Senior Digital Marketing Specialist

Preferred candidate will be based in the Tampa, FL area on a hybrid basis with the ability to travel up to 20%. Candidates must be fully fluent in both English and Spanish.

Open to qualified candidates located near one of our other offices within the Eastern or Central Time Zones as well.

TeamMate, a business unit of Wolters Kluwer, is seeking an experienced Senior Digital Marketing Specialist to join our dynamic team in the Americas geographic market. This role is responsible for the development, planning, and execution of digital marketing campaigns that support our strategic objectives across the Americas region.

We are looking for a proactive and detail-oriented marketer with a strong background in event management and digital marketing. The ideal candidate will work individually or with a team on various marketing activities to continuously improve campaign performance and marketing KPIs across various channels. This is an exciting opportunity to work in a global, fast-paced environment.

Key responsibilities:
• Plan, coordinate and execute campaigns, webinars and in-person events across the Americas region, ensuring strong participation, lead generation, and ROI
• Manage all event logistics including venue coordination, supplier liaison, speaker management, and on-site support
• Collaborate with internal teams—including remote colleagues across sales, product, and global marketing—to develop and publish event collateral (e.g., brochures, signage, giveaways)
• Tailor messaging and content to suit local markets and partner networks, ensuring relevance and resonance across diverse audiences
• Support the execution of digital marketing campaigns, including email marketing and social media content creation, scheduling, and reporting
• Track and report on campaign performance, including lead generation and engagement metrics
• Assist with the creation and maintenance of marketing assets such as case studies, product videos, and sales enablement materials
• Maintain accurate records, manage correspondence, and support general marketing operations
Skills:
• Degree in Marketing, Communications, or a related field
• 5+ years of experience in a marketing role with a focus on digital marketing and event management
• Strong project management skills and ability to manage multiple priorities in a fast-paced environment
• Proven ability to work effectively in cross-functional and remote team environments
• Experience with marketing automation and CRM platforms (Eloqua and Salesforce preferred).
• Familiarity with tools like ON24, Monday.com, Cvent, ZoomInfo is a plus
• Solid understanding of email marketing best practices and social media platforms
• Basic design and video editing skills (Adobe InDesign, Illustrator, Premiere Rush, Premiere Pro) are a plus
• Experience in the software or technology sector is advantageous
• Excellent verbal and written communication skills and presentation skills
• High attention to detail, self-motivated, and customer-focused
• Verbal and written fluency in English and Spanish are required, with Portuguese a plus

• Ability to travel up to 20% required

To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.

Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.

Compensation:

Compensation range listed is based on primary location of the position.  Actual base salary offer is influenced by a wide array of factors including but not limited to skills, experience and actual hiring location. Your recruiter can share more information about the specific offer for the job location during the hiring process. 

Wolters Kluwer offers a wide variety of competitive benefits and programs to help meet your needs and balance your work and personal life, including but not limited to: Medical, Dental, & Vision Plans, 401(k), FSA/HSA, Commuter Benefits, Tuition Assistance Plan, Vacation and Sick Time, and Paid Parental Leave. Full details of our benefits are available upon request.