Sales Strategy Associate Director

Posted Yesterday
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Square Mile, Greater London, England, GBR
In-Office
Senior level
Information Technology • Software
The Role
Lead sales strategy and revenue operations for the Tax & Accounting division: drive GTM planning, territory and quota design, forecasting, analytics, performance governance, cross-functional transformation, incentive design, and adoption of automation and AI to improve sales productivity and execution.
Summary Generated by Built In

About the Role:

As a Sales Strategy Associate Director supporting Wolters Kluwer's Tax and Accounting Division, you'll lead complex projects with significant autonomy, providing expert guidance that drives our strategic planning efforts. Your role will be instrumental in shaping and implementing initiatives that enhance our sales operations. Your forward-thinking approach and expert insights will contribute to achieving our long-term business goals.

Key Responsibilities:

Go-to-Market Strategy & Planning

  • Partner with Divisional GMs and Sales Leaders to develop and execute segment growth strategies.

  • Lead annual and in-year sales planning, including capacity modeling, territory design, coverage optimization, and quota setting.

  • Develop data-driven market opportunity assessments to align resources with growth potential.

  • Drive account prioritization, segmentation, and scoring strategies to maximize sales productivity.

Business Performance & Governance

  • Own the operating cadence for the business, including forecasting, Quarterly Business Reviews (QBRs), account reviews, and strategic planning sessions.

  • Drive accountability through rigorous inspection of pipeline health, forecast accuracy, and execution against growth objectives.

  • Establish key performance indicators and dashboards that provide visibility into business performance and leading indicators.

  • Analyze trends and performance drivers to identify risks, opportunities, and actions required to achieve bookings targets.

Analytics & Insights

  • Generate actionable insights through advanced analytics and data-driven decision making.

  • Develop reporting frameworks that connect top-of-funnel performance to customer acquisition, expansion, retention, and customer value realization.

  • Improve the quality of business decisions through disciplined data management and analytical rigor.

Revenue Operations & Transformation

  • Lead cross-functional initiatives that improve sales productivity, operational efficiency, and revenue velocity.

  • Partner with Sales, Marketing, Customer Success, Finance, and Technology teams to streamline processes and improve execution.

  • Recommend and support incentive plan design that aligns seller behavior with business objectives.

  • Drive adoption of technology, automation, and AI-enabled capabilities to simplify workflows and increase customer-facing selling time.

Qualifications:

  • 7+ years of experience in Sales Strategy, Revenue Operations, Business Operations, Consulting, or related commercial functions.

  • Proven experience partnering with senior sales leaders and executives to drive business performance and transformation.

  • Strong understanding of sales planning, territory management, forecasting, pipeline management, and go-to-market strategy.

  • Demonstrated success leading complex cross-functional initiatives in a matrixed environment.

  • Exceptional analytical, financial, and problem-solving skills with the ability to translate data into business action.

  • Experience leveraging AI, automation, and modern technology solutions to improve decision-making and operational effectiveness.

  • Strong executive presence with outstanding communication, presentation, and stakeholder management skills.

  • Experience building and leading high-performing, geographically dispersed teams.

  • Demonstrated ability to balance strategic thinking with hands-on execution.

#LI-Hybrid

Our Interview Practices

To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.

Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.

Skills Required

  • 7+ years of experience in Sales Strategy, Revenue Operations, Business Operations, Consulting, or related commercial functions
  • Proven experience partnering with senior sales leaders and executives to drive business performance and transformation
  • Strong understanding of sales planning, territory management, forecasting, pipeline management, and go-to-market strategy
  • Demonstrated success leading complex cross-functional initiatives in a matrixed environment
  • Exceptional analytical, financial, and problem-solving skills with the ability to translate data into business action
  • Experience leveraging AI, automation, and modern technology solutions to improve decision-making and operational effectiveness
  • Strong executive presence with outstanding communication, presentation, and stakeholder management skills
  • Experience building and leading high-performing, geographically dispersed teams
  • Demonstrated ability to balance strategic thinking with hands-on execution

Wolters Kluwer Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Wolters Kluwer and has not been reviewed or approved by Wolters Kluwer.

  • Leave & Time Off Breadth Time away benefits are positioned as broad, spanning vacation and sick time plus paid holidays and other covered leave types. Paid parental and caregiver leave, bereavement leave, and a volunteer day contribute to a more comprehensive time-off offering.
  • Retirement Support Retirement support is framed as meaningful through access to a 401(k)/retirement plan paired with company matching and additional contribution features in some descriptions. This is reinforced by mentions of profit sharing and other long-term savings-oriented programs.
  • Parental & Family Support Family-oriented support stands out through adoption assistance and paid parental leave provisions. These benefits are described alongside other caregiver supports that extend beyond basic leave categories.

Wolters Kluwer Insights

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The Company
HQ: Alphen aan den Rijn
18,996 Employees

What We Do

Wolters Kluwer (www.wolterskluwer.com) is a global leader in information services and solutions for professionals in the health, tax and accounting, risk and compliance, finance and legal sectors. We help our customers make critical decisions every day by providing expert solutions that combine deep domain knowledge with specialized technology and services. Founded in 1836 and headquartered in Alphen aan den Rijn, the Netherlands, the company serves customers in over 180 countries, maintains operations in over 40 countries and employs 18,600 people worldwide. Wolters Kluwer reported 2019 annual revenues of €4.6 billion. Listed on Euronext Amsterdam, Wolters Kluwer shares (WKL) are included in the AEX and Euronext 100 indices. Wolters Kluwer has a sponsored Level 1 American Depositary Receipt program. The ADRs are traded on the over-the-counter market in the U.S. (WTKWY).

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