About Rethink First
Rethink First is a leading behavioral health technology company working to make mental wellness, education, and support accessible and scalable. Through our suite of cloud-based platforms—including RethinkEd, RethinkCare, and RethinkBH—we serve educators, employers, and providers with tools that deliver measurable, inclusive outcomes.
We're on a mission to make behavioral health more effective, equitable, and human—and we’re looking for a creative visionary to help lead that charge.
Job Overview
Rethink Behavioral Health (RethinkBH) is seeking a strategic and collaborative Senior Manager, Sales Enablement to drive commercial effectiveness across Sales, Customer Success, and Partner channels. This role is responsible for building and executing scalable enablement programs that align product, process, and people to accelerate revenue growth and customer value delivery.
The ideal candidate is both strategic and hands-on — with proven experience implementing enablement tools, leading training initiatives, and developing playbooks that support a complex B2B and B2B2B healthcare ecosystem. Experience with partner or channel enablement (e.g., payer, health system, or network distribution partners) is essential.Key Responsibilities
Enablement Strategy & Execution
- Develop a unified enablement strategy supporting both direct sales and channel-driven growth models.
- Build a structured onboarding and continuous learning framework for Sales, Implementation, and CS teams.
- Collaborate with RevOps and Marketing to ensure consistent KPIs and reporting across enablement initiatives.
- Lead evaluation and deployment of enablement technologies (e.g., Highspot, Seismic, Showpad, or equivalent).
- Maintain enablement repositories, sales playbooks, and value storytelling materials.
- Create dashboards and insights to measure training impact and sales productivity.
- Deliver training on RethinkBH solutions, value drivers, and competitive positioning.
- Partner with Product and Marketing to ensure readiness for new releases, integrations, and service models.
- Build competency frameworks and certification pathways to ensure consistent performance across teams.
- Design enablement programs tailored for distribution and payer partners, including onboarding, co-marketing, and joint pipeline management.
- Develop co-branded content and engagement toolkits for partner-facing teams.
- Establish readiness scorecards and feedback mechanisms to continuously improve partner activation.
- Work closely with Product, Marketing, Customer Success, and RevOps to drive consistent value messaging and GTM execution.
- Support Sales leadership in forecasting accuracy, training priorities, and enablement planning.
- 7–10 years of experience in Sales Enablement, GTM, or Channel Enablement roles within SaaS, healthcare technology, or payer/provider ecosystems.
- Proven experience implementing or scaling enablement platforms (e.g., Highspot, Gong, Gainsight).
- Background in healthcare or behavioral health sales preferred.
- Strong stakeholder management and facilitation skills.
- Analytical mindset with the ability to measure and communicate enablement impact.
- Decrease in ramp time and time-to-first-sale.
- Improved conversion and renewal rates tied to training completion.
- Enablement adoption and partner readiness metrics.
- Increased quota attainment and revenue productivity across Sales and CS.
- Documented impact of enablement initiatives on pipeline velocity and deal size.
Benefits:
- Generous health, dental, & vision benefits package
- Flexible paid time off
- 11 paid company holidays
- 401k + matching
- Parental leave
- Access to our award-winning RethinkCare platform supporting neurodiversity in the workplace through parental success, professional resilience, and personal wellbeing.
Location: Remote opportunities are available to candidates who reside in the following states: AL, AZ, CT, FL, GA, HI, IL, IN, KY, LA, MD, MA, MI, MN, MO, NC, NE, NH, NJ, NV, OH, OR, PA, RI, TN, TX, VA, WA, WI
Our commitment to an inclusive workplace
RethinkFirst is an equal opportunity employer and is committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because that is what drives curiosity, innovation, and the success of our business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected category under applicable federal, state, and local laws. Accommodations are available for applicants with disabilities.
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Top Skills
What We Do
Rethink aims to provide families, educators and behavior healthcare providers affordable, best practice treatment solutions for children with special needs. Rethink is unique in our foot-print offering clinical support, best-practice tools, and research-based content via technology to all market segments, reaching more children with special needs than any other solution.
Our platform supports curriculum planning, professional development, parent training, and tracking of student progress. Through video and online tools, we bring to life best practice teaching, treatment, and intervention strategies that help educators, parents, and clinicians personalize instruction for every child.
The Rethink program is currently being used by employers, the US Department of Defense, Managed Care, Medicaid, federal, state and social service agencies, public school districts, and families nation- and worldwide.
Why Work With Us
Together, we’re a team of passionate, talented and motivated people working every day to help others live healthier, happier and more productive lives.
Individually, we’re an incredibly diverse group of people who respect each other, celebrate our differences and unique talents and enjoy meeting new friends and colleagues along the way.
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RethinkFirst Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
RethinkFirst offers employees the opportunity to work remotely from the comfort of their home with occasional visits to the office in our beautiful Chelsea-based NYC office. Some roles have specific requirements around travel and in-office needs.
