Sales Manager - Government and Special Markets

Are you ready for what’s next?  

Come explore opportunities within Brunswick, a global marine leader committed to challenging conventions and innovating next-generation technologies that transform experiences on the water and beyond.  Brunswick believes “Next Never Rests™,” and we offer a variety of exciting careers and growth opportunities within united teams defining the future of marine recreation. 

Innovation is the heart of Brunswick. See how your contributions will help transform vision into reality:

Position Overview:

As part of the talented Mercury Sales team, you will manage and grow the Mercury Marine portfolio of Special Market business.  The Special Market business channels include Government, Retailers, Engine Power Centers (EPC) / Distributors,  and Boat Clubs; encompassing all products sold by Mercury Marine.  The Sales Manager will research, consult, develop and grow sales volume, market share and profitability. The Sales Manager - Special Markets is the principal selling agent within the assigned sales territory for Mercury Marine and is responsible for achieving the established short and long-range sales goals and objectives.  The Sales Manager – Special Markets will oversee a Business Development Manager that is focused on the Retailer and Distributor channels and provide strategic direction, coaching and business planning direction to the individual.

The Sales Manager – Special Markets will work cross functionally with product category teams, engineering/integration, service and other key functions to deliver new opportunities within the assigned business segments.  Work will be based out of the Mercury World Headquarters in Fond du Lac, WI.

At Brunswick, we have passion for our work and a distinct ability to deliver.

Essential Functions:

• Evaluate territory performance for each Special Market segment and weigh against established objectives and take appropriate actions to improve performance – develop strategies to service existing accounts & develop new business
• Create and recommend actions plans to develop potential growth opportunities in new or competitive markets through direct and indirect sales channels.
• Work jointly with assigned customer account representatives, service personnel and credit personnel to achieve sales growth targets.
• Develop forecasting model that captures bid proposals, bid awards, production changes and product changes to ensure accurate reporting to organization for forward planning. 
• Prepare, submit and maintain all annual purchasing contracts or agreements including any required reporting submissions for each Special Market segment
• Analyze industry markets within a competitive landscape and create recommendations to ensure growth opportunities both short and long term.
• Monitor and submit all formal quotations, bids, RFQ’s, RFP’s as required for business growth.
• Travel/attend shows, conferences, sales meetings and customer site visits as required to conduct business.
• Utilize computer and CRM tools

Diversity of thought and experiences is fundamental when imagining the unimaginable. Certain skillsets/experiences are necessary; however, others can be developed along the way.

Required Qualifications:

• Must have at least a Bachelor's Degree or equivalent experience. 
• Minimum 3 to 5 years of related business work experience within the Marine Industry, Recreational Industry, Government Sales or in the areas of Sales, Business or Marketing.
• Government sales experience and expertise in government contracts is required.
• Strong communication skills, both verbal and written, and the ability to effectively communicate cross-functionally.
• Ability to manage direct reports and drive them to deliver on their business plan deliverables.
• Proficient in Microsoft Office applications (including MS Word, MS Excel and MS PowerPoint) Internet/Intranet and CRM skills, especially while tethered via laptop from a remote location.
• Must have a valid driver’s license and be able to travel at least 60% overnight.

Preferred Qualifications:

• Previous government sales/purchasing/procurement experience.  A thorough understanding of the government acquisition process. 
• Previous experience managing Large Retailers, both brick and mortar and online, as well as establishing new relationships within the segment
• Strong data analysis and computer skills, needs to have the ability to understand and analyze data and trends. Driven by metrics.
• Strong business acumen and ability to solve problems and execute both strategically and tactically.
• Possesses a high sense of urgency, low ego with high confidence. A high degree of credibility to be convincing and persuasive when faced with resistance.

The anticipated pay range for this position is $84,500 - $136,100 annually. The actual base pay offered will vary depending on multiple factors including job- related knowledge/skills, relevant experience, business needs, and geographic location. In addition to base pay, this position is eligible for an annual discretionary bonus.

At Brunswick, it is not typical for an individual to be hired at or near the top end of the salary range for their role. Compensation decisions are dependent upon the specifics of the candidate’s qualifications and the business context.

This position is eligible to participate in Brunswick's comprehensive and high-quality benefits offerings, including medical, dental, vision, paid vacation, 401k (up to 4% match), Health Savings Account (with company contribution), well-being program, product purchase discounts and much more. Details about our benefits can be found here.

Why Brunswick:

Whatever tomorrow brings, we’ll be at the leading edge. As the clear leader in the marine industry, we’re committed to our values and supporting our exceptional people. We offer and encourage growth opportunities within and across our many brands. In addition, we’re proud of being recognized for making a splash with numerous awards!

About Mercury:

Headquartered in Fond du Lac, Wisconsin, Mercury Marine® is the world’s leading manufacturer of recreational marine propulsion engines. A division of Brunswick Corporation (NYSE: BC), Mercury provides engines, boats, services and parts for recreational, commercial and government marine applications. Mercury empowers boaters with products that are easy to use, extremely reliable and backed by the most dedicated customer support in the world. The company’s industry-leading brand portfolio includes Mercury outboard engines, Mercury MerCruiser® sterndrive and inboard packages, Mercury propellers, Mercury inflatable boats, Mercury SmartCraft® electronics, Land 'N' Sea marine parts distribution and Mercury and Quicksilver® parts and oils. More information is available at MercuryMarine.com.

Next is Now!  

We value growth and development, recognizing that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying.

Brunswick is an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by federal, state, or local law.  Diversity of experience and skills combined with passion is key to innovation and inspiration and we encourage individuals from all backgrounds to apply.  If you require accommodation during the application or interview process, please contact [email protected] for support. 

For more information about EEO laws, - click here

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Brunswick does not accept applications, inquiries or solicitations from unapproved staffing agencies or vendors. For help, please contact our support team at: [email protected] or 866-278-6942.

All job offers will come to you via the candidate portal you create when applying through a posted position through https:///www.brunswick.com/careers.  If you are ever unsure about what is being required of you during the application process or its source, please contact HR Shared Services at 866-278-6942 or [email protected].