Senior Content Writer (eGaming)

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Balzan, MLT
In-Office
Digital Media • Events • Information Technology • Software
The Role

Senior Content Writer

Location: Any office - Malta, Cyprus, Serbia, Manila, India, Brazil (with traveling)
Company: SiGMA World, iGaming Academy

We are seeking an experienced Content Writer to join the Events Content team. As a Senior Content 
Writer, you will play a pivotal role in creating compelling, engaging, and high-quality content across 
various platforms and in line with the company’s main brands.

Your exceptional writing skills, 
creativity, and strategic thinking will be essential in crafting content that aligns with our brand voice, 
engages our target audience, and drives measurable results.

Responsibilities

  • Develop and execute content strategies that align with our brand identity, target audience, and 
    marketing goals.
  • Create captivating and well-researched content for a variety of channels, including our main 
    websites and publications.
  • Collaborate with other departments, including marketing, design, video, events, and sales.
  • Conduct thorough research on industry trends, target audience preferences, and competitor 
    analysis to inform content development and keep our content ahead of the curve.
  • Craft compelling headlines, taglines, and attention-grabbing copy to engage readers and drive 
    conversions.
  • Edit and proofread content to ensure accuracy, clarity, and adherence to established 
    standards.
  • Mentor and provide guidance to junior content writers, offering constructive feedback and 
    fostering their professional growth.
  • Build a strong network of KOLs to establish quality thought leadership content.

Qualifications

  • Bachelor's degree in English, Journalism, Communications, or a related field preferable but not 
    essential.
  • Background in the iGaming industry.
  • Proven work experience in this field, with a strong portfolio showcasing exceptional writing 
    skills and diverse content samples.
  • Expertise in crafting engaging and persuasive content for different audiences and platforms.
  • Proficiency in SEO principles and keyword research to optimise content for search engines.
  • Excellent research skills and the ability to quickly grasp complex topics, transforming them into 
    clear and concise content.
  • Exceptional attention to detail, grammar, and editing skills.
  • Strong project management skills, with the ability to prioritise tasks and meet deadlines.
  • Self-motivated and able to work independently, while also thriving in a collaborative team 
    environment.
  • Knowledge of editing tools such as Photoshop a plus.

What We Offer

  • Free access to courses through the iGaming Academy + reimbursement for relevant courses after probation
  • Travel for up to 6 weeks per year from any of SiGMA’s offices worldwide (Malta, Cyprus, Serbia, Brazil, Manila, India). T&Cs apply
  • Interest free car loan T&Cs apply
  • Daily snacks, weekly fruit, a birthday cake, and a vibrant new office environment
  • More benefits that will be introduced during the recruitment process

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The Company
HQ: Rome, Latium
349 Employees
Year Founded: 2011

What We Do

𝐓𝐡𝐞 𝐍𝐞𝐱𝐭 𝐃𝐞𝐬𝐭𝐢𝐧𝐚𝐭𝐢𝐨𝐧𝐬 ROME, ITALY | 03-06 NOVEMBER https://sigma.world/europe/ COLOMBO, SRI LANKA | 30-02 DECEMBER https://sigma.world/south-asia/ 𝐖𝐡𝐞𝐫𝐞 𝐢𝐬 𝐒𝐢𝐆𝐌𝐀 𝐡𝐞𝐚𝐝𝐢𝐧𝐠 𝐢𝐧 𝟐𝟎𝟐𝟔? The SiGMA World Tour 2026 is heading to Dubai, Valletta, São Paulo, Manila, Cape Town, Mexico City, Rome and Bangkok. 𝐖𝐡𝐨 𝐚𝐫𝐞 𝐰𝐞 𝐛𝐫𝐢𝐧𝐠𝐢𝐧𝐠? The SiGMA World Tour in each city will also feature SiGMA AIBC, maxing out on business opportunities. Let’s talk business! We know ‘who’s who’ and we just have what it takes to get you there. 🌍 𝑱𝒐𝒊𝒏 𝒖𝒔 𝒂𝒓𝒐𝒖𝒏𝒅 𝒕𝒉𝒆 𝒘𝒐𝒓𝒍𝒅 ➡ https://linktr.ee/sigmaworld

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