Senior Specialist, Marketing and Traffic Execution

Posted 3 Hours Ago
Be an Early Applicant
Philadelphia, PA, USA
Hybrid
Senior level
Digital Media • Information Technology • News + Entertainment
Come to Comcast and bring connection to life.
The Role
Coordinates integrated marketing campaign execution by tracking creative assets, timelines, media placement deadlines, and deliverables across broadcast, radio, sponsorship, print, out-of-home, and promotional channels. Partners with internal teams and agencies, maintains campaign repositories, supports media trafficking and distribution, and manages multiple priorities while ensuring accuracy, quality, and timely delivery.
Summary Generated by Built In
Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.
Job Summary
Open Work Locations: PA - Philadelphia, 1800 Arch St GA - Atlanta, 2605 Circle 75 Pkwy SE NH - Manchester, 676 Island Pond Rd Summary The Senior Specialist, Marketing and Traffic Execution, plays a key role in bringing integrated marketing campaigns to life. This position partners with cross-functional teams to coordinate creative assets, execute media trafficking plans, and ensure marketing campaigns are delivered accurately and on schedule. The ideal candidate is highly organized, detail-oriented, and energized by managing complex projects that support large-scale, consumer-facing marketing initiatives.
Job Description
Core Responsibilities
  • Coordinate the execution of integrated marketing campaigns by managing creative assets and supporting alignment with media and marketing plans.
  • Track campaign timelines, creative deliverables, and media placement deadlines to ensure work is completed accurately and on schedule.
  • Support trafficking and distribution of creative assets across broadcast, radio, sponsorship, endorsement, print, OOH (out-of-home) advertising, and promotional channels.
  • Maintain organized creative repositories and ensure campaign materials are accessible, accurate, and up to date.
  • Partner with internal teams and external agencies to coordinate campaign requirements, creative requests, and execution activities.
  • Manage multiple concurrent priorities while maintaining strong attention to detail, follow-through, and quality assurance.
  • Participate in status discussions as needed to support alignment across campaign objectives, timelines, and deliverables.

Additional Requirements
  • Consistent exercise of independent judgment and discretion in matters of significance.
  • Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
  • Other duties and responsibilities as assigned.

Preferred Qualifications
  • Experience supporting marketing campaign execution, marketing operations, project coordination, or related marketing functions.
  • Strong organizational skills with the ability to manage multiple projects, priorities, and deadlines simultaneously.
  • Exceptional attention to detail and a strong commitment to accuracy, quality, and follow-through.
  • Experience coordinating creative assets, marketing materials, media deliverables, or campaign documentation.
  • Ability to build productive partnerships and collaborate effectively across cross-functional teams.
  • Experience with marketing workflow, project management, or media trafficking platforms is a plus.

Education and Experience
  • Bachelor's Degree or Equivalent
  • Field of Study: Communications, Public Relations, Marketing, or a related field
  • Experience: Generally, requires 5-7 years of related experience

Why Join Our Team
This is an opportunity to contribute to highly visible marketing initiatives that reach customers; at scale. You will collaborate with a broad network of teams across marketing, media, creative, and campaign execution while helping bring impactful campaigns to market. If you enjoy detailed execution, project coordination, and working in a collaborative environment, this role offers the opportunity to make a meaningful impact while developing expertise across a wide range of marketing functions.
Employees at all levels are expected to:
  • Understand our Operating Principles; make them the guidelines for how you do your job.
  • Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
  • Know your stuff, be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
  • Win as a team make big things happen by working together and being open to new ideas.
  • Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
  • Drive results and growth.
  • Support a culture of inclusion in how you work and lead.
  • Do what's right for each other, our customers, investors and our communities.

Compliance: Comcast is an EEO/AA/Drug Free Workplace.
Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
Skills:
Organizational Savvy; Asset Tracking; Quality Assurance (QA); Marketing Strategies; Marketing; Detail-Oriented; Marketing Project Management
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.
Education
Bachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Relevant Work Experience
5-7 Years

Skills Required

  • Bachelor's degree or equivalent in Communications, Public Relations, Marketing, or a related field
  • 5-7 years of related experience
  • Ability to exercise independent judgment and discretion in significant matters
  • Regular, consistent, and punctual attendance
  • Ability to work nights, weekends, and variable schedules as necessary
  • Experience supporting marketing campaign execution, marketing operations, project coordination, or related marketing functions
  • Strong organizational skills managing multiple projects, priorities, and deadlines
  • Exceptional attention to detail and commitment to accuracy, quality, and follow-through
  • Experience coordinating creative assets, marketing materials, media deliverables, or campaign documentation
  • Ability to build productive partnerships and collaborate across cross-functional teams
  • Experience with marketing workflow, project management, or media trafficking platforms

What the Team is Saying

Justin
Ying
Margi
James
Jackie-Jane

Comcast Compensation & Benefits Highlights

  • Healthcare Strength Company-sponsored medical, dental, and vision plans with 24/7 virtual care and mental-health resources (therapy/coaching and Calm app) are prominently offered. Feedback suggests these pillars are a standout component of the package.
  • Retirement Support A 401(k) with company match, financial coaching, and tuition reimbursement are consistently highlighted in official materials, and many roles note access to an Employee Stock Purchase Plan. These programs are positioned as meaningful parts of total rewards.
  • Parental & Family Support Paid parental leave for primary and non‑primary caregivers, fertility and family‑forming coverage, adoption/surrogacy reimbursements, and backup child/elder care are called out. Feedback suggests this breadth is a notable strength for caregivers.

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The Company
HQ: Philadelphia, PA
115,000 Employees
Year Founded: 1963

What We Do

Welcome to Comcast. From the connectivity and platforms we provide to the content and experiences we create, we bring people together, globally. Our people think the world of our work, and that’s why our work is the best in the world.

Why Work With Us

We believe you can achieve extraordinary things when you feel connected - to the work you do and who you do it with. From the platforms we provide to millions of people, to the content and experiences we create - we bring our customers, viewers and teammates closer together across the globe.

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Employees engage in a combination of remote and on-site work.

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