Senior Associate, Senior Creative Technologist - Frontend UI Engineer - Design Systems
Location Designation: Hybrid - 2 days per week
Job Title: Senior Creative Technologist - Frontend UI Engineer - Design Systems (PF4)
Marketing - Digital & Performance Marketing - (Hybrid - 2 days per week)
It is an exciting time to join New York Life Insurance Company as we continue to innovate our technology and build the next generation of digital experiences for our customers. We are a Fortune 100 company and the largest mutual life insurance company in the U.S. We invest in our people and provide the support needed to grow and advance their careers.
We are seeking a highly motivated, experienced Frontend UI Engineer to join our MADI Design System team. In this role, you will play a critical part in building, scaling, and maintaining a React-based component library that is tightly aligned with our Figma design system. You will partner closely with design, product, and engineering teams to ensure seamless integration between design and code, enabling consistency, efficiency, and scalability across enterprise digital platforms.
This role requires someone who can hit the ground running-bringing both hands-on engineering expertise and strategic thinking to help evolve our design-to-code workflows, modernize our tooling, and confidently recommend forward-looking solutions, including the responsible use of AI in the design and development lifecycle.
Key Responsibilities:
Design System Engineering
• Build and maintain a scalable, production-ready React component library aligned with Figma design system
• Establish and enforce best practices for component architecture, reusability, and performance
• Ensure tight synchronization between design tokens, components, and coded implementations
• Contribute to documentation, usage guidelines, and developer onboarding materials
Design-to-Code Workflow Optimization
• Optimize the end-to-end design and engineering workflow, improving handoff, collaboration, and system adoption
• Evaluate and implement tools and processes that streamline design-to-development alignment (e.g., tokens, automation, CI/CD integration)
• Identify opportunities to reduce friction and increase velocity across product teams
Collaboration & Enablement
• Partner with cross-functional teams (designers, engineers, product managers) to integrate the design system into product development workflows
• Act as a key interface between the design system team and broader engineering teams
• Support adoption of the design system by providing guidance, code reviews, and technical consultation
AI & Innovation
• Stay current on emerging technologies, including AI-assisted design and development workflows
• Explore and implement AI-driven solutions to enhance design system scalability and engineering efficiency
• Partner with engineering teams to test and validate AI-generated outputs, ensuring appropriate rigor, quality, and maintainability
• Help define standards and guardrails for incorporating AI into the design system ecosystem
Enterprise Scale & Platform Integration
• Support multi-platform environments and integrations across various CMS platforms and applications
• Ensure compatibility and consistency across web applications leveraging React as a core framework
• Contribute to governance models that support enterprise-wide adoption of the design system
Qualifications:
Education
• Bachelor's degree in Computer Science, Engineering, or related field, or equivalent practical experience
Work Experiences
• 6-10+ years of frontend engineering experience, with a strong focus on UI development
• Proven experience working on or contributing to enterprise-scale design systems
• Experience building and maintaining React component libraries in production environments
• Experience working within organizations supporting multiple platforms, products, and CMS ecosystems
Technical Expertise
• Expert-level proficiency in React, JavaScript/TypeScript, HTML, and CSS
• Strong understanding of design tokens, theming, and scalable component architecture
• Experience integrating design systems with Figma and modern handoff workflows
• Familiarity with accessibility standards (WCAG, ADA)
• Experience with modern tooling (e.g., Storybook, Git, CI/CD pipelines)
AI & Emerging Technology
• Experience leveraging AI tools within design or engineering workflows, or the ability to clearly articulate their application and tradeoffs
• Understanding of how to validate, test, and productionize AI-assisted outputs
Soft Skills
• Strong collaboration and relationship-building skills across design and engineering teams
• Excellent communication skills, with the ability to explain technical concepts to diverse stakeholders
• Self-starter with the ability to operate independently and drive initiatives forward
• Strategic thinker who can confidently recommend solutions and influence direction
Job Level: LEVELPF4
Pay Transparency
Salary Range: $100,000-$143,000
Overtime eligible: Exempt
Discretionary bonus eligible: Yes
Sales bonus eligible: No
Actual base salary will be determined based on several factors but not limited to individual's experience, skills, qualifications, and job location. Additionally, employees are eligible for an annual discretionary bonus. In addition to base salary, employees may also be eligible to participate in an incentive program.
