

Skills Required

  • 2-5 years of SEO experience in iGaming (operator or affiliate side)
  • Proven experience working in SEA markets
  • Strong understanding of SERP dynamics and brand protection strategies
  • Hands-on experience with WordPress (site setup, optimization, plugins, performance)
  • Demonstrated experience in backlink building within iGaming and brand protection
  • Solid knowledge of on-page, off-page, and technical SEO
  • Hreflang and canonical use in multi language websites
  • Redirection and canonical use from multiple sites to quickly improve SERP performance
  • Familiarity with SEO tools such as Ahrefs, SEMrush, Google Search Console, and Google Analytics
  • Analytical mindset with ability to translate data into actionable insights
  • Technical knowledge of working with hostings, cpanel, etc.
  • Experience with multilingual SEO and geo-targeting
  • Basic HTML/CSS knowledge or ability to work closely with developers
  • Experience with tracking tools and user behavior analysis (e.g., GA4, heatmaps)
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The Company
HQ: Zagreb
300 Employees
Year Founded: 2023

What We Do

Ludicrum Tech specializes in top-tier iGaming solutions, blending creativity and technology to deliver world-class gaming experiences.

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