Senior B2B Communications Manager

Posted Yesterday
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Denver, CO, USA
Hybrid
130K-150K Annually
Senior level
AdTech • Big Data • Marketing Tech • Analytics • Big Data Analytics • Consumer Packaged Goods (CPG)
Make Every Purchase Rewarding
The Role
Leads B2B communications for Ibotta’s Performance Network, including product launches, release messaging, thought leadership, bylines, executive communications, and narrative development. Partners with product, marketing, and sales teams to translate complex technology and consumer insights into compelling communications for CPG, retail, and enterprise audiences. Maintains messaging frameworks, communications calendars, talking points, and press Q&As while strengthening Ibotta’s market positioning.
Summary Generated by Built In

Ibotta is seeking a Senior B2B Communications Manager to join our innovative team and contribute to our mission to Make Every Purchase Rewarding. Reporting to the Vice President of Corporate & B2B Communications, this role is purpose-built for a sharp, versatile writer who understands technology products and knows how to bring them to life for an enterprise audience (inclusive of CPG and retail). You will drive the written voice of the Ibotta Performance Network (IPN), translating product capabilities and consumer insights into compelling narratives that drive brand awarenåess, credibility, and commercial momentum.

This position is located in Denver, Colorado as a hybrid position requiring 3 days in office (Tuesday, Wednesday, and Thursday). Candidates must live in the United States.

Not based in Denver? We will offer a relocation bonus to help make your move to the Mile High City a smooth one.

What You'll Do

Product Launch & Release Communications

  • Own end-to-end communications for IPN product launches and feature releases, including narrative development and messaging frameworks to press materials and external announcements

  • Partner closely with product and marketing teams to deeply understand what's being built and why it matters, then translate that into crisp, audience-ready communications

  • Develop and maintain a product communications calendar that keeps launches coordinated, timely, and impactful

  • Ensure product announcements ladder up to Ibotta's broader B2B positioning and category challenger narrative

Thought Leadership & Bylines

  • Research, write, and place high-quality bylines, contributed articles, and opinion pieces on behalf of Ibotta's executives and subject matter experts

  • Develop a consistent pipeline of thought leadership content that reinforces IPN's position as the performance marketing platform for CPGs

  • Collaborate with the Vice President to identify the right voices, venues, and topics for these pieces

  • Monitor industry trends, competitor narratives, and category conversations to identify timely angles and whitespace opportunities

Messaging & Content Development

  • Serve as a go-to writer and editor across the communications function

  • Build and maintain core messaging documents, narrative frameworks, and positioning guides that keep IPN's story consistent across channels and audiences

  • Support the development of executive talking points, briefing documents, and press Q&As

What We're Looking For
  • 5-7+ years of communications, content, or editorial experience, ideally in B2B technology, adtech, retail media, or a related field

  • An exceptional writer who can make complex technology feel clear, compelling, and consequential

  • Experience owning product communications or launch narratives in a fast-moving technology company

  • Demonstrated ability to write in multiple voices and for multiple audiences, from trade press editors to CPG executives

  • A proven editorial instinct with the ability to identify the most interesting angle in a product update and build a narrative around it

  • Experience working cross-functionally with product, marketing, and sales teams to gather input and drive alignment

  • Highly organized and self-directed, with the ability to manage multiple deadlines without losing quality

  • Experience placing bylines or contributed content in trade or business publications is a plus

About Ibotta ("I bought a...")

Ibotta (NYSE: IBTA) is a leading performance marketing platform allowing brands to deliver digital promotions to over 200 million consumers through a network of publishers called the Ibotta Performance Network (IPN). The IPN allows marketers to influence what people buy, and where and how often they shop – all while paying only when their campaigns directly result in a sale. American shoppers have earned over $1.8 billion through the IPN since 2012. The largest tech IPO in history to come out of Colorado, Ibotta is headquartered in Denver, and is continually listed as a top place to work by The Denver Post and Inc. Magazine.

Additional Details:

  • This position is located in Denver, CO and includes competitive pay, flexible time off, benefits package (including medical, dental, vision), Employee Stock Purchase Program, and 401k match. Denver office perks include paid parking, snacks, and occasional meals.

  • Base compensation range: $130,000 - $150,000. Equity is included in the overall compensation package. This compensation range is specific to the United States labor market and may be adjusted based on actual experience. Total compensation for this role also includes a variable component in addition to base salary.

  • Ibotta is an Equal Opportunity Employer. Ibotta’s employment decisions are made without regard of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation, or any other legally protected status.

  • Applicants must be currently authorized to work in the United States on a full-time basis.

  • Applicants are accepted until the position is filled.

  • For the security of our employees and the business, all employees are responsible for the secure handling of data in accordance with our security policies, identifying and reporting phishing attempts, as well as reporting security incidents to the proper channels.

Recruiting Agency Notice
Ibotta does not accept agency resumes and is not responsible for any fees related to unsolicited resumes. Please do not forward resumes to any Ibotta employees.

Skills Required

  • 5-7+ years of communications, content, or editorial experience
  • Experience in B2B technology, adtech, retail media, or a related field
  • Exceptional writing ability, including explaining complex technology clearly and compellingly
  • Experience owning product communications or launch narratives in a fast-moving technology company
  • Ability to write in multiple voices and for multiple audiences, including trade press editors and CPG executives
  • Strong editorial judgment and ability to develop compelling narratives from product updates
  • Experience working cross-functionally with product, marketing, and sales teams
  • Highly organized and self-directed ability to manage multiple deadlines without sacrificing quality
  • Experience placing bylines or contributed content in trade or business publications
  • Currently authorized to work full-time in the United States
  • Ability to work hybrid three days per week in Denver, Colorado

What the Team is Saying

Kate
Prachi
Shelby
Mandy
Nick
Tim
Natalie
Tiffany
Minh

Ibotta Compensation & Benefits Highlights

  • Healthcare Strength — Health coverage is described as comprehensive with multiple plan options and generally reasonable premiums, including some plans fully funded for employees and dependents. Feedback suggests this benefit area is a consistent strong point of the package.
  • Retirement Support — A 401(k) with employer matching is confirmed and is regarded as a meaningful component of total rewards. Feedback suggests the retirement program contributes positively to perceived benefits quality.
  • Parental & Family Support — Paid parental leave, fertility benefits, adoption assistance, and childcare support are explicitly offered. Feedback suggests these family-oriented provisions add tangible value for employees planning or managing family needs.

Ibotta Insights

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The Company
HQ: Denver, CO
830 Employees
Year Founded: 2012

What We Do

Ibotta (NYSE: IBTA) is a leading performance marketing platform allowing brands to deliver digital promotions to over 200 million consumers through a network of publishers called the Ibotta Performance Network (IPN). The IPN allows marketers to influence what people buy, and where and how often they shop – all while paying only when their campaigns directly result in a sale. American shoppers have earned over $1.8 billion through the IPN since 2012. The largest tech IPO in history to come out of Colorado, Ibotta is headquartered in Denver, and is continually listed as a top place to work by The Denver Post and Inc. Magazine.

Why Work With Us

We help people in a very tangible way – we pay them. The more we give back, the more we earn. We don’t have to choose between doing good and doing well. Our company goals keep us on track as we build a highly profitable business that maximizes a positive impact on the world around us.

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Ibotta Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: 3 days a week
HQDenver, CO
Currently hybrid - our headquarters are located in central Downtown Denver - convenient access to public transportation and Denver's best restaurants!

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