Our Benefits
We provide a full package of benefits for employees - and have unique offerings for a modern workforce, including leave programs, adoption assistance, and student loan repayment programs. Based on feedback from our employees, we continue to refine and add benefits to our offering, so that you can flourish both inside and outside of work.Click hereto discover more about our comprehensive benefit options or visit our NYL Benefits Site.
Our Commitment to Inclusion
At New York Life, fostering an inclusive workplace is fundamental to who we are and how we serve our communities. We have a longstanding commitment to creating an environment where individuals can contribute their best and succeed together. This foundation is rooted in our core values of humanity and integrity, ensuring that every employee feels valued and supported. By embracing a broad range of perspectives and experiences, we achieve greater success and fulfill our promise of providing financial security and peace of mind to families across all communities. Click here to learn more about New York Life's leadership in this space.
Recognized as one of Fortune's World's Most Admired Companies, New York Life is committed to improving local communities through a culture of employee giving and volunteerism, supported by the Foundation. We're proud that due to our mutuality, we operate in the best interests of our policy owners. To learn more about career opportunities at New York Life,please visit the Careers page of www.NewYorkLife.com.
Job Requisition ID: 94968
#BI-Hybrid
Skills Required
- Bachelor's degree in Computer Science, Engineering, or a related field, or equivalent practical experience
- 6-10+ years of frontend engineering experience focused on UI development
- Experience contributing to enterprise-scale design systems
- Experience building and maintaining React component libraries in production
- Experience supporting multiple platforms, products, and CMS ecosystems
- Expert proficiency in React, JavaScript or TypeScript, HTML, and CSS
- Strong understanding of design tokens, theming, and scalable component architecture
- Experience integrating design systems with Figma and modern handoff workflows
- Familiarity with WCAG and ADA accessibility standards
- Experience with Storybook, Git, and CI/CD pipelines
- Experience leveraging AI tools in design or engineering workflows, or ability to articulate their applications and tradeoffs
- Understanding of validating, testing, and productionizing AI-assisted outputs
- Strong collaboration, communication, and relationship-building skills
- Ability to work independently, drive initiatives, and influence technical direction
New York Life Compensation & Benefits Highlights
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Retirement Support — Corporate employees are offered a 401(k) with company match and, for many roles, a defined‑benefit pension, with both the employee contributions and company match vesting 100% from day one. Qualified financial professionals may also have access to a defined‑benefit plan, per plan documents.
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Parental & Family Support — Paid New Parent leave doubled to 8 weeks for all parents as of January 1, 2024, and birthing parents typically receive an additional 6 weeks of paid short‑term disability. The company also highlights fertility and adoption support, backup childcare, tutoring, and elder‑care resources.
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Healthcare Strength — Medical, dental, and vision coverage are paired with HRAs/FSAs, an Employee Assistance Program, wellness programs, and telemedicine. Work/life perks such as gym discounts or on‑site gyms further reinforce the health and wellbeing offering.
New York Life Insights
What We Do
At New York Life, our 180-year legacy of integrity, mutuality, and financial strength fuels a future defined by bold transformation. As the largest mutual life insurance company in the U.S., we operate on behalf of our policy owners—not shareholders. That structure allows us to take a long-term view, investing in people, purpose, and innovation that endures. Guided by a clear enterprise vision to become a technology-, data-, and AI-powered company, we’re modernizing our platforms, rearchitecting experiences, and embedding intelligence across our products and services. Our mission has always been about helping people through life’s most meaningful moments. Today, technology is amplifying that mission—enabling us to serve clients, advisors, and communities in more personalized, proactive ways. With a diversified business portfolio spanning insurance, investments, retirement, group benefits, and direct-to-consumer offerings, New York Life delivers the stability of a Fortune 100 company with the agility of one that’s continuously evolving. We’re powered by a values-led culture, inclusive teams, and a shared belief that when our people thrive, so does our company. Here, tradition fuels momentum—and your ideas, energy, and growth power what’s next.
Why Work With Us
New York Life is transforming from the inside out—blending 180 years of trust with the velocity of innovation. What makes us different is our culture: grounded in integrity, humanity, and shared success—values that show up in how we work, lead, and grow. If you want a place where innovation has purpose—build what's next with us.
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