About Rethink First
Rethink First is a leading behavioral health technology company working to make mental wellness, education, and support accessible and scalable. Through our suite of cloud-based platforms—including RethinkEd, RethinkCare, and RethinkBH—we serve educators, employers, and providers with tools that deliver measurable, inclusive outcomes.
We're on a mission to make behavioral health more effective, equitable, and human—and we’re looking for a creative visionary to help lead that charge.
Job Overview
RethinkCare is seeking a dynamic and strategic Senior Manager, Sales Enablement to empower our Sales, Customer Success, and Partner teams with the tools, training, and insights needed to drive growth. This role bridges strategy and execution — ensuring our go-to-market teams are equipped with consistent messaging, scalable playbooks, and modern enablement systems to accelerate revenue and customer value.
The ideal candidate is both a builder and an operator — someone who thrives in early-stage or high-growth environments, has implemented sales enablement technology from the ground up, and knows how to translate data and feedback into actionable programs. Experience with partner/distribution enablement (e.g., benefit consultants, brokers, and channel partners) and cross-functional collaboration with Marketing, Product, and RevOps is key.Key Responsibilities
Enablement Strategy & Execution
- Build and execute the sales enablement strategy aligned with GTM and revenue goals for employer and distribution partner segments.
- Develop scalable enablement programs covering onboarding, product education, market positioning, and continuous learning.
- Partner with RevOps and Marketing to align enablement content and measurement frameworks across systems.
- Lead implementation and optimization of sales enablement technologies (e.g., Highspot, Showpad, Seismic, or equivalent).
- Manage governance of collateral, pitch decks, and playbooks within enablement platforms.
- Build analytics dashboards to track enablement impact (ramp time, adoption, win rates, content usage).
- Deliver product, messaging, and objection-handling training across internal Sales and Customer Success teams.
- Collaborate with Product Marketing to ensure field readiness for product launches and feature releases.
- Establish certification programs for sellers and partners to reinforce core competencies.
- Design and execute partner enablement programs for distribution partners, brokers, and benefit consultants.
- Build co-branded toolkits, sales playbooks, and campaign assets to drive partner activation and consistency.
- Develop partner onboarding, communication cadences, and readiness metrics.
- Work closely with Product, Marketing, RevOps, and Customer Success to ensure alignment on messaging, positioning, and pipeline acceleration initiatives.
- Support leadership with performance insights, playbook updates, and quarterly enablement plans.
- 7–10 years of experience in Sales Enablement, GTM Operations, or Partner Enablement in SaaS, digital health, or employer benefits markets.
- Experience launching or managing enablement tools and CRM systems (Salesforce, Highspot, Gong, Gainsight, etc.).
- Demonstrated success developing and scaling partner enablement programs.
- Strong facilitation and communication skills; able to translate technical solutions into clear value propositions.
- Highly organized, proactive, and comfortable operating in a fast-paced, evolving environment.
- Reduction in new-hire ramp time.
- Increased enablement content utilization and tool adoption.
- Improved partner engagement and certification rates.
- Higher win and renewal rates driven by sales readiness.
- Demonstrated revenue lift from enablement-led initiatives.
Benefits:
- Generous health, dental, & vision benefits package
- Flexible paid time off
- 11 paid company holidays
- 401k + matching
- Parental leave
- Access to our award-winning RethinkCare platform supporting neurodiversity in the workplace through parental success, professional resilience, and personal wellbeing.
Location: Remote opportunities are available to candidates who reside in the following states: AL, AZ, CT, FL, GA, HI, IL, IN, KY, LA, MD, MA, MI, MN, MO, NC, NE, NH, NJ, NV, OH, OR, PA, RI, TN, TX, VA, WA, WI
Our commitment to an inclusive workplace
RethinkFirst is an equal opportunity employer and is committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because that is what drives curiosity, innovation, and the success of our business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected category under applicable federal, state, and local laws. Accommodations are available for applicants with disabilities.
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What We Do
Rethink aims to provide families, educators and behavior healthcare providers affordable, best practice treatment solutions for children with special needs. Rethink is unique in our foot-print offering clinical support, best-practice tools, and research-based content via technology to all market segments, reaching more children with special needs than any other solution.
Our platform supports curriculum planning, professional development, parent training, and tracking of student progress. Through video and online tools, we bring to life best practice teaching, treatment, and intervention strategies that help educators, parents, and clinicians personalize instruction for every child.
The Rethink program is currently being used by employers, the US Department of Defense, Managed Care, Medicaid, federal, state and social service agencies, public school districts, and families nation- and worldwide.
Why Work With Us
Together, we’re a team of passionate, talented and motivated people working every day to help others live healthier, happier and more productive lives.
Individually, we’re an incredibly diverse group of people who respect each other, celebrate our differences and unique talents and enjoy meeting new friends and colleagues along the way.
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RethinkFirst Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
RethinkFirst offers employees the opportunity to work remotely from the comfort of their home with occasional visits to the office in our beautiful Chelsea-based NYC office. Some roles have specific requirements around travel and in-office needs.
